Am I Choosing Good Keywords?

13 replies
  • SEO
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Hi everyone! This is my first post so hopefully I am writing this in the correct sub-forum! What are your thoughts on the competition for these two keywords that I intend on targeting? I didn't post the exact keyword (for obvious reason) but for those interested:
  • None of the top 10 ranking domains are root domains in either screenshot. Many are .com/blah/blahblah/blah...
  • Many of the results are ecommerce sites and/or Amazon, Ebay, or PINTEREST!
  • Most have the target keyword in their title/url
I'd consider these both to be solid keywords...but is there something I'm missing here?



PS These are via LongTailPlatinum


Thanks!


http://i.imgur.com/ba5hT5H.png
http://i.imgur.com/pQT6tqC.png


If I'm being too vague, just ask and I'll give you more details!
#choosing #good #keywords
  • Profile picture of the author AskAnAffiliate
    Hi,

    I've used Long Tail Keyword Pro and it's a solid piece of software. However, there are a few things to keep in mind and this is straight from there tutorial video.

    1. Only pay attention to PA, DA, Juice and PR.

    From what I remember, the PA & DA must be below 35 to be on the better part of thing. The Page Juice = lower the better. A page rank of zero usually means "1"

    I quickly went through the numbers and some of them are higher than 35. However, again, you never know what the actual ranking factors will be when it comes to Google. These days high quality content has been getting much of the bumps.

    Next,

    Just the fact that none of the top 10 have the keyword inside the URL is a good thing but again, take a look at the actual domain because if its a creditable domain and been around for years, it still holds much value. For example, if I try and rank for the word "credit cards" and I notice the top 10 results don't have the keyword within the URL this doesn't mean websites on the 1st page will be outranked easily especially if the domains are American Express, Visa, PNC, etc.

    Next,

    do this...

    Take your keyword and do a quick search in Google, for example "keyword" and quotation so you can see how many websites show up. I would like to know how many are actually "targeting" that keyword. It's a good indication of competitiveness. Usually aim for 100,000 or less from my experience.

    Finally,

    This is just stuff from the top of my head which I can pull out. If you want my honest advice and I've actually done it this way and ranked for even the toughest keywords.

    1. Write the best content with your targeted keywords in mind. Check out the content from the websites on the 1st page and create something better.

    2. Contact all the websites who are linking to the other 1st page websites and let them know you've created something better. Many times because you've created better content they'll have no problem switching the link to your website.

    3. Do some guest posts from solid blogs with authority. Remember on these guest posts to write content better than you would for your website. It's an awesome way to drive traffic and these websites have built authority and your content will rank in search engines which means loads of traffic in the future through your guest posts.

    4. Don't for get to target long tail keywords in your content because they can drive solid traffic and rank pretty good in the SERP's.

    I hope this helps and I would love for others to add. The problem with SEO, keywords, etc, you have so many factors which can determining your rankings. I believe there are 200 rankings factors which Google talks about and hundreds more which are quiet.

    Please let me know if you have any direct questions and I'll do my best to help you out!
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    • Profile picture of the author JayKay Dowdall
      Originally Posted by AskAnAffiliate View Post

      do this...

      Take your keyword and do a quick search in Google, for example "keyword" and quotation so you can see how many websites show up. I would like to know how many are actually "targeting" that keyword. It's a good indication of competitiveness. Usually aim for 100,000 or less from my experience.
      No, it's not. Why would you care what the site in the 98,675th position is doing? All that matters is the top 10 sites for competitiveness.

      Not to mention the site in the 98,675th position is not "targeting" this keyword, they are just ranked (very very low) for this keyword, and that's probably through a semantic association more than anything else.

      @TwoRoadsDIPA

      The Search competition for this keyword seems manageable, that's for sure, but your question was whether or not this is a "good" keyword. Well, ask yourself these 2 questions:

      1) What do I want a visitor to do when they land on my page?
      2) What is a visitor likely to be thinking if they search for this term?

      For example, I'm building a campaign to increase my affiliate sales for Aweber's email marketing software. The keyword "best email marketing service" has 1300 monthly searches and after investigating the Top10 results on the first page it looks as though I can rank there with a solid strategy. However, keyword "aweber review" has considerably less searches per month (390) and roughly the same competition.

      I am choosing to target "aweber review" because any prospect searching for "best email marketing service" is still in the research phase of their buying journey. They haven't decided to buy just yet. If they're searching for "aweber review" it's because they've done all the research and are focusing on using Aweber as they transition into the buying phase (where the affiliate marketer wants to be). I can now target other keywords such as "email marketing strategies" etc on this page too to offer bonuses and incentives to bring this person into buying the product through my affiliate link.

      So, go forth and consider: Which of the two keywords you're researching will give you the best visitors? Is there a keyword out there that would be a better choice to deliver the traffic you want? Maybe there is, but you think it's too "competitive". But hey, it's competitive for a reason...

