Power of Content in SEO

41 replies
  • SEO
  • |
We all know that content is king and it plays most important factor for ranking sites on the top of SERPs. But we can not avoid social media which also plays great value for SEO ranking. So, it is a good idea to write quality content which readers love and also search engines!

I also think that links are queen! What do you think? Am i right!
#content #power #seo
  • Profile picture of the author yukon
    Banned
    Originally Posted by mminhajuddin View Post

    We all know that content is king and it plays most important factor for ranking sites on the top of SERPs. But we can not avoid social media which also plays great value for SEO ranking. So, it is a good idea to write quality content which readers love and also search engines!

    I also think that links are queen! What do you think? Am i right!
    You have no idea about ranking pages on Google SERPs.
    {{ DiscussionBoard.errors[10031989].message }}
    • Profile picture of the author mminhajuddin
      Originally Posted by yukon View Post

      You have no idea about ranking pages on Google SERPs.
      Are you sure! Ok let me know it please.
      Signature

      Internet Marketer since 3 years. Love to learn always and prefer to share knowledge with others!

      {{ DiscussionBoard.errors[10032003].message }}
      • Profile picture of the author KylieSweet
        Originally Posted by mminhajuddin View Post

        We all know that content is king and it plays most important factor for ranking sites on the top of SERPs. But we can not avoid social media which also plays great value for SEO ranking. So, it is a good idea to write quality content which readers love and also search engines!

        I also think that links are queen! What do you think? Am i right!
        Originally Posted by yukon View Post

        You have no idea about ranking pages on Google SERPs.
        Originally Posted by mminhajuddin View Post

        Are you sure! Ok let me know it please.
        Yukon point it out and How come that social media plays great value for SEO ranking? Do you have any supporting statements to explain this?
        {{ DiscussionBoard.errors[10032848].message }}
    • Profile picture of the author jamesfreddyc
      Originally Posted by yukon View Post

      You have no idea about ranking pages on Google SERPs.
      I kinda liked the "links are queen" line

      I think I will start using that line around the office.
      {{ DiscussionBoard.errors[10032006].message }}
      • Profile picture of the author mminhajuddin
        Originally Posted by jamesfreddyc View Post

        I kinda liked the "links are queen" line

        I think I will start using that line around the office.
        Ha ha ha.. I will also do!
        Signature

        Internet Marketer since 3 years. Love to learn always and prefer to share knowledge with others!

        {{ DiscussionBoard.errors[10032018].message }}
  • Profile picture of the author SEO-Dave
    Originally Posted by mminhajuddin View Post

    We all know that content is king and it plays most important factor for ranking sites on the top of SERPs. But we can not avoid social media which also plays great value for SEO ranking. So, it is a good idea to write quality content which readers love and also search engines!

    I also think that links are queen! What do you think? Am i right!
    No, not really.

    Content alone won't generate traffic, so it's not king.

    Lots of dofollow links can generate traffic with barely any content.

    If anything links are king, though I wouldn't describe it that way.

    Social network sites have no direct SEO value, links/likes from Facebook for example pass no direct SEO value (likes mean nothing SEO wise, links from social networks are nofollow so ignored).

    So you are pretty much wrong on all counts I'm afraid.

    SEO isn't that difficult to understand, webpages with content plus backlinks Google counts (likes are not links, links that are nofollow are ignored) equals Google SERPs.

    David
    {{ DiscussionBoard.errors[10032401].message }}
    • Profile picture of the author mminhajuddin
      Originally Posted by SEO-Dave View Post

      No, not really.

      Content alone won't generate traffic, so it's not king.

      Lots of dofollow links can generate traffic with barely any content.

      If anything links are king, though I wouldn't describe it that way.

      Social network sites have no direct SEO value, links/likes from Facebook for example pass no direct SEO value (likes mean nothing SEO wise, links from social networks are nofollow so ignored).

      So you are pretty much wrong on all counts I'm afraid.

      SEO isn't that difficult to understand, webpages with content plus backlinks Google counts (likes are not links, links that are nofollow are ignored) equals Google SERPs.

      David
      Social network sites have no direct SEO value, links/likes from Facebook for example pass no direct SEO value (likes mean nothing SEO wise, links from social networks are nofollow so ignored).


      Yes it is completely right
      Signature

      Internet Marketer since 3 years. Love to learn always and prefer to share knowledge with others!

      {{ DiscussionBoard.errors[10035701].message }}
    • Profile picture of the author kk075
      Originally Posted by SEO-Dave View Post

      No, not really.

      Content alone won't generate traffic, so it's not king.

