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Search: Posts Made By: Jason_V
Forum: Copywriting 6th November 2013, 08:38 AM
Replies: 5
Views: 511
Posted By shawnlebrun
Elections = Copywriting

Opening up the Sunday paper in my hometown this weekend, I noticed 2 full page ads that were put out by the 2 mayoral candidates.

The first ad mentioned all of the previous accomplishments that...
Forum: Copywriting 5th November 2013, 09:11 AM
Replies: 45
Views: 2,336
Posted By max5ty
Need Some Money?

Copywriters have an advantage...they know how to write ads that sell a boatload of products.

Was talking with someone about this a few weeks ago.

They were saying they didn't have a product...
Forum: Copywriting 30th September 2013, 10:44 AM
Replies: 5
Views: 598
Posted By Andrew Gould
Re: Skinny this down even more without losing effectiveness?

Why?

The about page is an important element of a good site.

What you've got at the moment is boring, dry copy that doesn't really tell the reader anything of interest, to further trim it to two...
Forum: Copywriting 26th August 2013, 02:17 PM
Replies: 22
Views: 2,331
Posted By BrianMcLeod
Are you a copywriter or growth hacker?

I love the design and flow of this site (and be sure to peep the sales flow).

But that's just a clinical analysis - more important is the content is exceptionally good, IMO:

The Definitive...
Forum: Copywriting 25th July 2013, 11:59 AM
Replies: 2
Views: 623
Posted By shawnlebrun
Checklist that copywriters can send to clients

I had posted this yesterday on a previous thread, but figured I'd make it more prominent for those copywriters who'd like an idea of what kind of information to ask their clients for, when doing...
Forum: Website Design 17th July 2013, 02:04 PM
Replies: 5
Views: 460
Posted By Brandon Tanner
Re: Can't find the footer.html file of a website-Please Help

Yeah, the footer code was probably hard-coded into each page separately. The best thing to do at this point would be to create a single PHP file named "footer.php", and put all of your footer code in...
Forum: Website Design 17th July 2013, 01:19 PM
Replies: 5
Views: 460
Posted By RobinInTexas
Re: Can't find the footer.html file of a website-Please Help

In the alternative you could download all the html files and go a global search & replace for the code/data you want removed and upload them to the server overwriting the old ones.
Forum: Copywriting 8th July 2013, 07:34 PM
Replies: 11
Views: 1,007
Posted By ewenmack
Re: 10 rules for direct response copywriters?

Glenn, I don't see 21 out of 100 top headlines listed in
How to Write a Good Advertisement end with a ? being the exception.

As seen here...

Do You Make These Mistakes In English?
Who Else...
Forum: Offline Marketing 28th May 2013, 09:32 AM
Replies: 47
Views: 1,143
Posted By joe golfer
US Postal Service Gone Within One Year?

Is the US Postal Service close to the end?

Postal Service is on its last legs, with little help in sight - latimes.com...
Forum: Offline Marketing 22nd May 2013, 09:56 AM
Replies: 19
Views: 866
Posted By Jason Kanigan
Re: "Why Not Every Person Can Be a Salesperson"

Hi Jason,

Dave Kurlan is a real sales force development expert. Top 10 on the planet. I've been following Dave for years.

I interviewed him here:...
Forum: Offline Marketing 20th May 2013, 07:19 PM
Replies: 35
Views: 1,103
Posted By Andy Lemos
Re: Check it if you like NO BS selling

Courage is important but you can stand out and come off unique without profanity
Forum: Offline Marketing 20th May 2013, 06:55 PM
Replies: 35
Views: 1,103
Posted By Huskerdarren
Re: Check it if you like NO BS selling

Sorry, but this post is pure nonsense.
Forum: Offline Marketing 20th May 2013, 06:54 PM
Replies: 35
Views: 1,103
Posted By kenmichaels
Re: Check it if you like NO BS selling

Everything in sales is technique. Even if you don't know it.

I am out, I cant see this conversation going any where
positive or interesting.

Welcome to the forum.
Forum: Offline Marketing 20th May 2013, 05:42 PM
Replies: 35
Views: 1,103
Posted By kenmichaels
Re: Check it if you like NO BS selling

I am in sales, I LOVE talking about sales. That doesn't mean I agree
with every sales technique that comes down the pike.

I am sure you don't either.