      Just my 2 cents, but I hope you keep it in mind
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    • Profile picture of the author MikeFriedman
      Originally Posted by AskAnAffiliate View Post

      do this...

      Take your keyword and do a quick search in Google, for example "keyword" and quotation so you can see how many websites show up. I would like to know how many are actually "targeting" that keyword. It's a good indication of competitiveness. Usually aim for 100,000 or less from my experience.
      That is absolutely horrible advice. The number of results has NOTHING to do with how competitive a keyword is. I don't know why people keep repeating this stupid idea.
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      • Profile picture of the author yukon
        Banned
        Originally Posted by MikeFriedman View Post

        That is absolutely horrible advice. The number of results has NOTHING to do with how competitive a keyword is. I don't know why people keep repeating this stupid idea.
        The problem is they see people in authority positions spewing whatever they can to generate traffic.

        Case in point, the Clickbank blog recently allowed a guest post from a clueless person claiming SEO.

        When I type the term “yoga exercises” into Google, I get over 16 million results.

        Yikes! It would be pretty hard to rank a website in Google with that many competitors.
        • hxxp://www.clickbank.com/blog-posts/strategies-for-success/micro-niches-the-solution-for-struggling-affiliates-and-vendors/

        Blind leading the blind...

        They would be better off going back to not updating their blog than allowing silly guest post to junk up the place.
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    • Profile picture of the author Mike Anthony
      Originally Posted by AskAnAffiliate View Post

      Take your keyword and do a quick search in Google, for example "keyword" and quotation so you can see how many websites show up. I would like to know how many are actually "targeting" that keyword. It's a good indication of competitiveness. Usually aim for 100,000 or less from my experience.

      It seems no matter what that urban legend of SEO will never die
      Signature

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  • Profile picture of the author fermark17
    What I did was I bought 10,000 visitors. I bought website traffic to make it short (to cut work load and costs for work). It did a great job though.
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  • Profile picture of the author SEO Power
    No root domains in top 10: +ve
    Ecommerce sites in top 10: -ve
    Keyword in titles of results in top 10: -ve

    You need to look for lower competition kewords if you don't want to find yourself struggling unduly to rank.
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  • Profile picture of the author TwoRoadsDIPA
    Thanks for the advice everyone and while AskAnAffiliate does bring up a few good points, I too strongly disagree with the 100k search results view. It's only the first 10 that matter

    @SEOPower I might be having a brainfart but what is "ve"? And I was led to believe that ecommerce sites are relatively easy to outrank. Am I completely wrong?

    @JayKay This goal w/ this site in particular is to get people to Amazon using my links. I copy/pasted your post to a sticky note on my desktop. Thank you!
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    • Profile picture of the author JayKay Dowdall
      Originally Posted by TwoRoadsDIPA View Post

      Thanks for the advice everyone and while AskAnAffiliate does bring up a few good points, I too strongly disagree with the 100k search results view. It's only the first 10 that matter

      @SEOPower I might be having a brainfart but what is "ve"? And I was led to believe that ecommerce sites are relatively easy to outrank. Am I completely wrong?

      @JayKay This goal w/ this site in particular is to get people to Amazon using my links. I copy/pasted your post to a sticky note on my desktop. Thank you!
      Hi TwoRoadsDIPA,

      Ecommerce sites are no easier to outrank than any other site in my experience, but I have no doubt you'll find someone else on WF to tell you otherwise. At the end of the day, remember you are competing against specific pages rather than entire sites themselves. Domain Authority is obviously a key ranking factor, but it's the page itself you're measuring when analysing competition.

      Oh, and your username makes me smile because it reminds me Robert Frost
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      • Profile picture of the author lowriderzzz
        tip from me: long tail keywords usually are less competitive.
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        • Profile picture of the author TwoRoadsDIPA
          Originally Posted by lowriderzzz View Post

          tip from me: long tail keywords usually are less competitive.
          #TIL Thanks for your input lol
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      • Profile picture of the author TwoRoadsDIPA
        Originally Posted by JayKay Dowdall View Post

        Hi TwoRoadsDIPA,

        Ecommerce sites are no easier to outrank than any other site in my experience, but I have no doubt you'll find someone else on WF to tell you otherwise. At the end of the day, remember you are competing against specific pages rather than entire sites themselves. Domain Authority is obviously a key ranking factor, but it's the page itself you're measuring when analysing competition.

        Oh, and your username makes me smile because it reminds me Robert Frost
        Ahhh The Road Not Taken...However, my username refers to the Two Roads Brewing Co.'s Road To Ruin Double IPA :p

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  • A good keyword would be a buying keyword. [gold investment] would be a good keyword [buy golf clubs] would also be a good keyword. Not point in ranking something if you're not going to make money off it.
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