Content Network Ads Not Showing After Days

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Warriors,

So I've invested a ton of time and money into learning PPC and I can say that I have a better than average grasp of it. Now I know that the content network is a different animal and takes some time to get going (I noticed it's usually three days after a account has been set up to even get impressions). The problem is I have adgroups that are getting shown 16 times for high traffic weight loss keywords. 16 times!

What's the deal here? I've done my homework and have the keyword grouped together well, have 50 or so for the content network but nothing. Any suggestions?

Thanks
#ads #content #days #network #showing
  • Profile picture of the author askloz
    not enough keywords in your adgroup.
    Signature
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  • Profile picture of the author JECKELLL
    Originally Posted by jsmith2482 View Post

    Warriors,

    So I've invested a ton of time and money into learning PPC and I can say that I have a better than average grasp of it. Now I know that the content network is a different animal and takes some time to get going (I noticed it's usually three days after a account has been set up to even get impressions). The problem is I have adgroups that are getting shown 16 times for high traffic weight loss keywords. 16 times!

    What's the deal here? I've done my homework and have the keyword grouped together well, have 50 or so for the content network but nothing. Any suggestions?

    Thanks
    I suggest you ditch the content network, the CTR (click thru rates) are poor, and they are not usually highly converting quality clicks
    Signature
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    • Profile picture of the author askloz
      LOL, may be low clicks, but they do convert, it all depends on how well you set up your ads and keyword selection.

      Originally Posted by JECKELLL View Post

      I suggest you ditch the content network, the CTR (click thru rates) are poor, and they are not usually highly converting quality clicks
      Signature
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  • Profile picture of the author Thumoney
    The reason is probably that your CTR isnt good enough to compete against all the other ads trying to run on the keyword-theme. Google will only show ads with the best CTR on the content network too.

    If you start a content campaign you will see initial impressions. That is Google testing your ads on different locations that match your keywords (and possibly placements). If your ads are underperforming the impressions will run out. Think of it like being on page 3 of the paid search results.

    What is your CTR right now?

    Another thing: do you have your own URL or is it an affiliate link to an URL where many others try to link to?

    Improve your ads to get a higher CTR and my guess is that you will see more impressions.
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    • I use 1 keyword for search and about
      25-50 keywords for the content network.

      Now the key I've found for the Content
      Network to work is:

      1) Getting solid CTRs for your ads.

      2) Getting well keyword organized
      Ad Groups around a single THEME.
      (see more below)

      3) Adding 1000's of Negatives at the
      campaign level and sometimes dozens
      of negatives at the ad group level.
      (to lower the amount of irrelevant
      impressions and so you can indirectly
      increase the ads CTRs)

      .......

      For example, let's say you are advertising
      an ebook around dog training. Here's how
      I would add some dog training keywords
      and into a single ad group:

      dog training
      dog training advice
      dog training advice biting
      dog training advice barking
      dog training advice chewing
      dog training advice jumping
      dog training aggression
      dog training aggressive behavior
      dog training aggressive dogs
      dog training aggressiveness
      dog training aggressive
      dog training aggression towards other dogs
      dog training aggressive behaviour
      dog training aggression to other dogs
      dog training housebreaking
      dog training and barking
      dog training and biting
      dog training and chewing
      dog training and jumping
      dog training house training
      dog training jumping
      dog training jumping up
      dog training jumping on people
      dog training jumping behavior problems
      dog training jumping up on people

      Notice the keyword DNA pattern from above
      where you have a root keyword around a single
      THEME (dog training) followed by a sub-theme.

      In fact, here's how I like to represent the
      keyword DNA pattern using very simple
      mathematical variables:

      [Root Keyword]
      [Root Keyword] + [SubTheme 1]
      [Root Keyword] + [SubTheme 2]
      [Root Keyword] + [SubTheme 3]
      [Root Keyword] + [SubTheme 4]
      [Root Keyword] + [SubTheme 5]
      (...)
      [Root Keyword] + [SubTheme 25]

      I hope this helps.

      Regards,

      Frederico Vila Verde
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      • Profile picture of the author jsmith2482
        Thanks, it does help but my question is. One of my adgroups on content is "bigger arms"

        So I have
        bigger arms
        bigger forearms
        how to get bigger arms
        get bigger arm
        get a bigger arm
        bigger arm workout
        bigger arm workouts
        bigger arm muscle
        bigger arm muscles
        etc etc (about 50-75 kw's total). 2 bucks a day .10 cent clicks. 15 impressions after 4 days. Now I know that 2 bucks isn't big and .10cent isn't big but the content network is for cheap click, no?