And in case you missed it, I agreed with...
Forum: Offline Marketing 20th May 2013, 05:26 PM
Replies: 35
Views: 1,103
Posted By kenmichaels
Re: Check it if you like NO BS selling

what did i miss? Is that post a joke?
Forum: Offline Marketing 20th May 2013, 05:17 PM
Replies: 35
Views: 1,103
Posted By kenmichaels
Re: Check it if you like NO BS selling

That's true, but a better idea is to have balls without
using any sales taboos ... like religion, politics or curseing.

altho, in my experience, cursing among small business owners
is...
Forum: Offline Marketing 20th May 2013, 05:01 PM
Replies: 35
Views: 1,103
Posted By MonteMichaels
Re: Check it if you like NO BS selling

Sometimes that works. I wouldn't count on that very often. It's really not the most professional thing I've seen done.

<<If you are new to sales, I wouldn't use this kind of language ever>>
Forum: Offline Marketing 20th May 2013, 04:19 PM
Replies: 35
Views: 1,103
Posted By Claude Whitacre
Re: Check it if you like NO BS selling

Eloquent. Very eloquent.
Forum: Copywriting 17th May 2013, 01:46 PM
Replies: 11
Views: 723
Posted By Loren Woirhaye
Re: How do People want things?

Much spending is aspirational.

People want things which they somehow (emotionally)
believe will help them become more complete. They
want companionship, ipads, nice cars, and so forth. ...
Forum: Copywriting 16th May 2013, 04:41 AM
Replies: 6
Views: 882
Posted By joe golfer
Not Again! Long Copy vs Short Copy - MarketingExperiments.com Breaks It Down

Here is a replay of Meclab's recent seminar on when to best use long copy or short copy on a landing page:

Long Copy vs. Short Copy...
Forum: Copywriting 16th May 2013, 03:51 AM
Replies: 5
Views: 808
Posted By ewenmack
Gaping Flaw In Buyers Brain Open For Exploitation

If you were to ask a group of people, known to you or not,
this question...

"Are you an expert at buying [insert name]?"

Invariably the big majority will say no.

This piece of information...
Forum: Copywriting 15th May 2013, 11:14 AM
Replies: 4
Views: 796
Posted By Alex Cohen
Re: Is that Blank Screen an Enemy? Here's 36 Surprising Ways to Boost Creativity for Free-Have More?

1. I've noticed that when I take a hot shower, ideas come to me.

2. Also, if I listen to a marketing or copywriting mp3 while driving, I find myself coming up with new ideas.

Alex
Forum: Copywriting 15th May 2013, 10:14 AM
Replies: 4
Views: 796
Posted By scrofford
Re: Is that Blank Screen an Enemy? Here's 36 Surprising Ways to Boost Creativity for Free-Have More?

I used to do telemarketing back in the day and was told stories of guys that were encouraged to bring in their liquor in order to loosen them up on the phone throughout the night. I bet those days...
Forum: Copywriting 15th May 2013, 09:33 AM
Replies: 4
Views: 796
Posted By simplewriting
Re: Is that Blank Screen an Enemy? Here's 36 Surprising Ways to Boost Creativity for Free-Have More?

I usually practice "theater of mind" for 15 minutes before I start doing any creative writing. I first heard about it from Matt furey back in 2007 and bought his ZLR course.

Combat Conditioning...
Forum: Offline Marketing 15th May 2013, 09:02 AM
Replies: 7
Views: 593
Posted By Aaron Doud
Re: Get passed their guard...

Think about it this way.

Can you provide value for them? Can you show them the value?

It sounds too simply but that is really what it is. The problem with most sales people is they talk about...
Forum: Copywriting 14th May 2013, 10:48 PM
Replies: 7
Views: 863
Posted By urban renewal
Forum: Copywriting 14th May 2013, 06:21 PM
Replies: 7
Views: 863
Posted By JakeDaly
Re: How a Simple Direct Mail piece and a "free gift" turned me into a lifelong customer

Something similar happened to me, but it was for the Schick Quattro. Seven and some odd years later, I still pay Schick around 8 dollars for a pack of 4 razors :D And happily do so..
Forum: Copywriting 14th May 2013, 04:00 PM
Replies: 7
Views: 863
Re: How a Simple Direct Mail piece and a "free gift" turned me into a lifelong customer

Amen dude. I tried it out and was like "Why not, it's free?" Turns out they have a great product!
Forum: Copywriting 14th May 2013, 03:56 PM
Replies: 7
Views: 863
Posted By Mr. Subtle
Re: How a Simple Direct Mail piece and a "free gift" turned me into a lifelong customer

I've kept all of Gary Halbert's dollar bill letters to me and ended up buying and subscribing to everyone of his newsletters.
Forum: Copywriting 12th May 2013, 05:03 AM
Replies: 29
Views: 1,203
Posted By ewenmack
Re: I am pulling all my HAIR off! Wanna See It How I Do It?

