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In your opinions how hard would it be to rank top 10 for this keyword?

by Rooks N Kings
7 replies
  • SEO
    • |
I am curious to know if I a doing this properly. Here is an example keyword. how hard would it be to rank for this keyword?

best laundry detergent for sensitive skin



The top 10 results are PR 0 - PR 4 with PageAuthorities of PA 17 - PA 60. None of them are directly targeting this keyword however. There do not appear to be any eCommerce sites in the top 10.

This has always been something I have struggled with. Understanding if I cam rank or not. While I do not intend to use this keyword If I know what you all would do in this specific case I can better judge the rest of the words I am doing. Your suggestions and expertise are appreciated! Thanks!
#hard #keyword #opinions #rank #top
  • Profile picture of the author savidge4
    Originally Posted by Rooks N Kings View Post

    I am curious to know if I a doing this properly. Here is an example keyword. how hard would it be to rank for this keyword?

    best laundry detergent for sensitive skin



    The top 10 results are PR 0 - PR 4 with PageAuthorities of PA 17 - PA 60. None of them are directly targeting this keyword however. There do not appear to be any eCommerce sites in the top 10.

    This has always been something I have struggled with. Understanding if I cam rank or not. While I do not intend to use this keyword If I know what you all would do in this specific case I can better judge the rest of the words I am doing. Your suggestions and expertise are appreciated! Thanks!
    I would say that would be an easy target to score well with. If done right you could really get 2 or 3 pages in there with no issues, and throw in a video targeting as well, and it would be game over.

    There are not exact match sites in the first 3 pages. If you look at the "suggested" links "best laundry detergent for eczema" and "best laundry detergent for allergies" they are in the same situation, no matches.

    throwing more than one page of content at each of those with nice cross linking to each would get you somewhere for sure.
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  • Profile picture of the author melprise
    Selecting a good keyword is a combination of finding a term with sufficient search volume to work with, but also has sufficiently moderate to low competition, to more easily rank high with. The OP's term does have moderate/low competition, but only about 480 exact searches a month. So it comes down to whether that's enough of a "market" of searchers each month to labor to rank for.

    Ranking in the top 1-3 on page one would ensure a SEO marketer could draw about 20% of those searching that exact term to become visitors to a webpage containing it. So are 100 visitors a month enough to make money for your site? If not, it's best to use another keyword, or a set of similar keywords related to the niche that together equals the amount of search volume needed to generate the traffic desired.
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    • Profile picture of the author savidge4
      Originally Posted by melprise View Post

      Selecting a good keyword is a combination of finding a term with sufficient search volume to work with, but also has sufficiently moderate to low competition, to more easily rank high with. The OP's term does have moderate/low competition, but only about 480 exact searches a month. So it comes down to whether that's enough of a "market" of searchers each month to labor to rank for.

      Ranking in the top 1-3 on page one would ensure a SEO marketer could draw about 20% of those searching that exact term to become visitors to a webpage containing it. So are 100 visitors a month enough to make money for your site? If not, it's best to use another keyword, or a set of similar keywords related to the niche that together equals the amount of search volume needed to generate the traffic desired.
      Im sorry, but that is lame at best.... I am sure that would NOT be the only keyword they would target. I actually suggested another 2 to go along with it. the OP's keyword would be the least performing of the 3 btw.

      The idea is to find these little gems and get them when you can. Low laying fruit is just that, easy to get, but not always the best quality!

      The other interesting thing you have missed in this, the OP mentioned, and its true.. there really is no e-commerce in the top 10. so to plant the ability to BUY in that keyword set changes the numbers a bit I would believe.

      So yes that ONE keyword may only produce 100 visitors a month, but what percent of those would be buyers, and you are only available option?
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      • Profile picture of the author Rooks N Kings
        Originally Posted by savidge4 View Post

        Im sorry, but that is lame at best.... I am sure that would NOT be the only keyword they would target. I actually suggested another 2 to go along with it. the OP's keyword would be the least performing of the 3 btw.

        The idea is to find these little gems and get them when you can. Low laying fruit is just that, easy to get, but not always the best quality!

        The other interesting thing you have missed in this, the OP mentioned, and its true.. there really is no e-commerce in the top 10. so to plant the ability to BUY in that keyword set changes the numbers a bit I would believe.

        So yes that ONE keyword may only produce 100 visitors a month, but what percent of those would be buyers, and you are only available option?
        Thank you savidge4.

        Another thing I am curious about: most of the sites up there have high-ish PR and PA (DA as well) but are not targeting the 'exact' keyword. Now, I know if they were optimized for those words I would never go after that keyword. I like to see PR0 and PR 1 sites with a PA of 30 or less and less than 10 juice page links. Here this is certainly not the case. As they are not targeting this keyword can I easily out rank them? Given their high metrics? Thanks.
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        • Profile picture of the author savidge4
          Originally Posted by Rooks N Kings View Post

          Thank you savidge4.

          Another thing I am curious about: most of the sites up there have high-ish PR and PA (DA as well) but are not targeting the 'exact' keyword. Now, I know if they were optimized for those words I would never go after that keyword. I like to see PR0 and PR 1 sites with a PA of 30 or less and less than 10 juice page links. Here this is certainly not the case. As they are not targeting this keyword can I easily out rank them? Given their high metrics? Thanks.
          As I see it.. You type something into a search box. Google or any other search engine for that matter is going to return results. They may not be "exact" results, but they are "close" results.

          When I look at a search result page for a term as you posted in the OP. I look at a few key indicators. How many competing pages. The "suggested" link terms at the bottom, AND if they are selling advertising for that term.

          Its the advertising that you have to watch with a keyword term with that low competition level. With that, you simply will NOT be able to write a single piece of content and get it ranked.

          I personally would go after the 3 I mentioned. The primary Keyword, and then the top 2 "Suggested" terms. and write a number of articles on each, and like I said before, a video in that particular instance along with the content would carry you a long way.

          Hope that Helps!
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        • Profile picture of the author SEO Power
          Originally Posted by Rooks N Kings View Post

          Thank you savidge4.

          Another thing I am curious about: most of the sites up there have high-ish PR and PA (DA as well) but are not targeting the 'exact' keyword. Now, I know if they were optimized for those words I would never go after that keyword. I like to see PR0 and PR 1 sites with a PA of 30 or less and less than 10 juice page links. Here this is certainly not the case. As they are not targeting this keyword can I easily out rank them? Given their high metrics? Thanks.
          You can easily get to page 2 but don't expect getting to page 1 to be that easy. Root domain authority carries more ranking power these days and you will therefore see urls with zero backlinks on authority sites ranking high...and when you try to beat them, they prove difficult to beat.

          The easiest way to rank for long tail keywords in my opinion is publishing your article on a site like buzzfeed or squidoo.
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  • Profile picture of the author yukon
    Banned
    Lifehacker (#1) has at least 31 backlinks pointing at the ranked page. They're mostly focused on the root keywords laundry detergent + sensitive skin.

    They also have 100+ internal pages pumping up the #1 ranked page, most look like weak pages not really focused on the keyword/s.



    Keep in mind Lifehacker is a strong site on it's own. Still doable If you really wanted to rank. The question is does the keyword get traffic & will that traffic convert into sales that are worthy of the SEO it will take to rank your own page/s?
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