        Originally Posted by FredericoVilaVerde View Post

        I use 1 keyword for search and about
        25-50 keywords for the content network.

        Now the key I've found for the Content
        Network to work is:

        1) Getting solid CTRs for your ads.

        2) Getting well keyword organized
        Ad Groups around a single THEME.
        (see more below)

        3) Adding 1000's of Negatives at the
        campaign level and sometimes dozens
        of negatives at the ad group level.
        (to lower the amount of irrelevant
        impressions and so you can indirectly
        increase the ads CTRs)

        .......

        For example, let's say you are advertising
        an ebook around dog training. Here's how
        I would add some dog training keywords
        and into a single ad group:

        dog training
        dog training advice
        dog training advice biting
        dog training advice barking
        dog training advice chewing
        dog training advice jumping
        dog training aggression
        dog training aggressive behavior
        dog training aggressive dogs
        dog training aggressiveness
        dog training aggressive
        dog training aggression towards other dogs
        dog training aggressive behaviour
        dog training aggression to other dogs
        dog training housebreaking
        dog training and barking
        dog training and biting
        dog training and chewing
        dog training and jumping
        dog training house training
        dog training jumping
        dog training jumping up
        dog training jumping on people
        dog training jumping behavior problems
        dog training jumping up on people

        Notice the keyword DNA pattern from above
        where you have a root keyword around a single
        THEME (dog training) followed by a sub-theme.

        In fact, here's how I like to represent the
        keyword DNA pattern using very simple
        mathematical variables:

        [Root Keyword]
        [Root Keyword] + [SubTheme 1]
        [Root Keyword] + [SubTheme 2]
        [Root Keyword] + [SubTheme 3]
        [Root Keyword] + [SubTheme 4]
        [Root Keyword] + [SubTheme 5]
        (...)
        [Root Keyword] + [SubTheme 25]

        I hope this helps.

        Regards,

        Frederico Vila Verde
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        • Profile picture of the author askloz
          surely you can do better keywords than that?

          Try and get them looking like the other guys, be broad in your terms, then add to it like he had. Dont put questions in there "how to get bigger arms" that's not going to help

          Originally Posted by jsmith2482 View Post

          Thanks, it does help but my question is. One of my adgroups on content is "bigger arms"

          So I have
          bigger arms
          bigger forearms
          how to get bigger arms
          get bigger arm
          get a bigger arm
          bigger arm workout
          bigger arm workouts
          bigger arm muscle
          bigger arm muscles
          etc etc (about 50-75 kw's total). 2 bucks a day .10 cent clicks. 15 impressions after 4 days. Now I know that 2 bucks isn't big and .10cent isn't big but the content network is for cheap click, no?
          Signature
          {{ DiscussionBoard.errors[991413].message }}
          • Profile picture of the author jsmith2482
            Originally Posted by askloz View Post

            surely you can do better keywords than that?

            Try and get them looking like the other guys, be broad in your terms, then add to it like he had. Dont put questions in there "how to get bigger arms" that's not going to help

            See I was under the impression that I need to have "bigger arms" in every keyword. Granted, this is a very small niche in my bigger niche but when I pop "bigger arms" into the google keyword tool I don't get as many options as mentioned above about dog training.
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            • Profile picture of the author askloz
              Bigger arms is a very small niche?

              you kidding me? Weight trainining, body building is a BIG niche. And comes with a crap load of keywords.

              Originally Posted by jsmith2482 View Post

              See I was under the impression that I need to have "bigger arms" in every keyword. Granted, this is a very small niche in my bigger niche but when I pop "bigger arms" into the google keyword tool I don't get as many options as mentioned above about dog training.
              Signature
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      • Profile picture of the author jsmith2482
        Originally Posted by FredericoVilaVerde View Post

        I use 1 keyword for search and about
        25-50 keywords for the content network.

        Now the key I've found for the Content
        Network to work is:



        3) Adding 1000's of Negatives at the
        campaign level and sometimes dozens
        of negatives at the ad group level.
        (to lower the amount of irrelevant
        impressions and so you can indirectly
        increase the ads CTRs)

        .......



        I hope this helps.