Ronak, I still believe you haven't "got it" from my last post.

You are talking about cold when you should be going after warm to hot prospects.

This week I landed 2 luxury hotels, 2 bars, and a...
Forum: Offline Marketing 11th May 2013, 09:59 PM
Replies: 6
Views: 1,043
Posted By ewenmack
Re: Direct Mail

Start out small local newspaper, Pennysaver and shopper papers first.

They will tell you if your ad is acceptable or not.

Once you make a profit on them then you can start running 2 x 2 display...
Forum: Copywriting 11th May 2013, 04:51 PM
Replies: 10
Views: 1,809
Posted By ParkerArrow
Re: Warning: Major Disposable Income Shift Coming Says Doberman Dan

^ That is gold! I would love to have used it in one of my marketing classes.


What if I like learning about what other people like learning about too?

I don't want to live in a box of my own...
Forum: Copywriting 11th May 2013, 04:21 PM
Replies: 10
Views: 1,809
Posted By TaraCarson
Re: Warning: Major Disposable Income Shift Coming Says Doberman Dan

Superman and Star Trek look like they'll be good. :)

A friend and I did an experiment last year to test a theory about price-value perception. We created a "high end designer sunglasses" brand out...
Forum: Copywriting 11th May 2013, 03:00 PM
Replies: 10
Views: 1,809
Posted By TaraCarson
Re: Warning: Major Disposable Income Shift Coming Says Doberman Dan

I think this is total crap. :)

Not you, I mean the general fearful attitude. Have you seen the crap broke people waste their money on? They constantly buy things they don't need, with money they...
Forum: Copywriting 11th May 2013, 02:48 PM
Replies: 10
Views: 1,809
Posted By bluecoyotemedia
Re: Warning: Major Disposable Income Shift Coming Says Doberman Dan

JasonV

good point

btw that Doberman Dan is one of the best copywriters living today. it has been a pleasure to actually call him a friend

Eddie
Forum: Offline Marketing 11th May 2013, 09:18 AM
Replies: 5
Views: 595
Posted By Aaron Doud
Re: Walk in Sales Material

1. I wouldn't personally use flyers.
2. if you do need sales material keep it in a binder. Or on a laptop. it is merely to help you show them visually what you do.

A lot of what you need...
Forum: Copywriting 11th May 2013, 08:45 AM
Replies: 26
Views: 1,577
Posted By BrianMcLeod
Re: I am looking for a writer

Like I said, you and Ronak Shah are made for one another.

Get to work. There's happy sexy feelings to be had.
Forum: Offline Marketing 10th May 2013, 07:16 PM
Replies: 5
Views: 595
Posted By joe golfer
Re: Walk in Sales Material

Check this out:

http://www.warriorforum.com/offline-marketing-discussions/492381-cold-walking-how-do-right-way.html
...
Forum: Offline Marketing 10th May 2013, 03:47 PM
Replies: 6
Views: 1,410
Posted By markobrien
Re: A Crash Course in Selling For Non-Salesman

All good tips, believing in your product is huge. Most of us sell or certainly have been sold to. If the salesperson is not confident in the product no sale.
Forum: Offline Marketing 10th May 2013, 02:00 PM
Replies: 6
Views: 1,410
Posted By Jason Kanigan
Re: A Crash Course in Selling For Non-Salesman

What I do is equally valid for face to face selling as well as phone sales, just FYI.

Good tips, especially on standing firm on price.
Forum: Copywriting 10th May 2013, 10:00 AM
Replies: 13
Views: 1,072
Posted By Loren Woirhaye
Re: Looking for feedback on sales copy and potentially a copywriter with proven track record

Your price is going to restrict the appeal of the
product.

You have layout problems and the sales letter
is not specific enough, but the primary hurdle
I think you'll need to overcome is price...
Forum: Copywriting 10th May 2013, 07:07 AM
Replies: 10
Views: 1,809
Posted By bhuff85
Re: Warning: Major Disposable Income Shift Coming Says Doberman Dan

In my opinion, I don't think it's going to change much (as far how you market your products).

