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My url is too long for my PPC ad!

by Christie Love
5 replies
  • SEO
    • |
Hello fellow Warriors,

Can you tell me how to run a PPC ad on a Wordpress product review page when the product page url looks like this.

http://www.site.com/category/health-...flexbeltreview.

Is there a way to promote a site with a url that's extremely long? As I understand it, only 25 characters can be displayed in the url.

Or, is there a way to clean up the url to make it work with PPC?

Thanks!
#long #ppc #url
  • Profile picture of the author charlesburke
    Hi Christie,

    I kept running into the same problem with long URLs, so I bought a couple of domains strictly for placing redirects. One of them is a 4-character name I picked up when it expired, and the other is a 5-character name - both dot-coms. Doing it this way is like having your own private "tinyurl.com" but shorter.

    Wonder if that'd work for you?

    Cheers from warm and smiling Thailand,
    Charles
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  • Profile picture of the author Netcel
    The display URL can be abbreviated anyway, so it's not necessary to include it all.

    http://www.site.com/category/health-...flexbeltreview

    could become

    http://www.site.com/theflexbeltreview

    And it would all be within Google rules
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    • Profile picture of the author geargish
      Exactly my thinking (same as Netcel),
      I would just use the main domain name as the display url. So something like "My Site . com" *please excuse the spaces, am getting a link block error. even though it goes into a deeper url.
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  • Profile picture of the author Lucid
    You don't need to put the whole URL in the display part. Oh, and don't put the http:// part like Netcel did. It will be acceptable but just looks weird in your ad.

    You have 35 characters to use in the display URL section. These are acceptable:

    www.site.com
    site.com
    www.site.com/landingpage

    the /landingpage part does not need to be an actual landing page. You can replace it with your keyword. However, if you do this, I recommend creating such a page and redirect it to your full URL.
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