Is white-hat link building hopeless in this case?
- SEO |
I'm currently building a site in the golf niche, monetizing mainly with amazon associates.
Like everyone when starting a new niche site, I wanted to do purely white-hat link earning, via guestographics, skyscrapper technique, content outreach etc. With that thought, I put in much time and effort to create epic content (mixing "how-to" and "review" type) for the past 5 months trying to build an authority site. My product list articles can go up to 2000-3000 words, with highly researched buying guides.
There are 3 main types of sites in this niche: purely amazon product review sites, purely how-to/golf tips sites, and golf bloggers talking about golf news and tournaments.
What I didn't realize is that the review sites that are ranking for "best golf ____" keywords are all using PBNs (no backlinks in majestic/moz), the how-to sites are way too big to compete, and the golf bloggers do not link to "how-to" articles, just news. Some bloggers even use PBNs!
I have tried outreaching with great content, broken link building, resource page linking etc without much success. I realize many people do not link to "competitors". When I searched for current infographics, they hardly go past page 2 in Google with most results from Pinterest, Visualy, and other infographics sites. Even guest posts options are limited as most of the sites that accept posts are dead.
Is white-hat link building dead in this case? Should I just use PBNs?
Is there any point in writing more informational content with no chance of ranking? Should I just focus on review articles and pointing PBNs at them? (for eg, if I were to write an article about golf swing tips, unless its 10 000 words long, I'd have no chance of beating golfdigest, golf wrx, golf channel etc)
Like everyone when starting a new niche site, I wanted to do purely white-hat link earning, via guestographics, skyscrapper technique, content outreach etc. With that thought, I put in much time and effort to create epic content (mixing "how-to" and "review" type) for the past 5 months trying to build an authority site. My product list articles can go up to 2000-3000 words, with highly researched buying guides.
There are 3 main types of sites in this niche: purely amazon product review sites, purely how-to/golf tips sites, and golf bloggers talking about golf news and tournaments.
What I didn't realize is that the review sites that are ranking for "best golf ____" keywords are all using PBNs (no backlinks in majestic/moz), the how-to sites are way too big to compete, and the golf bloggers do not link to "how-to" articles, just news. Some bloggers even use PBNs!
I have tried outreaching with great content, broken link building, resource page linking etc without much success. I realize many people do not link to "competitors". When I searched for current infographics, they hardly go past page 2 in Google with most results from Pinterest, Visualy, and other infographics sites. Even guest posts options are limited as most of the sites that accept posts are dead.
Is white-hat link building dead in this case? Should I just use PBNs?
Is there any point in writing more informational content with no chance of ranking? Should I just focus on review articles and pointing PBNs at them? (for eg, if I were to write an article about golf swing tips, unless its 10 000 words long, I'd have no chance of beating golfdigest, golf wrx, golf channel etc)
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