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Best way to link partner websites that share same umbrella corporation

by strangeasangels
7 replies
  • SEO
    • |
I manage one site. There are a a handful of sister sites that are related to the same industry in some aspect. I know that Google doesn't like large networks of sites linking to another but I interpret this as being more related to the spam networks that used to manipulate serps to sell links back in the pre-penguin days. These are legitimate businesses that are all owned by the same corporation.

What's the best way to have the sister companies link to the site I manage? As I understand it footers/header outbound domain links are outdated and can be dangerous. What about linking from the about us page?

Thanks!
#corporation #link #partner #share #umbrella #websites
  • Profile picture of the author MaxusMumbai
    Link it the way you want to.. Just make sure to use the rel=sister attribute.
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    • Profile picture of the author strangeasangels
      Originally Posted by MaxusMumbai View Post

      Link it the way you want to.. Just make sure to use the rel=sister attribute.
      You're joking, right?
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      • Profile picture of the author yukon
        Banned
        Originally Posted by MaxusMumbai View Post

        Link it the way you want to.. Just make sure to use the rel=sister attribute.
        Originally Posted by strangeasangels View Post

        You're joking, right?
        Mumbai never jokes.

        Ask him about Alexa.
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    • Profile picture of the author DABK
      On behalf of all brother sites, I object!

      Originally Posted by MaxusMumbai View Post

      Link it the way you want to.. Just make sure to use the rel=sister attribute.
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  • Profile picture of the author DABK
    Ever looked at Amazon.com and its sites?

    Originally Posted by strangeasangels View Post

    I manage one site. There are a a handful of sister sites that are related to the same industry in some aspect. I know that Google doesn't like large networks of sites linking to another but I interpret this as being more related to the spam networks that used to manipulate serps to sell links back in the pre-penguin days. These are legitimate businesses that are all owned by the same corporation.

    What's the best way to have the sister companies link to the site I manage? As I understand it footers/header outbound domain links are outdated and can be dangerous. What about linking from the about us page?

    Thanks!
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  • Profile picture of the author yukon
    Banned
    Look at BIG authority sites, they usually have a network of feeder sites. Example, animalplanet.com is part of a network of sites (below). Go to the animalplanet.com site & look at their footer (OUR SITES).
    • hxxp://www.ahctv.com
    • hxxp://www.animalplanet.com
    • hxxp://www.animalist.com
    • hxxp://www.destinationamerica.com
    • hxxp://www.discovery.com
    • hxxp://www.tudiscovery.com
    • hxxp://tv.discoveryfamilia.com
    • hxxp://kids.discovery.com
    • hxxp://www.discoveryfitandhealth.com
    • hxxp://discoveryfamilychannel.com
    • hxxp://www.investigationdiscovery.com
    • hxxp://www.oprah.com
    • hxxp://www.sciencechannel.com
    • hxxp://www.tlc.com
    • hxxp://www.velocity.com
    • hxxp://www.3net.com
    • hxxp://www.apl.tv
    • hxxp://news.discovery.com
    • hxxp://revision3.com
    • hxxp://testtube.com
    • hxxp://www.discoveryeducation.com
    • hxxp://www.discoverymusicsource.com
    • hxxp://www.discoveryaccess.com
    • hxxp://www.sourcefed.com
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  • Profile picture of the author danparks
    Originally Posted by strangeasangels View Post

    I manage one site. There are a a handful of sister sites that are related to the same industry in some aspect. I know that Google doesn't like large networks of sites linking to another but I interpret this as being more related to the spam networks that used to manipulate serps to sell links back in the pre-penguin days. These are legitimate businesses that are all owned by the same corporation.

    What's the best way to have the sister companies link to the site I manage? As I understand it footers/header outbound domain links are outdated and can be dangerous. What about linking from the about us page
    Yes, Google does not care about related, non-spammy sites interlinking. It happens all the time. Most large businesses have all sorts of related, secondary businesses that they own, and of course they link to one another.

    You can link them together in footer links, that's common and standard. You could instead/also link to other "sister" sites within articles if you have a blog/articles on your site. I understand your "paranoia" about the situation, but that arises only because of the existence of scammy link-exchange/paid link schemes. If it's a realistic business scenario, then absolutely take advantage of the related relationships.
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