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Create a new site or maintain the old?

by C A Perez
10 replies
  • SEO
    • |
I have a website that was initially intended to attract newbie affiliates. In fact 'newbie affiliates' is in the domain name. It has a lot of content on it. Since then I realized that most if not all of the content is about article marketing and does not address general topics that a 'newbie affiliate' might be interested in.

I want to focus on article writing/marketing.

My questions are these:
  • Should I hold on to the old website; promote it and continue to add article writing content?
  • Would it be better to create a new website whose domain name better reflects its content?
  • And, if I do create a new website, can I copy content from the old website, along with new content of course, without too much of an SEO and SERP penalty?
Any opinions are welcomed.
#create #maintain #seo #serp #site
  • Profile picture of the author jessikaload
    If you think your current content not suitable for your audience then delete your whole content and add new,unique,relevant and fresh content to your website.
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  • Profile picture of the author chrisjohn93
    Use high quality and unique to your website and this will improve your website traffic and promoting.
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  • Profile picture of the author davidclarkny
    Let's try to invest your time to new site in 3 months, if it doesn't turn out any sale then let's it down and invest to another site.
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  • Profile picture of the author catnip
    A fresh content is always a boon to the website, regularly adding a fresh content can make Google index your pages soon and on a regular basis. Creating a new website will freshen up your website and so i recommend you to get yourself a new website only.
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  • Profile picture of the author hrishivardhan
    Originally Posted by C A Perez View Post

    I have a website that was initially intended to attract newbie affiliates. In fact 'newbie affiliates' is in the domain name. It has a lot of content on it. Since then I realized that most if not all of the content is about article marketing and does not address general topics that a 'newbie affiliate' might be interested in.

    I want to focus on article writing/marketing.

    My questions are these:
    • Should I hold on to the old website; promote it and continue to add article writing content?
    • Would it be better to create a new website whose domain name better reflects its content?
    • And, if I do create a new website, can I copy content from the old website, along with new content of course, without too much of an SEO and SERP penalty?
    Any opinions are welcomed.
    You have not described the SEO position for your old website.
    If it is ranking well in SERP, do not invest in the new website. In fact, you should improve your old website by doing required efforts regarding SEO. Continue to add content in old website and improve your website to make it more SEO friendly will help you in my opinion.
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  • Profile picture of the author Bhupendra singh
    frst you hv to find whts the reason behind it..but another hand fresh content is another good option...
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  • Profile picture of the author Sayun
    If your old site has good rank in google and also more visitors, then use the same site with fresh ideas. if not you van switch over to new one
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  • Profile picture of the author DABK
    Is your old site making you money? Is it ranking high in Google? Does it have lots of backlinks?

    If yes, maintain and add new pages / content to reflect what you're doing now... Top of homepage you give them two options:

    newbie click here article / marketing click here.

    If it's not making you money, keep it and link from it to your new site. Link from your homepage and link from some other pages. If it's got authority galore, it will help a lot; if it's got no authority, they're still backlinks, and I'm sure you're not going to add the nofollow tag, so you get some help.


    Originally Posted by C A Perez View Post

    I have a website that was initially intended to attract newbie affiliates. In fact 'newbie affiliates' is in the domain name. It has a lot of content on it. Since then I realized that most if not all of the content is about article marketing and does not address general topics that a 'newbie affiliate' might be interested in.

    I want to focus on article writing/marketing.

    My questions are these:
    • Should I hold on to the old website; promote it and continue to add article writing content?
    • Would it be better to create a new website whose domain name better reflects its content?
    • And, if I do create a new website, can I copy content from the old website, along with new content of course, without too much of an SEO and SERP penalty?
    Any opinions are welcomed.
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    • Profile picture of the author HarrisAndrea
      I wouldn't start a new site. New sites nowadays are put in the sandbox for a few months from Google before start ranking at all. I would definitely keep working on the old site. Age is a great attribute for a website.
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  • Profile picture of the author nettiapina
    Originally Posted by C A Perez View Post

    • Would it be better to create a new website whose domain name better reflects its content?
    You already got a few good replies, but just to directly address this point from SEO point of view:

    Changing to a new domain does not help that much SEO-wise even if it matches the query. These Exact Match Domains were effective back in the day.

    However, there's some other potential reasons to switch such as branding. That's something you have to figure out yourself.

    Originally Posted by C A Perez View Post

    • And, if I do create a new website, can I copy content from the old website, along with new content of course, without too much of an SEO and SERP penalty?
    If this is something you want to do you should 301 redirect the link from the old website to the new one. Redirection isn't as good as a direct link, but you'd still get most of the backlink benefit for the new site.

    Of course, if you don't have any backlinks this point is moot.
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    Links in signature will not help your SEO. Not on this site, and not on any other forum.
    Who told me this? An ex Google web spam engineer.

    What's your excuse?
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