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Best practice for codesnippet with link

by aggu
3 replies
  • SEO
    • |
Hi,

I´m working for a company whose clients proudly will display a link to us as sort of a sign/partner symbol.
I would really like to use this privilege in a smart way for our SEO.
Any suggestions are most welcome!
Currently we provide a small image with a logo that they can display on their site and link to our front page.
Is it wise to link to our front page or should we rather create a new page where we target our desired keyword (perhaps even different keywords depending on who´s linking)?
Is there any difference for SEO if we host the image and provide a code snippet that includes link to image on our site?
I guess the best solution would be a code snippet prepared with both link-text and image?


Thanks!
#best practice #codesnippet #link #link building #practice
  • Profile picture of the author yukon
    Banned
    Originally Posted by aggu View Post

    Hi,

    I´m working for a company whose clients proudly will display a link to us as sort of a sign/partner symbol.
    I would really like to use this privilege in a smart way for our SEO.
    Any suggestions are most welcome!
    Currently we provide a small image with a logo that they can display on their site and link to our front page.
    Is it wise to link to our front page or should we rather create a new page where we target our desired keyword (perhaps even different keywords depending on who´s linking)?
    Is there any difference for SEO if we host the image and provide a code snippet that includes link to image on our site?
    I guess the best solution would be a code snippet prepared with both link-text and image?


    Thanks!



    I would be careful doing this and do like you said, create a new internal page where the links will point. Google claimed they've cracked down on these types of links but I've never seen any evidence, still, an internal page/URL on your site could be disposable If later on Google started slapping pages/URLs.

    Something else I would do is have multiple variations on the image code alt-text that end users will have on their domains/pages. That way you don't have one alt-text for a thousand link sources, assuming a thousand end users added your image code to their pages.

    Example, create 4 snippets of backlink code and rotate one snippet per page refresh via PHP code on your site/page where the end users will copy your backlink code snippet. That way you'll have a variety of alt-text for your backlink profile.

    You could obviously have a lot more alt-text keyword variation If needed. Just make a few edits to the PHP code example.

    This forum keeps stripping out some of the PHP code, so I posted a screenshot.




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  • Profile picture of the author expmrb
    Except from getting a link from the logo you can just ask them to give a link from their text with good anchor text relevant to your linking page. It will pass more link juice.
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  • Profile picture of the author aggu
    Thank you!

    yukon, I´m not sure how you meant here could you please explain further?
    "I would be careful doing this and do like you said, create a new internal page where the links will point. Google claimed they've cracked down on these types of links but I've never seen any evidence, still, an internal page/URL on your site could be disposable If later on Google started slapping pages/URLs."
    ...what part should I be careful about doing?
    ..."Google claimed they've cracked down on these types of links" ?

    Thanks!
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