Meta Keywords Importance?

30 replies
  • SEO
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All the on-page perform is the way it needs to be but when I run screaming frog kind types is saying that are 0 meta keywords returning on any of all sites, not one.

I examined some of the top competitors, all their sites are Decade younger, decreased DA and PA. They have 1/5 of the links (and not even affordable ones). They don't create any new content at all. They are all located in the same position maybe Five minutes from each other. http://www.feetuniqueshop.com/all-shoelaces
#importance #keywords #meta
  • Profile picture of the author mathompson
    meta keyword still need to optimize website. it is important to seo on-page.
    in some case, you do not need meta keyword but rarely
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  • Profile picture of the author umakant13
    Meta keyword is one of the important on page SEO strategy It display the user what your site belongs to
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    • Profile picture of the author yukon
      Banned
      Originally Posted by umakant13 View Post

      Meta keyword is one of the important on page SEO strategy It display the user what your site belongs to


      Fail.

      Traffic will never look at the HTML source code and Google could care less what you keyword stuff in a meta keyword tag.
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  • Profile picture of the author Gururamdav123
    Google officially announced in 2009 that meta keywords were not a factor in ranking at all.
    Meta key words are an example of a meta tag that does not make a much sense to these days years ago the meta keyword tags may have been beneficial but not any more.
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  • Profile picture of the author khurramjamil
    Meta title and Meta descriptions are still very important for increasing CTR. But meta Keywords really don't have any worth now a days. Google just ignore the meta keywords section and this is the harsh reality.
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    • Profile picture of the author paulgl
      Originally Posted by khurramjamil View Post

      Meta title and Meta descriptions are still very important for increasing CTR. But meta Keywords really don't have any worth now a days. Google just ignore the meta keywords section and this is the harsh reality.
      Nobody uses meta title anymore since like 1996.....so what does that say about the rest of your "knowledge," and the other fools who think meta keywords increase CTR?

      Since google does not use them, they don't show them in SERPS.

      So how on Earth can they be used to increase CTR?

      Oh wait...I forgot. some of you live on Mars.

      Paul
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  • Importance of Meta Keywords has been drastically reduced in 2016. Quality of content is given significant importance over that of meta data though it doesn't mean meta data should be casually used!
    What it means is that as an SEO guy you don't have to give too much importance to meta keywords as such, focus on content quality and website design, that is it.

    There was a time when everything in the on-page part had to be designed with SEO in mind which was the norm but google has since reduced the dependence on meta data for seo so that we could give more attention to content & engagement with users.
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  • Profile picture of the author YasirYar
    Originally Posted by afazuddin100 View Post

    All the on-page perform is the way it needs to be but when I run screaming frog kind types is saying that are 0 meta keywords returning on any of all sites, not one.

    I examined some of the top competitors, all their sites are Decade younger, decreased DA and PA. They have 1/5 of the links (and not even affordable ones). They don't create any new content at all. They are all located in the same position maybe Five minutes from each other. http://www.feetuniqueshop.com/all-shoelaces
    I haven't really been paying a lot of attention to SEO news lately but I do believe the keyword tag has lost a lot of importance in the last few years, simply because people kept spamming the hell out of these tags.

    I still have these tags on all my sites since I want to optimize them as much as I can.
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  • Profile picture of the author ziyapathan
    meta keyword are not critical for google bot, but rather for other web indexes it does. Hurray, bing and other littler pursuit robots do think about these keywords. They help them relate the recorded substance to the correct keywords, in any event in the beginning stage. Along these lines,if you need to get rankings just in google and not in other web index, expel the meta watchwords.
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  • Profile picture of the author AmarInfotech
    Meta keywords are not important for page rank. It gives synonyms of the website keywords to the search engine. By this, The search engine can better understand of the website.
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  • Profile picture of the author savidge4
    I went and looked at your site, and then using the keyword term "Shoelaces" looked up some of your competitors. There is no other way to say this other than you are straight up getting played old school style. You are being beat by page structure.. pure and simple. With links there will come a point where you will start to overcome the old school advantages, but since you are on page 4, you have a ways to go.

    Something I would suggest.. your "About Feetunique" page.. I would really consider changing the URL to "About us" This is just a age that Google looks for... and if they cant identify it as "About Us" they may feel you don't have an about us page.

    As far as a competitor I would be looking at.. laceduplaces would be the one. and not just for SEO. From a CRO perspective they got you beat. You need to identify, develop and implement a USP ( Unique Selling Perspective ) you have one... but you are not utilizing it correctly "Free Shipping" is a big deal in your industry.

    Your current USP bar; Quality - Customer Service - free shipping - 100% secure... Quality and Customer service, those just aren't USP anymore.. they are burned out. Free Shipping and NO hassle return... from what I can tell in your niche.. it qualifies as both Unique, and buyer friendly.

