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Best method to rank KW + City

by GowebMkt
6 replies
  • SEO
    • |
Hi Warriors,

I have a client that offers a service and want to rank pages of his site for the main KW + Several cities that are in his US State.

Should I do something like this?

www.website.com/city/kw.php

Thanks for your time and ideas on this!

Bret
#city #method #rank
  • Profile picture of the author yukon
    Banned
    Originally Posted by GowebMkt View Post

    Hi Warriors,

    I have a client that offers a service and want to rank pages of his site for the main KW + Several cities that are in his US State.

    Should I do something like this?

    www.website.com/city/kw.php

    Thanks for your time and ideas on this!

    Bret

    It's a basic silo, I would build it like this: hxxp://domain.com/keyword/city

    That way it doesn't look spammy repeating the keyword (it's a single keyword page on the URL structure).

    Build up most of the authority (strong backlink profile) for the keyword page (.../keyword/...). Then the keyword page backlink profile will filter down to each of the city pages.

    Add backlinks to each city page as needed, each of those cities will have unique SERP competition.
    • hxxp://domain.com/car-tires/houston
    • hxxp://domain.com/car-tires/atlanta
    • hxxp://domain.com/car-tires/chicago
    • hxxp://domain.com/car-tires/denver
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  • Profile picture of the author GowebMkt
    Great advice Yukon - Thanks!

    Can you please detail more here on what to do?

    Build up most of the authority (strong backlink profile) for the keyword page (.../keyword/...).
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    • Profile picture of the author yukon
      Banned
      Originally Posted by GowebMkt View Post

      Great advice Yukon - Thanks!

      Can you please detail more here on what to do?

      Build up most of the authority (strong backlink profile) for the keyword page (.../keyword/...).

      Here's a basic silo link structure (screenshot below).
      • Blue Pages: Inbound followed backlinks (as needed depending on competition).
      • Green Page: Silo parent page (main keyword).
      • Yellow Pages: Silo child pages, in your case they're city pages (ex: Houston, Atlanta, Chicago, etc...).
      • Orange Page: Home page.






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  • Profile picture of the author GowebMkt
    That diagram really helps explain the silo structure and back links....thanks Yukon!

    Here is a site that comes up very well on Google....

    Traverse City, MI 49684 Garage Clean Out Service

    Seems they are using a database to create a URL on the fly...based on my search keywords....have you seen this before?
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    • Profile picture of the author yukon
      Banned
      Originally Posted by GowebMkt View Post

      That diagram really helps explain the silo structure and back links....thanks Yukon!

      Here is a site that comes up very well on Google....

      Traverse City, MI 49684 Garage Clean Out Service

      Seems they are using a database to create a URL on the fly...based on my search keywords....have you seen this before?


      I just glanced at the URL/Cache, for some reason they're redirecting the webpage URL.



      This redirect the cache URL from:

      cache:www.debrisguys.com/list.php?what=garage-clean-outs&in=michigan&where=traverse-city

      ...to this cache URL:

      cache:www.debrisguys.com/list.php?what=garage-clean-outs&in=michigan&where=brooklyn







      Looks like the same guy has a few domains doing the same thing, that's a small town he's targeting in the example but he's owning it.

      Usually I'd say stay away from dynamic URLs & stick with static URLs. I didn't really dig in & research but first glance doesn't look like any real competition, at least for the example keyword in the screenshot.


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  • Profile picture of the author jasonjoel
    It's a good offer but it depends completely up to you whether you will do the job or not. Some people who offers job through private messages do not pay accordingly sometimes. So, make sure the payment method.
    Wish you good luck.
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