Why are blog categories good for SEO?

by Pnigro
2 replies
  • SEO
  • |
Excuse my newbie question but I've been wondering this.

Why are categories an essencial part in blogs when it comes to SEO?
#blog #categories #good #seo
  • Profile picture of the author Fraggler
    They allow both the user and the SE spiders to find related topics through appropriates links and their anchor text. Blogs usually have too many pages to use a standard navigation structure so the categories allow for the user (or spider) to find all the pages on the site related to a particular subject without being overwhelmed by hundreds of options. This keeps the link juice flowing to the right pages without wasting it on irrelevant content. They are also handy in adding keywords to the url which might give a boost.

    One thing to be careful of is making sure that your links from the categories point to the same page (same url) as the original. If the page is located at 2 different urls then you will have duplicate content on your site.
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    • Profile picture of the author dadeon
      They are not that important. As long as your site structure is sensible and your internal linking structure is good, then you are fine.

      On-page factors don't count for much - when it comes to your Google Rank. With a xml sitemap you will be fine - even if you don't have categories.
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