        Regards,

        Frederico Vila Verde
        I understand how to add negative to the adgroups and campaigns but where do I get them from? I understand how to find them in search and what they are but is it a matter of just running the placement reports, seeing where my ads are being placed then adding them based on the sites that I don't want my ads on?

        Thanks
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        • Originally Posted by jsmith2482 View Post

          I understand how to add negative to the adgroups and campaigns but where do I get them from?
          There 4 ways you can get negatives:

          1) Get them Google Adwords Keyword Tool

          Type there one broad keyword from your market. Hit enter!
          Then change the match type to "NEGATIVE". You can get
          a few 100's of Negatives.

          2) Get them tracking systems like xConversions

          See what keywords people are typing and add the irrelevant
          terms to your campaign or ad group levels. You can get
          a few 100's of Negatives.

          3) Get them from your Google reports.

          Run a report so you can see the search query used
          in case you don't want to use a system like XConversions.
          (NOTE: XC is a paid tracking. And Affiliate Prophet tracking can
          also work well for you to get this job done, but it's a paid option!)

          4) Get them from your server logs.

          See your hosting server logs and see what irrelevant
          terms appear. (this one is pretty basic)

          Originally Posted by jsmith2482 View Post

          I understand how to find them in search and what they are but is it a matter of just running the placement reports, seeing where my ads are being placed then adding them based on the sites that I don't want my ads on?
          Using "negatives" for me is to use of a combination of both:

          a) Negative terms/keywords
          b) And URLs for site exclusion.

          It's the COMBINED power that can add a lot of effect on the
          Content Network. This is work you need to sharp/update/improve
          in your Google AdWords account over time.

          ---------------------------
          URLs for Site Exclusion
          ---------------------------

          Also, you can get URLs for site exclusion from inside your
          Google AdWords account or from tracking systems like XC
          or Affiliate Prophet. See in the new interface, the CAMPAIGNS
          tab to see the web sites online where you ads are being displayed.

          I highly recommend that you "WED the mud" from your account
          and tell Google what is "MUD" for you and what is "good soil" for
          google to show up your ads... and ONLY in places where YOU
          know you are more likely to potentially find "GOLD"!

          Here's how I see negatives...

          More NEGATIVES = More CONTROL
          More NEGATIVES = Less WASTE
          More NEGATIVES = Higher ROI

          Regards,

          Frederico Vila Verde
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          • Profile picture of the author jsmith2482
            Originally Posted by FredericoVilaVerde View Post

            There 4 ways you can get negatives:


            ---------------------------
            URLs for Site Exclusion
            ---------------------------

            Also, you can get URLs for site exclusion from inside your
            Google AdWords account or from tracking systems like XC
            or Affiliate Prophet. See in the new interface, the CAMPAIGNS
            tab to see the web sites online where you ads are being displayed.




            Frederico Vila Verde
            Thanks for your help.I've checked the campaigns tab and can't find what you are describing here?
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            • Originally Posted by jsmith2482 View Post

              Thanks for your help.I've checked the campaigns tab and can't find what you are describing here?
              Once you are on the top CAMPAIGNS tab
              click on the NETWORKS tab (a bit lower).
              Then check for:

              a) Managed placements (Click "show details"
              in case you are running any placements)

              b) Automatic placements (Click "show details"
              to see the web sites on the Content Network
              where your ads are being displayed)

              Can you see them all now?

              From there you can select which sites to keep
              LIVE and which ones to make... "EXCLUDED"!

              Regards,

              Frederico Vila Verde
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    • Profile picture of the author jsmith2482
      Everything I've heard (I believe from PPC classroom) says CTR doesn't matter on content. I'm running it to my own URL and my CTR is 31% yesterday.


      Originally Posted by Thumoney View Post

      The reason is probably that your CTR isnt good enough to compete against all the other ads trying to run on the keyword-theme. Google will only show ads with the best CTR on the content network too.

      If you start a content campaign you will see initial impressions. That is Google testing your ads on different locations that match your keywords (and possibly placements). If your ads are underperforming the impressions will run out. Think of it like being on page 3 of the paid search results.

      What is your CTR right now?

      Another thing: do you have your own URL or is it an affiliate link to an URL where many others try to link to?

      Improve your ads to get a higher CTR and my guess is that you will see more impressions.
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      • Profile picture of the author Thumoney
        Isn't it strange that there is still so much confusion about the content-network? It seems there is a big need for clear and proven information here. I don't have it right now. Are there really deep information about the content-network somewhere?

