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Understanding silos with my keywords

by Louisaposh
3 replies
  • SEO
    • |
I've been reading a lot about silos but when it comes to organising your own, luckily from scratch in my case, then I'm finding it hard to replicate the principles.

I've done my keyword and competitor research and that has left me with phrases that mean the same thing but put in different ways, obviously I know thats right but I think I may now have the wrong idea of using these phrases as categories and sub categories to form the silo structure.

Example;
This is one category branch of my silo, with all the keywords that relate to the high traffic keyword '[brand name] reps', so I was going to create them all as pages, is this correct?

Home -
  • [brand name] reps
  1. become an [brand name] rep
  2. become an [brand name] representative
  3. how to become an [brand name] rep
  4. becoming an [brand name] rep
  5. [brand name] sales rep
  6. [brand name] man
  7. [brand name] party

Thanks for any help!
#keywords #silos #understanding
  • Profile picture of the author MikeFriedman
    Originally Posted by Louisaposh View Post

    I've been reading a lot about silos but when it comes to organising your own, luckily from scratch in my case, then I'm finding it hard to replicate the principles.

    I've done my keyword and competitor research and that has left me with phrases that mean the same thing but put in different ways, obviously I know thats right but I think I may now have the wrong idea of using these phrases as categories and sub categories to form the silo structure.

    Example;
    This is one category branch of my silo, with all the keywords that relate to the high traffic keyword '[brand name] reps', so I was going to create them all as pages, is this correct?

    Home -
    • [brand name] reps
    1. become an [brand name] rep
    2. become an [brand name] representative
    3. how to become an [brand name] rep
    4. becoming an [brand name] rep
    5. [brand name] sales rep
    6. [brand name] man
    7. [brand name] party

    Thanks for any help!
    So you want to create 4 different pages about "becoming a rep for [brand name]"?

    I would not do that. You only need 1 page to target those keywords. They are all basically the same thing.
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  • Profile picture of the author Louisaposh
    Thanks for the clarification, I appreciate your time!
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  • Profile picture of the author bad pills
    Have you tried using keyword analyzing tools in your search? The keyword planner of Google will be able to help you group keywords, and then you start on using them on a page. It could really be quite scattered if done manually, ahrefs or semrush will be able to help you start with that.
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