      Lots of dofollow links can generate traffic with barely any content.

      If anything links are king, though I wouldn't describe it that way.

      Social network sites have no direct SEO value, links/likes from Facebook for example pass no direct SEO value (likes mean nothing SEO wise, links from social networks are nofollow so ignored).

      So you are pretty much wrong on all counts I'm afraid.

      SEO isn't that difficult to understand, webpages with content plus backlinks Google counts (likes are not links, links that are nofollow are ignored) equals Google SERPs.

      David
      None of that is even remotely true. Not a single word of it.

      Lots of do-follow links are called link spam and that ended in 2013. And since nobody is naturally going to link to you if you don't have great content, Google penalizes those sites right off the bat.

      Content is king, queen, prince, royal family, jester, cook, and servants. Because without great content, you won't get those on-page statistics that Google values so highly. Those can't be faked....either people see things on your site that interest them or they don't.

      Backlinks are still mildly important, but they've lost their value because of the spammers of the world. So low quality links are now basically useless while high quality ones are golden. The idea of building lots and lots of links is a serious mistake though; Google knows better.
      Signature

      Learn to sell like a pro through Web Synergy's marketing blog.

      {{ DiscussionBoard.errors[10043066].message }}
      • Profile picture of the author Hostnameclub
        Originally Posted by kk075 View Post

        None of that is even remotely true. Not a single word of it.

        Lots of do-follow links are called link spam and that ended in 2013. And since nobody is naturally going to link to you if you don't have great content, Google penalizes those sites right off the bat.

        Content is king, queen, prince, royal family, jester, cook, and servants. Because without great content, you won't get those on-page statistics that Google values so highly. Those can't be faked....either people see things on your site that interest them or they don't.

        Backlinks are still mildly important, but they've lost their value because of the spammers of the world. So low quality links are now basically useless while high quality ones are golden. The idea of building lots and lots of links is a serious mistake though; Google knows better.
        You told right. I believe content is king whatever how much backlinks you are.
        We can track bot crawling on Google Webmaster Tool to see how many your content is value with visitors.
        {{ DiscussionBoard.errors[10043094].message }}
      • Profile picture of the author SEO-Dave
        Originally Posted by kk075 View Post

        None of that is even remotely true. Not a single word of it.

        Lots of do-follow links are called link spam and that ended in 2013. And since nobody is naturally going to link to you if you don't have great content, Google penalizes those sites right off the bat.

        Content is king, queen, prince, royal family, jester, cook, and servants. Because without great content, you won't get those on-page statistics that Google values so highly. Those can't be faked....either people see things on your site that interest them or they don't.

        Backlinks are still mildly important, but they've lost their value because of the spammers of the world. So low quality links are now basically useless while high quality ones are golden. The idea of building lots and lots of links is a serious mistake though; Google knows better.
        Of course some of it is true, my name is David so at least one word is true, or are you saying my name isn't David :-)

        Consider exactly what I'm saying.

        I am NOT saying content is unimportant. I'm saying on it's own it will not generate Google SERPs.

        How many of you have created awesome content that in your opinion is far better than the competition, yet your content isn't ranked on Google. Why?

        Because alone content does not equal SERPs, if it did anyone could create better content and immediately rank number 1 for any SERP. Evenn having great content doesn't mean your site will generate the backlinks required for it to rank high, some webmasters are much better at promotion than others.

        Google does not rank webpages based on the quality of their content, Google doesn't have a way to determine the true quality of content, it uses other signals which suggest it's quality and those signals can be easily manipulated.

        Therefore content is not king.

        Content is important, high quality content can generate backlinks which Google uses as a major ranking factor, but it's not the content per se generating the rankings it's the links.

        Take the links away, no SERPs.

        Feel free to prove me wrong with some examples of awesome content that lacks backlinks which is ranking high in Google.

        I have rubbish content sites which generate more SERPs than much higher quality content sites because I've worked harder/longer on the backlinks for the rubbish content.

        You know if content were king there would be no need for SEO, we'd be paying academics to generate the best content.

        David
        {{ DiscussionBoard.errors[10048003].message }}
    • Profile picture of the author TheAtHomeCouple
      Originally Posted by SEO-Dave View Post

      No, not really.

      Content alone won't generate traffic, so it's not king.

      Lots of dofollow links can generate traffic with barely any content.

      If anything links are king, though I wouldn't describe it that way.

      Social network sites have no direct SEO value, links/likes from Facebook for example pass no direct SEO value (likes mean nothing SEO wise, links from social networks are nofollow so ignored).

