Local Keywords are not turning up any data (is it still worth it?)
- SEO |
I have a client wanting to do some local search for the heating, plumbing, and cooling business. The problem i'm having is when I use the Google Keyword Tool....NONE of the keywords have any data to support if this is a valuable search keyword. I live in a population area where towns between 400-10,000 are the norm (so you can see the problem).
Because I want to show the value of how many local people are searching (so I can show the lifetime value of the potential clients that come per month at 1%) what am I suppose to do? I can't show them fake data.
In closing, they definately want SEO but it sounds like it may not be worth it to them because (the area I live is is predominately uneducated and are not conducting local searches as much as the urban cities). It sad because they want the service...but it may not be worth it to them.
P.S. They don't want business in the city areas so choosing keywords like "Chicago Heating Contractors" is not even an option for this client. They have a 50 mile radius for their business here in Illinois.
Any suggestions?
Thanks Warriors!
Chris Negro
Kelvin Brown
Kelvin Brown