Excuse the ignorance - I have a basic SEO Question.

by Ejsuhh
7 replies
  • SEO
  • |
Just a quick question on the mechanics of SEO for blogs/niche sites.

When we are building our website, are we trying to get our PAGES ranked or POSTS ranked on google?

I ask this because while building the website, I realized that for the niche I am in, I will not be updating my website with blog posts regularly. Rather, I will have a set amount of content and once that content is published, I will try to rank based on what I have.

Now, I understand that I can have both pages and posts on my website. With this comes the golden question I have: Am I optimizing my PAGES or POSTS for SEO??
#basic #excuse #ignorance #question #seo
  • Profile picture of the author RealCasher
    You ranking content in whatever form it takes, page, post.. you can even rank image captions!
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  • Profile picture of the author fpforum
    If possible, the goal is to try and get all of it ranking for different stuff. I would put more focus on my website pages than my blog pages though. If you have a link to your blog in a menu somewhere then some of the juice will eventually drip from your website pages to your blog, and then to your blog pages.
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    • Profile picture of the author Face Cap
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      • Profile picture of the author dburk
        Hi Ejsuhh,

        Search engines only index "pages", not "posts", nor "websites". So it is always the page that you are ranking, never the post. Having said that, blog posts typically exist in 2 places initially, your posts page, and also a permalink page.

        Promoting your permalink page for SEO is generally a good strategy when you want to rank for a generic keywords related to the content of your post. Promoting your posts page, typically your blog home page, is what you do to rank your brand, or perhaps the general topic of your blog if it has a single topic as a focus.
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  • Profile picture of the author SEO Power
    Aside from your legal pages and about page, you should be optimising all your pages to rank well in the search engines. It doesn't matter whether they are pages or posts.
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  • Very generally speaking, you'd be looking for your PAGES to rank for broad (but still relevant) search terms e.g. [bathroom taps]. They may then be some other PAGES in that category, which you'd use to sort of 'support' this such as [gold bathroom taps] and [chrome bathroom taps]. Your POSTS will, again, help support these PAGES with long-tail searches such as [how to clean gold bathroom taps].

    Also, as far as link acquisition goes, blog posts tend to be more 'shareable' as they're useful and/or informative. If you think about it, a well written and helpful blog post might get shared (and so linked to), and that link juice (as fpforum references above) should then be passed on to your pages. This sort of thing doesn't happen over night, mind. It takes time... and work.

    Note: No idea why bathroom taps has come to mind... apologies.
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  • Profile picture of the author Dokemion
    Originally Posted by Ejsuhh View Post

    Just a quick question on the mechanics of SEO for blogs/niche sites.

    When we are building our website, are we trying to get our PAGES ranked or POSTS ranked on google?

    I ask this because while building the website, I realized that for the niche I am in, I will not be updating my website with blog posts regularly. Rather, I will have a set amount of content and once that content is published, I will try to rank based on what I have.

    Now, I understand that I can have both pages and posts on my website. With this comes the golden question I have: Am I optimizing my PAGES or POSTS for SEO??
    1. When we are building our website, are we trying to get our PAGES ranked or POSTS ranked on google? - Pages - structure your Pages Url according to your target Keywords (e.g yourdomain.com/target-keyword/ "target keyword")
    - While working out on your rankings blog POSTS can help you generate traffics and with proper campaign there's a possibility that Google will rank them with less effort on your side consider it as a blessing.

    Some websites with Static Pages without Blog Posts are ranking well on Google. Mostly e-commerce site.

    It will all boil down to your SEO skills or your SEO guy.
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  • Profile picture of the author TeKn1qu3z
    You are trying to rank for main site not at all for every blog post as you said once the content added will not be updated. Most of the sites are ranking without content being updated, but they can be moved to down at any time as Google is more dancing.
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