        Originally Posted by jsmith2482 View Post

        Everything I've heard (I believe from PPC classroom) says CTR doesn't matter on content. I'm running it to my own URL and my CTR is 31% yesterday.
        Regarding CTR, it would be plain stupid from the perspective of Google if CTR would not matter, since CTR and Bidprice determines what Google earns and it is safe to say that Google optimizes that number.

        Regarding Clicks it must be the same as with search, the one with the highest combination of CTR, bid and relevance will get the most Clicks. Relevance is influenced by keywords, adtext and landing page. I dont know the influence of the daily budget, it could be logical to take it into account.

        I see only continued impressions on campaigns where I get a decent CTR on a good themed keyword list. It is especially hard to get continuous content-traffic in niches that are very competitive, which makes sense of course. Those campaigns are tested 1-3 days and if I don't get a pretty good CTR (for instance the 0,4%+ I get on a weight loss product content campaign which runs for month now with a good amount of impressions) it will run dry. The only logical conclusion is, that the optimized competition is just a better ROI for Google and they show them instead, because of a higher combination of CTR/Bid/Relevance!?
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  • Profile picture of the author Thumoney
    Could you name your CTR on the adgroup?

    As I mentioned, most of my content campaigns that don't receive a CTR of at least 0,25%, better 0,35% don't go anywhere. Campaigns that achieve this CTR get a lot of impressions.

    Regarding keywords: I think if you put up too much keywords that are not totally related, you are limiting the amount of placements where you can run. This is also the case if you use too much negative keywords.
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  • Profile picture of the author Thumoney
    1) Getting solid CTRs for your ads.

    We all know that CTR is one of the most important factors. But let's try to see what comes out here, if it is about the number of keywords or grouping that would be interesting to see.
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    • Profile picture of the author askloz
      If you want your ad displayed, it is. I've asked the Google team about it myself, they told me to structure my ad more tightly to the keywords and add more keywords, within about 12 hours I was getting thousands of impressions and cheap clicks. Go figure, i guess they were wrong, as i too - just relaying the info what they told me.

      Originally Posted by Thumoney View Post

      if it is about the number of keywords or grouping that would be interesting to see.
      Signature
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      • Profile picture of the author jsmith2482
        I know, with the content network, you didn't have to group your kw's so tight? I thought a broad range was considered best practice in order to help google "place" your ads where relevant?



        Originally Posted by askloz View Post

        If you want your ad displayed, it is. I've asked the Google team about it myself, they told me to structure my ad more tightly to the keywords and add more keywords, within about 12 hours I was getting thousands of impressions and cheap clicks. Go figure, i guess they were wrong, as i too - just relaying the info what they told me.
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  • Profile picture of the author jsmith2482
    When does bidding come into play on the content network? You here people talking all kinds of stuff about 5 cents clicks and granted that's market dependent but if the ads are getting a lot of impressions can it be the CPC and the overall daily campaign spend (done after I group the kw's tight)?
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  • Profile picture of the author ChrisBa
    It is absolutely pointless to have more than 50 keywords per adgroup for google content network - they only read the first 50 keywords, so if you have anymore it's just a waste.
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  • Profile picture of the author jsmith2482
    What exactly determines the clicks and the impressions though? I'm changed my structure to the above example and they still are taking days to roll out. So let me breakdown my thoughts and you all please tell me if I'm on or off.

    Clicks are determined by the ads(person sees it and is interested in what it says)-that has everything to do with ad writing/copywriting and keyword that triggers the search query(hence why I do the ppc classroom one keyword per search adgroup) and in content the keywords are determined by the theme that you tell google based on the keywords.

    Impressions
    Search-Daily campaign spend and cost per click. Correct? Plus the relevance (google triad-landing page, ads and keywords).
    Content-Daily campaign spend and cost per click. Correct?

    Thanks for your help
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    • Profile picture of the author jsmith2482
      Can anyone comment on this?


      Originally Posted by jsmith2482 View Post

      What exactly determines the clicks and the impressions though? I'm changed my structure to the above example and they still are taking days to roll out. So let me breakdown my thoughts and you all please tell me if I'm on or off.

      Clicks are determined by the ads(person sees it and is interested in what it says)-that has everything to do with ad writing/copywriting and keyword that triggers the search query(hence why I do the ppc classroom one keyword per search adgroup) and in content the keywords are determined by the theme that you tell google based on the keywords.