      So you are pretty much wrong on all counts I'm afraid.

      SEO isn't that difficult to understand, webpages with content plus backlinks Google counts (likes are not links, links that are nofollow are ignored) equals Google SERPs.

      David
      My interpretation of content is king has always been THE INTERNET is CONTENT.

      Without content, there is no web. Let alone SEO...

      Without content, there is nothing to create a backlink with (which usually resides on a page with content)

      So... in the grand scheme of things, yes, content in all it's forms is king when it comes to SEO because content is what people are searching for in the first place.

      Know what I mean?

      Semantics...

      I couldn't agree more about SEO not being hard to understand. It's content and links at the end of the day.

      I've never worried about Google updates or losing rank.. Great content, great links, great layout (to convert), and great experience (mobile, fast load time) to bring them back.

      That's it.
      {{ DiscussionBoard.errors[10043463].message }}
    • Profile picture of the author Jasonmills
      Banned
      Originally Posted by SEO-Dave View Post

      No, not really.

      Content alone won't generate traffic, so it's not king.

      Lots of dofollow links can generate traffic with barely any content.

      If anything links are king, though I wouldn't describe it that way.

      Social network sites have no direct SEO value, links/likes from Facebook for example pass no direct SEO value (likes mean nothing SEO wise, links from social networks are nofollow so ignored).

      So you are pretty much wrong on all counts I'm afraid.

      SEO isn't that difficult to understand, webpages with content plus backlinks Google counts (likes are not links, links that are nofollow are ignored) equals Google SERPs.

      David
      I agree with you.

      Quality Content + Quality Links (do-follow) + Targeted Traffic = Money

      Content can't become a king alone.
      {{ DiscussionBoard.errors[10048014].message }}
  • Profile picture of the author nettiapina
    Originally Posted by mminhajuddin View Post

    But we can not avoid social media which also plays great value for SEO ranking.
    Can you explain the mechanism you're proposing here? How exactly does social media "play great value"?

    The basics of SEO are not that hard. Either you've got a backlink that passes "Google juice", or you don't. If you have no idea how your proposed model might work it's likely just wishful thinking. And that's what "social signals" are for the most part.

    Sharing content may get you backlinks from other site owners, but that's not social media directly affecting rankings.
    Signature
    Links in signature will not help your SEO. Not on this site, and not on any other forum.
    Who told me this? An ex Google web spam engineer.

    What's your excuse?
    {{ DiscussionBoard.errors[10032412].message }}
    • Profile picture of the author mminhajuddin
      Originally Posted by nettiapina View Post

      Can you explain the mechanism you're proposing here? How exactly does social media "play great value"?

      The basics of SEO are not that hard. Either you've got a backlink that passes "Google juice", or you don't. If you have no idea how your proposed model might work it's likely just wishful thinking. And that's what "social signals" are for the most part.

      Sharing content may get you backlinks from other site owners, but that's not social media directly affecting rankings.
      Sharing content may get you backlinks from other site owners, but that's not social media directly affecting rankings.

      Yes, you have provided great value. Agreed!
      Signature

      Internet Marketer since 3 years. Love to learn always and prefer to share knowledge with others!

      {{ DiscussionBoard.errors[10035707].message }}
  • Profile picture of the author spurge0n
    I once wrote an article entitled "Here are the best anime on Hulu plus." I didn't do any back linking. It is still # 2 on Google.

    If you produce enough content and your site is indexed, something will likely rank. Buzzfeed didn't anticipate that a post about dress colors would hit 18 million views, but it did.
    Signature
    BlastFollow - Free tool to auto-follow people on Twitter who share your interests.
    {{ DiscussionBoard.errors[10032597].message }}
    • Profile picture of the author SEO-Dave
      Originally Posted by spurge0n View Post

      I once wrote an article entitled "Here are the best anime on Hulu plus." I didn't do any back linking. It is still # 2 on Google.

      If you produce enough content and your site is indexed, something will likely rank. Buzzfeed didn't anticipate that a post about dress colors would hit 18 million views, but it did.
      Do you mean you didn't do link building directly to that article?

      What about to the home page and other pages on the site, were any links pointing at the domain?

      I'd assume yes, those are backlinks. All the links will help your article you never built a link to just like when searching Google for "Power of Content in SEO" (title of this forum post) you'll find this page in the top 10 even though no one is building links directly to this webpage.