    There are just a bunch of little things.. but little things add up, and I think that's where you are at.
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  • Profile picture of the author KevinJohnson1
    Originally Posted by afazuddin100 View Post

    All the on-page perform is the way it needs to be but when I run screaming frog kind types is saying that are 0 meta keywords returning on any of all sites, not one.

    I examined some of the top competitors, all their sites are Decade younger, decreased DA and PA. They have 1/5 of the links (and not even affordable ones). They don't create any new content at all. They are all located in the same position maybe Five minutes from each other. http://www.feetuniqueshop.com/all-shoelaces
    If you want to get ranking only in google and not in another search engine then meta keywords are not so important. But if you want to get ranking search engine like in Yahoo and Bing, search crawler do care about meta keywords.
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  • Meta Keyword is part of Meta tag details ..it contain all the necessary keyword which you want to be ranked your sites.
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  • meta tag keywords are very important to increase CTR of the site.
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  • Keywords of a website tells which service or product you provide. Targeted Keywords help to get rank a website in search engine results.
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  • Profile picture of the author dipika13
    Meta keywords that describe the contents of a Web page, that help tell search engines what a web page is about.
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  • Profile picture of the author John Romaine
    Stop using meta keywords.

    You're wasting your time.
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    • Profile picture of the author opahopa333
      Originally Posted by John Romaine View Post

      Stop using meta keywords.

      You're wasting your time.
      I think so.
      If you do optimization for google, just don't waste your time on meta keywords.
      But I'm not sure about bing..
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  • Profile picture of the author addnetit
    Meta Keywords are title,desc, keywords which talks about what the webpage is. Title and desc plays an vital role in offpage. if we don't insert proper title and desc we lose traffic and business.
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  • Profile picture of the author Sclark
    Meta keywords are nothing in terms of ranking signals for years already. Some still optimize them just on their way to optimize everything that can possibly be optimized, but I would`t say this makes a tiny real difference now. What you should focus on is the relevance of your titles and meta-descriptions - make sure none are empty or absent, that they are reflecting the content and look answering to a searcher (check the winning keywords for each page).

    And pay attention to details just like @savidge4 said - these are qutie reasonable tips.
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  • Profile picture of the author yukon
    Banned
    Meta Keywords Importance?

    If you multiply the importance of meta keywords times 7 billion the answer would be zero.

    Any other questions?
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    • Profile picture of the author DABK
      What if you multiply it by 8 billions, huh?

      Originally Posted by yukon View Post

      If you multiply the importance of meta keywords times 7 billion the answer would be zero.

      Any other questions?
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  • Profile picture of the author johnydavid
    Hi, Sure, meta keywords are not important for google bot, but for other search engines it does. Yahoo, bing and other smaller search robots do care about these keywords. They help them associate the indexed content to the right keywords, at least in the starting phase. So, if you want to get rankings only in google and not in other search engine, remove the meta keywords.
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  • Profile picture of the author sureshgupta
    Meta tags are snippets of text that describe a pages content; the meta tags dont appear on the page itself, but only in the pages code. We all know tags from blog culture, and meta tags are more or less the same thing, little content descriptors that help tell search engines what a web page is about.

    The only difference between tags you can see (on a blogpost, say) and tags you cant see is location: meta tags only exist in HTML, usually at the head of the page, and so are only visible to search engines (and people who know where to look). The meta stands for metadata, which is the kind of data these tags provide data about the data on your page.
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  • Profile picture of the author avemfly619619
    Meta keyword is one of the important fector who effect on seo ranking.
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  • Profile picture of the author manidip
    Meta keywords and meta description does not factor in ranking. But it (meta description) does
    help in click through rate.

    The most important part is the "Meta Title". 100 percent all the time.

    - Manidip
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  • Profile picture of the author maytrogiangvn
    now, i think meta keyword not important on google
    Title $ descriptions is important for seo on google
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  • Profile picture of the author GlobexWeb
    According to Google,
    Google does not care of meta keywords and meta description anymore. So if you are want to rank on Google then Meta Keywords Doesn't Matter.
    But if you want to focus on other search engines then meta keywords does matter.

    BTW if you want to give the best user experience to you users, then write meta descriptions wisely.

    Remember Google doesn't care your meta description if you write it the right way, but if you do keywords stuffing in you meta descriptions then there are bright chances that you may get penalized.
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  • Profile picture of the author SusanEvans
    Meta key words are not important for web page ranking. It offers basic synonyms of the website search phrases to the internet search engine. By this, The internet search engine can better recognize of the site.

    http://www.lankawebsites.com/
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  • Profile picture of the author preeti0123
    Hello afazuddin100

    Definitely not important. I still add them in because I think it helps our content writers structure the page and for other search engines it does. Yahoo, bing, and other smaller search robots do care about these keywords. Whatever you do, make sure not to spend too much time on them and not to keyword stuff. If you want to get rankings only in google and not in other search engines, remove the meta keywords.
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