Site doubled in size with new content and category--how long till it ranks?

4 replies
  • SEO
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I am adding a few hundred pages to my site (basically doubling in size) to expand to new topic areas that have higher commercial value.

E.g. My site was about t-shirts, and now I am adding shoes.

Considering that the original site has solid links and rankings, will this new content rank, or will Google not allow it because its unrelated content?

Because the main site has so many links, I am concerned it will take LOTS of links to get this new section moving, but I still see many sites that essentially were completely re-purposed and rank amazingly well with no links added. In those cases the domains were even expired, which is not my case, but you would think that my site wouldn't have any issues.

Any experience here?
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  • Profile picture of the author smartprofitmoney
    Hello,

    You say, few hundred pages wow, it will rank fast, if it is original content, that is Relevant about the website, and try to drip content on to website, not all at once, Google is always watching us, and will think something is up when sites get tons of pages crawled.
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  • Profile picture of the author hippypink
    I think I added 50 pages. They have been up for many months, but never rank well enough to hit first page.

    "Relevant about the website" -- well they are loosely related to the site (scale of 1 to 10, maybe a 2 or 3). Although this is not the topics I am doing, its like having a site about home repairs, then having a new section about gardening, or moving. No real keyword overlap between the old and new, but not like I am throwing up gambling pages on a coloring book site either
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  • Profile picture of the author nettiapina
    "Higher commercial value" sounds like "more competition" to me. If there's a logical connection to your business the new content would be ok in my book. It's hard to say wether something will ever rank, but you should not just wait and wish for the best either.

    Some things I'd consider:
    - See that the interlinking between old and new is as straightforward and strong as you can make it - without hurting the internal link structure and user experience of your site.
    - Analyze the competition that your new content is facing in the SERPs. See who's ranking and what kind of stuff they have. Take a peek at their backlink profiles. Take a third party metric and compare their ranking pages to the ones you'd like to have there.
    - Build backlinks to these new content pages.

    I have no idea how the previous commenter came to the conclusion that "it will rank fast". Well, the drip feeding advice is also sort of dubious, because new sites and new sets of pages get published all the time after being developed behind the scenes.
    Signature
    Links in signature will not help your SEO. Not on this site, and not on any other forum.
    Who told me this? An ex Google web spam engineer.

    What's your excuse?
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  • Profile picture of the author hippypink
    nettiapina: Yes, very high competition, however, my domain is DA 80-90, so not exactly weak domain.

    Thinking to get 10-20 natural links to one of these pages as a test, but I think I tried this before, and it didnt really do much.
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