      Impressions
      Search-Daily campaign spend and cost per click. Correct? Plus the relevance (google triad-landing page, ads and keywords).
      Content-Daily campaign spend and cost per click. Correct?

      Thanks for your help
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  • Profile picture of the author sedap_malam
    how about with twittad
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  • Profile picture of the author Bob007
    Remember that Google can suddenly crack down on certain niches if they get enough complaints from web users or the websites that display content ads. So even though you may have done everything "right", you still get slapped just because of the niche you are in.
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    • Profile picture of the author cscarpero
      You are probably bidding too low. The lower the bid, the fewer the impressions. Bid way too low and you won't show up at all. Look up the keywords in the keyword tool. I've found that about 10% of the number in the keyword tool for the your best keyword in the niche is a good one to shoot for.

      For example, if "dog training" was showing at $2 on keyword tool, I would bid 20 cents in content.

      Add more keywords and use both text and banners.

      It does take days to roll out as it's manually reviewed by G. I've also had campaigns that were slow at first then suddenly a few days later started getting more impressions.
      Signature

      I'm an online marketer and mortgage loan officer.

      Connect with me at www.Scarpero.com

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      • Profile picture of the author jsmith2482
        Well it's not a keyword issue, all my keywords have a high search volume according to the google keyword tool.

        I'll try the tip about 10% of the what the kw tool says but I'm getting frustrated that my ads aren't being shown as much and that the CTR is low.

        For example, in the chest training niche, I have my campaign set at 3 dollars per day with clicks between 0.10-0.20 cents. This is spread out through 4 different adgroups, each adgroup containing 1 exact match keyword
        chest training
        how to get a big chest
        etc

        These adgroups have been up for about 3 weeks and still have a low amount of impressions. For example, chest exercises only have 3,000 impressions in that time with the other adgroups having less.

        So my question is, is it because my bids are too low?

        Then onto to my content network....

        the adgroup(very tightly set up) "bigger arms"-39 impressions in 3 weeks. Is it because i'm bidding 0.15 cents per click and the campaign at 2 dollars per click spread aomgest 10 adgroups?




        Originally Posted by cscarpero View Post

        You are probably bidding too low. The lower the bid, the fewer the impressions. Bid way too low and you won't show up at all. Look up the keywords in the keyword tool. I've found that about 10% of the number in the keyword tool for the your best keyword in the niche is a good one to shoot for.

        For example, if "dog training" was showing at $2 on keyword tool, I would bid 20 cents in content.

        Add more keywords and use both text and banners.

        It does take days to roll out as it's manually reviewed by G. I've also had campaigns that were slow at first then suddenly a few days later started getting more impressions.
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  • Profile picture of the author OPLeads
    Content Network is currently very slow ... whether you set it up right or now.

    However, of course if you don't set it up right it is even slower.....

    With Keywords there are two main groups. One that swear on having around 2000 keywords and those that argue that the content network is only looking a the first 50 kywords in your content campaign / adgroup to find the main theme and disregard the rest. Generally speaking our testing has shown that those campaigns where we split after 50 keywords have always preformed better....

    Also for content network we have experienced better results if you deleter the, at, ...ing, ...s, etc from your keywords ....
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    • Originally Posted by OPLeads View Post

      Also for content network we have experienced better results if you deleter the, at, ...ing, ...s, etc from your keywords ....
      What's the main reason for doing that. I mean
      the "WHY" behind doing it?

      Just wanted to know your thoughts, because
      I was about to work on a group of keywords
      and that same question raised to my head.

      I have noticed for what you say to remove:

      a) plurals ("s")
      b) verbs variations ("ing")
      c) stop words ("at", "the", etc)

      I think stop words makes sense to me.
      Plurals and verbs variations... hum... I
      would like to know your thoughts first
      before I can draw any conclusions.

      Thanks in advance!

      Regards,

      Frederico Vila Verde
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  • Profile picture of the author OPLeads
    Here only testing will help you. In general terms $3/day is not enough to get a campaign started in the Content Network.

    If you are low on money I would suggest you start with $0.2/click and $50/day .... (I never have seen any of my campaigns actually reaching the Max.) this way you can test what the situation is and whether it is due to your low bids ....
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    • Profile picture of the author jsmith2482
      Originally Posted by OPLeads View Post

      Here only testing will help you. In general terms $3/day is not enough to get a campaign started in the Content Network.

      If you are low on money I would suggest you start with $0.2/click and $50/day .... (I never have seen any of my campaigns actually reaching the Max.) this way you can test what the situation is and whether it is due to your low bids ....

