Already back in 2014, a major milestone was reached in the online book publishing industry: indie authors took home the bulk of all author earnings on Amazon's group of sites. They surpassed the earnings taken home by "The Big Five" trade publishers--Penguin Random House, HarperCollins, Hachette, Macmillan and Simon & Schuster--combined. (Source: January 2015 Author Earnings Report – Author Earnings)
Clearly, there has never been more opportunity for individuals to self-publish books as there is in this day and age. But more opportunity equates to more competition. So, how can indie authors stand out from the millions of other books being published every year all over the world? How can they maximize each book project so it brings them commercial sales success?