Why my client's competitor ranks #1 for so many keywords with a horrible website?
- SEO |
It drives me nuts that a mediocre local business website with not much content and not much backlink ranks #1 for so many local keywords. ( state wide - NJ )
My client's website is:
1- Around same domain age ( both .com extension )
2- Has more SEO optimized content ( I may not be targeting their #1 keywords but still )
3- Mobile optimized where competitor is not
4- Better UX
5- Similar amount of backlinks
6- Both are micro deal sites but they reference to the local business main website and our main website has good amount of citations
What am I missing? Do you think they did some black hat SEO at one point that boosted those keywords that they rank #1?
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