5 replies
  • SEO
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How important is this for SEO?

The content of my website (especially the blog part) is full of technical information and wording which makes getting a good Flesch score impossible at times.

I have spent a lot of time writing and rewriting my main pages to get a good score, but if I have to do this for my blog content I will have a nightmare creating any content.

Getting a good Flesch score on my main pages was a worthwhile exercise regardless as I think my site is now a lot friendlier. However when people read a technical article in a technical blog they expect technical wording. If I dumb down the wording to get a good score it kills the article.
#flesch #score
  • Profile picture of the author nettiapina
    Originally Posted by ExcelExpert View Post

    How important is this for SEO?
    Probably hasn't got that much to do with SEO. Google does semantically parse the articles, and assigns quality scores. However, if your articles are popular among your audience the backlinks you're receiving are going to be an important signal.

    As you pointed out making your articles easier to approach may make it more user friendly. Maybe even broaden the audience. I, for one, like my technical articles technical, but it's not usually bad thing to lay out your terms and explain what you're talking about.
    Signature
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    Who told me this? An ex Google web spam engineer.

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  • Profile picture of the author DABK
    Not important. Google's got its claws on some good Thesauruses and dictionaries.

    Originally Posted by ExcelExpert View Post

    How important is this for SEO?

    The content of my website (especially the blog part) is full of technical information and wording which makes getting a good Flesch score impossible at times.

    I have spent a lot of time writing and rewriting my main pages to get a good score, but if I have to do this for my blog content I will have a nightmare creating any content.

    Getting a good Flesch score on my main pages was a worthwhile exercise regardless as I think my site is now a lot friendlier. However when people read a technical article in a technical blog they expect technical wording. If I dumb down the wording to get a good score it kills the article.
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  • Profile picture of the author danparks
    Originally Posted by ExcelExpert View Post

    How important is this for SEO?

    The content of my website (especially the blog part) is full of technical information and wording which makes getting a good Flesch score impossible at times.
    This doesn't really pertain to Flesch score, but what you could do is have one page that gives an overview of one technical topic. Then link to a separate page that goes into much more depth. Get a few backlinks to each page. That way you have two related, but different, posts and one might rank much better than the other. And many people prefer to learn that way - read an overview of a technical topic to get a general understanding, then decide if they want to jump in to the details.
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  • Profile picture of the author quadagon
    My limited knowledge of seo tells me that if it fits your audience then don't worry about it.

    I write on neuroscience and so have medical terminology contained within each post. It does me no harm but I'm generally writing for peers. In some ways it can benefit you as peers are more likely to search for terms unique to the industry register. When they see an exact match there more likely to read.

    In the same breath Joe public is unlikely to search for specific industry terminology.

    Eric
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    I've got 99 problems but a niche ain't one
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  • Profile picture of the author ExcelExpert
    Thanks everyone - you have confirmed what I was already thinking

    I will continue to use the score as a guide only and leave the technical jargon in. My writing skills are not the best so anything that forces me to look at the readability of what I write is a good thing. I will just stop worrying about it from an SEO point of view.
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