      David
      {{ DiscussionBoard.errors[10032653].message }}
  • Profile picture of the author Hemanth Malli
    Well. You are right but there are also several other factors that are very important for SEO ranking. Having good content will always be an asset to a Website. Using Social Media you can also achieve higher page rank and can generate higher traffic to your Website.
    Signature
    {{ DiscussionBoard.errors[10032754].message }}
  • Profile picture of the author william17
    Only posting quality content does not help in SEO, promoting it is much more beneficial, otherwise you will not get the sufficient traffic.
    {{ DiscussionBoard.errors[10032812].message }}
  • Profile picture of the author sheenagoyal13
    content is the king. if your site having unique content then traffic will increase very quickly but content should be attractive and contain useful information so that user will read this content.
    {{ DiscussionBoard.errors[10032825].message }}
  • Profile picture of the author Slade556
    Originally Posted by mminhajuddin View Post

    But we can not avoid social media which also plays great value for SEO ranking.
    Nope, that's not right.
    Social media is no follow, therefore there is no value for SEO ranking. None. Nada. Zilch.
    However, social media IS important, but only in terms of getting traffic and branding a business, getting fans to know you and what you do.
    {{ DiscussionBoard.errors[10032943].message }}
  • Profile picture of the author SEWARRIOR
    Link and content make it a perfect couple.( ex wikipedia which have massive content and backlinks). without content or link combination their is no king or queen. so any one of it alone make it half baked
    {{ DiscussionBoard.errors[10033117].message }}
  • Profile picture of the author SDBradfo
    Social media is good for brand management and reputation but it have no effect on SEO at all.
    {{ DiscussionBoard.errors[10033132].message }}
  • Profile picture of the author jamesfreddyc
    Aw man Bishal got banned? I'm really going to miss the incessant references to his Mother's day 2015 page/blog/thing!
    {{ DiscussionBoard.errors[10035276].message }}
  • Profile picture of the author nmwf
    I really don't know why people insist on saying social media plays no role in SEO when that's been a connection for quite a while now.

    In Google's own http://static.googleusercontent.com/...rter-guide.pdf, the company writes, "Users know good content when they see it and will likely want to direct other users to it. This could be through blog posts, social media services, email, forums, or other means. Organic or word-of-mouth buzz is what helps build your site's reputation with both users and Google, and it rarely comes without quality content."
    Signature
    Write comprehensible articles on *any* topic in seconds with First Draft...
    First Draft's: Download | Add-Ons | Templates | Purchase | Support | Affiliates
    {{ DiscussionBoard.errors[10035868].message }}
    • Profile picture of the author yukon
      Banned
      Originally Posted by nmwf View Post

      I really don't know why people insist on saying social media plays no role in SEO when that's been a connection for quite a while now.

      In Google's own http://static.googleusercontent.com/...rter-guide.pdf, the company writes, "Users know good content when they see it and will likely want to direct other users to it. This could be through blog posts, social media services, email, forums, or other means. Organic or word-of-mouth buzz is what helps build your site's reputation with both users and Google, and it rarely comes without quality content."
      You're confusing alternative traffic sources with ranking pages in Google SERPs.

      Nobody is ranking pages with Tweets.
      {{ DiscussionBoard.errors[10035887].message }}
      • Profile picture of the author nmwf
        Originally Posted by yukon View Post

        You're confusing alternative traffic sources with ranking pages in Google SERPs.

        Nobody is ranking pages with Tweets.
        I haven't confused anything.

        "Organic or word-of-mouth buzz (ALTERNATIVE TRAFFIC SOURCES) is what helps build your site's reputation (RANKING) with both users and Google, and it rarely comes without quality content."

        Where, exactly, is the confusion?
        Signature
        Write comprehensible articles on *any* topic in seconds with First Draft...
        First Draft's: Download | Add-Ons | Templates | Purchase | Support | Affiliates
        {{ DiscussionBoard.errors[10035891].message }}
        • Profile picture of the author yukon
          Banned
          Originally Posted by nmwf View Post

          I haven't confused anything.

          "Organic or word-of-mouth buzz (ALTERNATIVE TRAFFIC SOURCES) is what helps build your site's reputation (RANKING) with both users and Google, and it rarely comes without quality content."

          Where, exactly, is the confusion?
          Odds are social traffic is building nofollow links on social platforms If they're even sharing the content (BIG If). In other words, it's not ranking pages.
          {{ DiscussionBoard.errors[10043202].message }}
  • Profile picture of the author Web Work Horse
    Content is king and will be for the foreseeable future.