      Just made the change to content.

      Now what about search though? I'm bidding between 10-20 cents for one keyword per adgroup with 3 dollars a day for the campaign. I'm not getting a lot of impressions yet the kw's are highly searched..
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  • Profile picture of the author jsmith2482
    Here's another piece of frustration. I have conversion tracking set up yet I don't have one conversion in 3 weeks. It's set up properly (from what I can tell), I did one test and it is set up but no one's opt-ing in. I'm split testing headlines in my pop-over etc etc
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    • Profile picture of the author OPLeads
      FredericoVilaVerde,

      I came to this conclusion after a long period of split testing my keywords, ads, landing-pages....

      As to the why, I can't tell you as I do not work for Google (and then I most likely couldn't tell either).

      I assume it has something to do with fact how their spider is categorizing pages in the content network. Moreover at etc are not essential parts of a keyword so strip it down.

      Essentially, I can only tell you what works for me, you have to do your own testing ....

      Originally Posted by FredericoVilaVerde View Post

      What's the main reason for doing that. I mean
      the "WHY" behind doing it?

      Just wanted to know your thoughts, because
      I was about to work on a group of keywords
      and that same question raised to my head.

      I have noticed for what you say to remove:

      a) plurals ("s")
      b) verbs variations ("ing")
      c) stop words ("at", "the", etc)

      I think stop words makes sense to me.
      Plurals and verbs variations... hum... I
      would like to know your thoughts first
      before I can draw any conclusions.

      Thanks in advance!

      Regards,

      Frederico Vila Verde


      jsmith2482,

      Yes the content network is different from the search network. For instance, while it is best to put around 50 keywords into an adgroup in the content network it is best to only put up to three (keyword in broad, phrase & exact match) into the search adgroup.

      Regarding your question. Without looking at your setup it is hard to tell what is wrong. But just taking into account what you have said ...KW's highly searched... I would assume you have some competition. Did you search for your kw and went through the sponsored ads (More Sponsored Links)? Did you find your ad and on which page? Still, taking into account that you kw's are highly searched and with competition I can not imagine being on the first page for 10-20 cent (besides if it is a misspelling). Normally my bids for the search network are about 2-4 times higher then in the content network .... Also $3 is not a lot it will take you forever to collect any impressions (both in search as well as content).

      Originally Posted by jsmith2482 View Post

      Just made the change to content.

      Now what about search though? I'm bidding between 10-20 cents for one keyword per adgroup with 3 dollars a day for the campaign. I'm not getting a lot of impressions yet the kw's are highly searched..

      jsmith2482,

      What are you tracking? The optin rate of a squeeze page or the sign up to an affiliate / CPA offer? Does the tracking system record your clicks properly? How much traffic are your receiving?

      What conversion tracking system are you using? Adwords', Prosper, Tracking202 etc.? Did you give the pixel to your aff manager? Did you set up the subID tracking?

      Originally Posted by jsmith2482 View Post

      Here's another piece of frustration. I have conversion tracking set up yet I don't have one conversion in 3 weeks. It's set up properly (from what I can tell), I did one test and it is set up but no one's opt-ing in. I'm split testing headlines in my pop-over etc etc
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  • Profile picture of the author OPLeads
    I have to agree with Thumoney, CTR is the most important factor dealing with the content network.

    Keywords are important in terms of specifying where and who you want to show your ads. But often my keywords (on the content network) have nothing to do with the actually ad but with who I think is most interested in the offer. For instance trying to run a teeth whitening campaign on teeth whitening keywords on the content network is nearby impossible (at least if you want to stay below $2/click) ... I also often only use placement targeting which is great.

    And you don't have to worry about the landing page score too much in the content network. Iframing works great ...

    PS: jsmith2482, I realy want to know how you get a 31% CRT on the content network over a longer period of time and how much you pay per keyword? You must have a secret ...
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  • Profile picture of the author jsmith2482
    Here's what I'm going to do. I grabbed the $1 trial to google cash deceteive. I'm going to look at winning ads and model them. Then I'm going to drive traffic to a site that I know converts (via clickbank) and see the CTR and keywords that get impressions and clicks.

    I think that one of my issues was not knowing what a general good CTR was in the fitness niche. Also my search keywords were like "chest training". Not a bad kw but not as searched as fat loss ec etc. SO I think bidding on more traffic keywords will obviously help me get more impressions.
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