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301 redirects without losing rank on original website

by seonovice12
6 replies
  • SEO
    • |
Hi,

I am new to the forums so please forgive me if my question is not technically correct.

I have 2 websites and would like to implement a 301 redirect from some of the pages on my older site to the newer site without losing Google positions.

Page A on my old website is currently in position 4 on Google for the search term "blahblahblah". Page B on my new website is currently in position 38 on Google for the search term "blahblahblah".

I would like to set up a 301 redirect from page A to page B leaving page A live. What I would like to know is, if I do this, will page A still rank in position 4 on Google or will it loose position due to the redirect?

Thanks
#301 #losing #original #rank #redirects #website
  • Profile picture of the author topcoder
    As soon as you put in a 301 redirect from Page A to B, Page A is no longer live. Eventually, it will be de-indexed.

    The redirect will pass link juice from A to B - But it will lose about 10-15% of that juice on the re-direct.

    Keep in mind, that page A (If it has a different title, URL, ETC) - Page B might not rank as well as page A.

    I did this recently, redirecting https://www.unlocktheinbox.com/resou...uthentication/ - I wanted to include the keyword in the URL path and bring it closer to the root of the url. You can see how it 301 redirects.

    It's not going to be an overnight transition, it's going to take a little time. Also, losing rank position, will depends on the competition as well.
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  • Profile picture of the author seonovice12
    Thanks so much. That has answered my question.
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  • Profile picture of the author smurugappan01
    A 301 redirect is a permanent redirect which passes between 90-99% of link juice (ranking power) to the redirected page. 301 refers to the HTTP status code for this type of redirect. In most instances, the 301 redirect is the best method for implementing redirects on a website.
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    • Profile picture of the author dave_hermansen
      Originally Posted by smurugappan01 View Post

      A 301 redirect is a permanent redirect which passes between 90-99% of link juice (ranking power) to the redirected page. 301 refers to the HTTP status code for this type of redirect. In most instances, the 301 redirect is the best method for implementing redirects on a website.
      There used to be a loss of "juice" with a 301 re-direct. That is no longer the case - Google: There is no PageRank dilution when using 301, 302, or 30x redirects anymore
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  • Profile picture of the author daniel27lt
    There used to be a loss of "juice" with a 301 re-direct. That is no longer the case - Google: There is no PageRank dilution when using 301, 302, or 30x redirects anymore
    Yes that is correct. Google no longer devalues 301 redirects. As there are many cases these days that people use them for there website. Basically this is telling search engines that the page has been permanently moved.

    If you have a Wordpress theme I highly recommend using a plugin such as the following...

    https://wordpress.org/plugins/simple-301-redirects/

    I have used this for one of my clients website blogs and it worked fine and very "simply" to use if you do not know how to implement a 301 redirect.

    Other great way I have done is placed a small line of code within the .htaccess file as this is a very easy thing to do and does not require a plugin or any other method.

    For example this line of code...

    Code:
    Redirect 301 /example-old-page.html /example-new-page.html
    Simply add your old page name within the "example-old-page.html" and add to the new page "example-new-page.html".

    Also another good one is if you are wanting to redirect a whole website to a new website add this line of code within the .htaccess file:

    Code:
    Redirect 301 / http://new-example-domain.com/
    I hope this has helped.
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  • Profile picture of the author Sandakelum
    you can't redirect page A and keep it live
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