    Hands down.
    {{ DiscussionBoard.errors[10036055].message }}
  • Profile picture of the author Roshnishrivastava
    Banned
    [DELETED]
    {{ DiscussionBoard.errors[10036922].message }}
    • Profile picture of the author mminhajuddin
      Originally Posted by Roshnishrivastava View Post

      Content is the king of SEO and without quality content it won't be possible for anybody to get good rank in Google. So, write good content so that visitors can get good info about your online business easily.
      Yes, i also think content is king always!
      Signature

      Internet Marketer since 3 years. Love to learn always and prefer to share knowledge with others!

      {{ DiscussionBoard.errors[10037373].message }}
  • Profile picture of the author christina21maria
    Friends, I'm finding it not only helpful to search your name but make sure you are searching your business name. Recently i have found business listings that had incorrect information. SO check both. This is great information Thanks once again

    Originally Posted by mminhajuddin View Post

    We all know that content is king and it plays most important factor for ranking sites on the top of SERPs. But we can not avoid social media which also plays great value for SEO ranking. So, it is a good idea to write quality content which readers love and also search engines!

    I also think that links are queen! What do you think? Am i right!
    {{ DiscussionBoard.errors[10039404].message }}
  • Profile picture of the author chrisjohn93
    Content is everything for organic SEO Results
    {{ DiscussionBoard.errors[10039416].message }}
  • Profile picture of the author jerrodrobker
    Of course content is king. You must provide good contents to improve your website.It'll attract Traffic to your website.
    {{ DiscussionBoard.errors[10042990].message }}
  • Profile picture of the author rahulmishra
    You are absolutely right gentleman..............
    {{ DiscussionBoard.errors[10043117].message }}
  • Profile picture of the author Jeff Willy
    I am pretty sure that you have a goal in mind. I understand that you are giving greater value to your website by giving them high quality optimized content. However, content might not be enough without traffic. You should try engage your content through social media fan pages, groups or even share it your wall. Always give your audience some greater value for good. Make sure that you also do your homework first before optimizing your website to the next level. As long you use the law of attraction (ask, believe, receive) that you can reach your goal with positive attitude, one day it will become reality.

    Cheers and good luck!
    {{ DiscussionBoard.errors[10043338].message }}
  • Profile picture of the author Eagle07
    High quality content and high quality back links have been and will always be the backbone of my SEO in my affiliate sites. In order to maintain the ranking, I always have to give what Google wants. There are three that I maintain, here are the first two:

    1. For on page optimization - High Quality Content is King

    2. for off page optimization - High Quality Backlinks are Kings still =)
    {{ DiscussionBoard.errors[10043449].message }}
  • Profile picture of the author alexchen23
    In my opinion, both of them are important.

    Quality content, backlinks...

    SEO are harder today. If you want to rank high in Google, you have give what Google want.

    http://static.googleusercontent.com/...rter-guide.pdf
    {{ DiscussionBoard.errors[10043500].message }}
    • Profile picture of the author habibkhan01
      Banned
      Unique and informative content helps you for getting traffic and ranking But mostly it will depend on your seo and marketing process.

      When you will write content must remember that " Content just for your visitors not Search Engines"
      {{ DiscussionBoard.errors[10045967].message }}
      • Profile picture of the author Jasonmills
        Banned
        Originally Posted by habibkhan01 View Post

        Unique and informative content helps you for getting traffic and ranking But mostly it will depend on your seo and marketing process.

        When you will write content must remember that " Content just for your visitors not Search Engines"
        Definitely, I agree with you.

        We should write content to solve readers problem. Content of our site should have the answers to the readers.
        {{ DiscussionBoard.errors[10048015].message }}
  • Profile picture of the author ShawnSwail
    In current time content is the king in the SEO technique. Google mostly prefer high quality content based back links to boost rankings of the keywords in the search engine. By quality content we can get easily top ranking through content marketing and content promotion.
    {{ DiscussionBoard.errors[10048051].message }}
  • I do agree with this content is really the king .It is good to get high traffic but a lot more plays vital role to get traffic to the website.
    {{ DiscussionBoard.errors[10048091].message }}
    • Profile picture of the author DABK
      King of what?

      Of SEO?

      I ranked pages with nothing but title with keyword in it, in h1, and keyword in url.

      I've seen blank pages ranking during my research.

      No, none of these were competitive keywords.



      But, for competitive keywords, I end up on page 2 or 3 (with nothing but keyword in h1 and url, beating hundreds of pages with the king on.

      Originally Posted by eliteimagesoftware View Post

      I do agree with this content is really the king .It is good to get high traffic but a lot more plays vital role to get traffic to the website.
      {{ DiscussionBoard.errors[10048233].message }}

Trending Topics