For example, if I have a product that is aimed at men in between the ages of 18 and 25, changing my...
Forum: Copywriting 10th May 2013, 07:06 AM
Replies: 10
Views: 1,809
Posted By bluecoyotemedia
Re: Warning: Major Disposable Income Shift Coming Says Doberman Dan

This type of exchange is good for one thing

conversation :) you know like politics :) you can get all heated up on political topics when in the end its all just mental masturbation.

your...
Forum: Offline Marketing 9th May 2013, 07:46 AM
Replies: 12
Views: 927
Posted By ewenmack
This Slashes Your Time To Get Money

You may remember the time when your marketing campaign
left you feeling down.

What made it worse was you see others getting the customers, getting the money, getting the good life.

So being...
Forum: Copywriting 8th May 2013, 08:00 PM
Replies: 11
Views: 894
Posted By Don Schenk
Re: Need photos for ebook. Can I use flikr or something similar?

Here is another thread that covers the topic.

http://www.warriorforum.com/main-internet-marketing-discussion-forum/783847-using-copyrighted-image-without-permission.html#post8019897

I...
Forum: Copywriting 7th May 2013, 05:24 PM
Replies: 3
Views: 594
Posted By joe golfer
Free Art Images

https://farm8.staticflickr.com/7398/8718096209_c9a77bf2f8.jpg

If you want some arty farty images for your blogs, LA County Museum of Art recently released 20,000 images into the public domain....
Forum: Offline Marketing 7th May 2013, 12:36 PM
Replies: 37
Views: 3,853
Posted By Matthew North
Re: Outsource Appointment Setting

Wow. I'm truly surprised by your comment. I didn't know someone could feel so slighted over someone else's opinion.

You are just making yourself look bad here. And I'm not going to defend myself...
Forum: Copywriting 7th May 2013, 08:50 AM
Replies: 3
Views: 1,127
Posted By shawnlebrun
To Kenneth Strong

When I was a police officer back in 1995... I felt a closer brotherhood to all my fellow police officers.

These days, as a copywriter and internet marketer... I feel a special bond and almost...
Forum: Copywriting 7th May 2013, 08:50 AM
Replies: 1
Views: 759
Posted By The Copy Nazi
Vale Ken Strong

From his facebook page - One of the truly decent things that Mark Andrews did was to create a fund to help Ken (a Moderator here). Mark was going to row up a river near his home...
Forum: Copywriting 7th May 2013, 05:04 AM
Replies: 12
Views: 782
Posted By joe golfer
Re: Gets Your Clients Standing Ovations

Found this 2-part interview with Klaff on iTunes. Susan Bratton and Klaff talk about how his concepts relate to landing pages and marketing:
...
Forum: Copywriting 6th May 2013, 07:24 PM
Replies: 3
Views: 820
Posted By Mark Pescetti
Re: Who could do me a (huge) favor? Please review my salesletter on spelling/grammar

Hey Elion!

You're not looking for copy-editing.

You're looking for a brand.

This is a great example of how something can be well-written, but completely lack any substance.

First of all...
Forum: Copywriting 6th May 2013, 08:31 AM
Replies: 3
Views: 820
Posted By simplewriting
Re: Who could do me a (huge) favor? Please review my salesletter on spelling/grammar

I used to own GSD's, a handful of them actually. I would change the tone of the letter and start off by stressing on how the breed is designed to work and emphasize on how clever, capable and...
Forum: Copywriting 6th May 2013, 07:09 AM
Replies: 10
Views: 1,967
Posted By BrianMcLeod
Re: How long does it take to get really good at copwriting?

You'll be ready as soon as you understand why this post was a bad idea.
Forum: Copywriting 5th May 2013, 12:42 PM
Replies: 10
Views: 1,967
Posted By Alex Cohen
Re: How long does it take to get really good at copwriting?

The amount you charge for a sales letter is more about positioning than "time in the trenches".

The best way to position yourself is with results, but there are also other ways.

Alex
Forum: Copywriting 5th May 2013, 12:31 PM
Replies: 10
Views: 1,967
Posted By Mark Pescetti
Re: How long does it take to get really good at copwriting?

You could make a $1,000 today - if you're good enough.

Write a sales letter pimpin' yourself out and throw it up.
Forum: Copywriting 4th May 2013, 09:16 AM
Replies: 10
Views: 559
Posted By Andrew Gould
Re: Are my conversion ratios ok?

Quick answer: tracking code.



You should be able to generate a small piece of code you place on the page the customer gets to after they've bought. (In Adwords it's under the main Tools and...
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