Google's product review penalty for bloggers, are the sites they link to penalized as well?

by bleu
3 replies
  • SEO
  • |
I noticed a few sites in my niche have a "For Bloggers" page where they pick one or two bloggers each month to send free products to.

They are clearly stating that they expect a review and a link back in exchange for the free products.

I'd like to do this too, so my questions are:

Is it safe as long as you tell the bloggers to no-follow the links and state that it's a paid ad?

Is it still worth it to send out free products even if you tell the bloggers to no-follow the link and state that it's a paid ad?

And in everything I've read so far Google is saying that they are penalizing the bloggers, I didn't see anything about penalizing the sites that they are linking to, so do they get a penalty as well or is it just the bloggers that are penalized?

Thanks!
#bloggers #google #link #penalized #penalty #product #review #sites
  • Profile picture of the author yukon
    Banned
    Originally Posted by bleu View Post

    I noticed a few sites in my niche have a "For Bloggers" page where they pick one or two bloggers each month to send free products to.

    They are clearly stating that they expect a review and a link back in exchange for the free products.


    Google will deindex that site If it's followed links and they ever do a manual review.

    I'm sure that's an easy target for competition, reporting the domain and/or continuously posting the domain on Google Search Help forums.
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  • Profile picture of the author bleu
    Google will deindex that site If it's followed links and they ever do a manual review.
    Okay, so they do penalize the sites asking for the links as well as the bloggers giving them out?
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    • Profile picture of the author yukon
      Banned
      Originally Posted by bleu View Post

      Okay, so they do penalize the sites asking for the links...
      Sure, your backlink page/domain description in OP is exactly what Google frowns on, they've even said these types of links are spam.

      Again, followed vs nofollow links are two totally different things. Followed links would be gaming PR (yes, it still exist). Nofollow links wouldn't matter as far as SEO so do whatever you want.



      Originally Posted by bleu View Post

      ...as well as the bloggers giving them out?
      If it's one link they've built like the OP description, my bet is Google would deindex the backlink page instead of the entire site. Google can deindex a single page per domain.
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