Is this a good idea to get back links?

14 replies
  • SEO
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I'm not much of a writer and I cant afford to hire anyone to write articles for me, so guest blogging to build back links is not working for me.

So what I'm thinking of doing is offering to build bespoke spreadsheet templates and tools instead. (My business is building spreadsheet tools). The idea is that they will then allow their readers to download them for free and in the supporting article they will have a back link to my site.

Would that do the same as providing articles? or could it be detrimental because I have no control of the text around the link?

To me it sounds like it should work but I want to make sure I havent missed something stupid in my thinking.
#back #good #idea #links
  • Profile picture of the author yukon
    Banned
    Originally Posted by ExcelExpert View Post

    I'm not much of a writer and I cant afford to hire anyone to write articles for me, so guest blogging to build back links is not working for me.

    So what I'm thinking of doing is offering to build bespoke spreadsheet templates and tools instead. (My business is building spreadsheet tools). The idea is that they will then allow their readers to download them for free and in the supporting article they will have a back link to my site.

    Would that do the same as providing articles? or could it be detrimental because I have no control of the text around the link?

    To me it sounds like it should work but I want to make sure I havent missed something stupid in my thinking.

    One the worst misconceptions on IM forums is folks think they need articles for SEO which is wrong. That type of thinking originated from EZA (ezine articles) years ago when EZA allowed anyone with a domain to spam EZA like there's no tomorrow. Google eventually had enough & shut EZA spam down.

    To answer your question, your link type is fine but you need to understand the backlink page has to have authority. The backlink page needs an established backlink profile pointing directly at the backlink page URL. Otherwise you'll be creating new backlink pages that are weak & will never rank your money pages.
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    • Profile picture of the author paulgl
      Originally Posted by yukon View Post

      One the worst misconceptions on IM forums is folks think they need articles for SEO which is wrong. That type of thinking originated from EZA (ezine articles) years ago when EZA allowed anyone with a domain to spam EZA like there's no tomorrow. Google eventually had enough & shut EZA spam down.
      ROTFLMAO! I was an EZA junkie....got the mug and was a happy camper!

      Um...uh....until I realized (soon enough) that I was stupid for pumping up THEIR content.

      Now I write my own stuff. I would never have a guest blogger, nor would I do it.

      Again, why would I write for someone else?

      Is my site so lame, I need a 3rd party mucking it up?

      Paul
      Signature

      If you were disappointed in your results today, lower your standards tomorrow.

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  • Profile picture of the author onehalf
    Online Content comes in different forms, you don't actually need to compose a 700-word article or blog post to promote your site.
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  • Profile picture of the author ExcelExpert
    Thanks both - you have confirmed my thinking

    So far the idea seems to being received well by those I have approached and I'm in talks with a handful of sites.

    @yukon - I'm approaching this in the same way as I would if I was using articles i.e. targeting sites in my niche market with higher PR than mine.
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    • Profile picture of the author DABK
      Forget high PR. Make sure you get your backlink from a page that's got a few incoming links (so it's got some juice to pass to your page).

      (PR is for pages, not for sites. If the homepage has high PR and does not link to the page you're getting the link from or another page on the same site that links to the page you're getting your link from, the high PR of the homepage is irrelevant.

      If you worry about PR,
      it's best if your link comes from the page with the high PR
      2nd best is if your link comes from a page that the page with high PR links to
      the more pages between the page you get the link from and the page with the high PR, the less juice you get
      The page you link from doesn't get linked to at all, your link is next to useless - which is why I object to people who suggest web 2.0 as a good way to get backlinks... they forget to tell you that new pages have no PR at first, then get a PR of 0. Then, if they get backlinks, they may get PR1, etc..)

      Originally Posted by ExcelExpert View Post

      Thanks both - you have confirmed my thinking

      So far the idea seems to being received well by those I have approached and I'm in talks with a handful of sites.

      @yukon - I'm approaching this in the same way as I would if I was using articles i.e. targeting sites in my niche market with higher PR than mine.
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      • Profile picture of the author sparrow
        Originally Posted by DABK View Post


        If you worry about PR,
        it's best if your link comes from the page with the high PR
        2nd best is if your link comes from a page that the page with high PR links to
        the more pages between the page you get the link from and the page with the high PR, the less juice you get
        The page you link from doesn't get linked to at all, your link is next to useless - which is why I object to people who suggest web 2.0 as a good way to get backlinks... they forget to tell you that new pages have no PR at first, then get a PR of 0. Then, if they get backlinks, they may get PR1, etc..)
        Please Please stop proliferating PR

        Page Rank Toolbar last update officially is Dec 2013

        Google Toolbar PageRank Finally & Officially Dead?

        no one knows anymore what it is, even thou Google still uses it in their algorithm in some form

        The metric to use now is Authority, until someone comes up with a new metric the best out there is Domain Authority by Moz

        This is all we have to go by any more that has some reliability and consistency
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        • Profile picture of the author DABK
          I am now proliferating PR.

          I am saying, if you worry about it, this is what you do.

          I've written many posts about stop worrying about PR.

          Originally Posted by sparrow View Post

          Please Please stop proliferating PR

          Page Rank Toolbar last update officially is Dec 2013

          Google Toolbar PageRank Finally & Officially Dead?

          no one knows anymore what it is, even thou Google still uses it in their algorithm in some form

          The metric to use now is Authority, until someone comes up with a new metric the best out there is Domain Authority by Moz

          This is all we have to go by any more that has some reliability and consistency
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          • Profile picture of the author sparrow
            Originally Posted by DABK View Post

            I am now proliferating PR.

            I am saying, if you worry about it, this is what you do.

            I've written many posts about stop worrying about PR.


            my bad

            other misinformed people still rely on this as a measure of a quality site and see it mentioned over and over

            thanks for clearing this up about your position on this
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            • Profile picture of the author paulgl
              Google tells you to stop worrying about backlinks too.

              I prefer to concentrate on what rocks google's boat.

              Backlinks...which leads to PR.

              Google updates PR daily. And it's all about backlinks.

              Why would I not concentrate on what is a very important cog in google's algo?

              Worry, no. But if stop worrying about it means:
              stop mentioning it
              forget about it
              ignore it

              Then I will go against the grain like a mad man.

              You cannot be two-faced and say you will not worry about PR,
              then go out backlinking. If you really were to stop working on
              PR, you would stop backlinking...and tell everyone to not
              backlink to you.

              Paul
              Signature

              If you were disappointed in your results today, lower your standards tomorrow.

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  • Profile picture of the author RS3RS
    That's actually a great approach.

    The future of SEO relies on adding value. Most people think this means to "write articles", but anyone can do that -- there's tons of articles already out there to compete with. Something else (like spreadsheets) will attract far more attention, and if you happen to have great content on your site that hooks those visitors in, then all the better.
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  • Profile picture of the author Ashwaniseo
    Find Golden Link Opportunities From "Best Of" Blog Posts
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  • Profile picture of the author sparrow
    Originally Posted by ExcelExpert View Post

    So what I'm thinking of doing is offering to build bespoke spreadsheet templates and tools instead. (My business is building spreadsheet tools). The idea is that they will then allow their readers to download them for free and in the supporting article they will have a back link to my site.
    This has been a proven business model for many years and I think still will be

    Just look at the many examples of free software tools out there that changed to the paid model after offering value and building a brand

    Good luck I think your onto something if the demand is there
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  • Profile picture of the author Platt
    Your idea is good, I think it's not necessary to write long texts to achieve what you want.
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  • Profile picture of the author MaryanneBeck
    You can get good back-links though content marketing, social media, social bookmarking, PR and forum posting.
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