PBN - Risk to Reward Integrations
- SEO |
This is something I've been wondering lately and hoping that members who have networks on larger scales could offer there advice.
I am going to be building out some domains and am wondering how I should approach these new sites to avoid de-indexing.
Basically these are a few footprints that I feel may be of major importance but I am not totally sure. And these type of footprints are a bit different because there are pros and cons of removing or keeping them (unlike most footprints).
1) Homepage Setup:
I have always set up my homepage as full post excerpts because almost always the most amount of power resides there. However, to me this is probably a huge footprint because almost every PBN uses this method. While tons and tons of legit sites use this a blog feed homepage, it still is an obvious sign of a PBN and may act as a gateway or yellow light to check for other footprints.
Added to that nearly every old domain I buy previously had a static html homepage. Most likely you would think if it was revived by the old webmaster it would at least opt for a more magazine/business boxed homepage look rather than 2005 lame blogger feed look -- especially if it was a business/corporation.
But of course this comes down to risk-reward. Is the added safety worth the loss of link power by linking from innerpages and making the homepage more "legit"?
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2) Spyder Spanker or .htaccess blocks
This comes down to either being more afraid of competitors reporting you, or google mirroring popular backlink analyzers user agent strings to fish out networks.
I dont know. But if someone put me to work for google spam team my initial instinct would be to do run useragent strings of ahrefs, moz, etc, to easily find pbns.
So this come down to risk analysis more than whats clearly better.
Are you more likely to get nailed by G or get nailed by a competitor? Block or not block?
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3) Rebuilding Sites Using Articles/Info/Persona/Pictures from Archive
Remaking the blog exactly as it was prior and updating it appropriately is probably the best way to appear real and legit.
However, this means using the old owners name, pictures, about me, etc.
What is the likelihood that the prior owner will type if his old domain, see you posing as him and start making calls to registrars to get you taken down?
Hoping someone that manages a large network can answer this based on his research, opinion, and experience.
Thanks
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