I slept only 3 hours last night!!! You gotta love SEO!

Yes, the title is true. I got only three hours of sleep at night because I was quite stressed out thinking about how I should set-up my site's keyword strategy. I find SEO quite difficult to understand and even harder to implement.

I hope you guys can help me out a bit here, otherwise I will just keep being paralysed and not taking even the tiniest action.

So, I've been an amateur astronomer for a very long time and know quite a lot about astronomical telescopes. I would like to move into the "buying a telescope" niche. Regular folks know almost nothing about telescopes, how to choose the right one, where to buy, etc.

So I've been thinking about starting a content site for beginners looking to buy their first telescope, and making money by affiliate marketing.

So, here's what I did:

- I went to the Google Keyword Tool and typed in the root keyword : telescope
- Then I saved all the related keywords and phrases in an excel file, along with their respected search volume.
- Then I went to Google and fed all those keywords into it, so I got a rough estimate on the number of competing websites.
- I checked the highest ranking sites out to get a feel for what's out there.

So, now I have a nice long spreadsheet with keywords, search volumes and number of existing sites.

I noticed an interesting thing:

There are some keyword phrases with tons of search volume and not very many quality competing sites. Looks promising, I thought. However, these phrases just don't make much sense for a human. I mean they are not correct grammatically. They are just two or three words thrown together.

And this is what I can't figure out myself:

How can I rank for these phrases? And should I try to rank for them at all? I mean I can't put those exact phrases into an article or blog post, since they don't make much sence. But if I rephrase them to make them grammatically correct, then they will not be the same phrases anymore, and the new correct phrases have less search volume and much much more competing websites (I know because I checked them in Google).

My SEO knowledge stops here. What should I do? Forget these high volume-low competition phrases and goonly for keywords that make sense to begin with and can be put into an article?

Or should I make a site for search engines only, and just put these phrases into my content even if they sound and look strange?

I saw such a site ranking number one in Google for one of these grammatically incorrect phrases. The owner doesn't seem to bother about real human beings. He just sprinkled the phrase all over his site. Yes, there is some content, a few articles, but the site is crowded with adsense. I mean adsense is all over the place. It's just soo ugly and not user friendly at all.

I am kind of sad that such site can rank number one in Google. So much for the oh-so-sophisticated algorythms.

I plan to use wordpress for my sites and write post about telescopes for beginners. I just don't know how to plan my SEO and keyword strategy.

Please, help me out guys. If you need to know more to give me some advice, just let me know.

Thanks sooo much!

Zsolt
(Hungary)