Best Bet for SEO?
- SEO |
SEO is one of the main areas of focus for internet marketing - there are a lot of people building websites and competing for search engine traffic. There is so much information out there about search engine optimization and you can virtually get lost for days trying to figure out what the best way is to promote your website or the product that you're selling through search engine rankings.
Google is so unreliable though - I've noticed on Freelancer that certain SEO services are trying to guarantee high rankings such as a #1 ranking on Google or getting you onto the first page, but is there really any way to make sure that happens? I have a hard time trusting folks that say they can guarantee first page results - what if the website is completely blank? Can you still guarantee that? If not, why say it in the first place?
At the end of the day, SEO feels like cheating to me, but is that really the point? Is SEO a real promotional tool for your website or is it just a way to try and get some traffic to a website that maybe isn't very good by manipulating the search rankings? Does SEO become less important as the actual quality and value provided by your website increases?
I think what I'm sort of getting at is that SEO as a practice seems pretty unreliable compared to actually making a great website that provides value to readers. If I can do that effectively, why would I need to try and play tricks on Google to get attention on the web? Anyone have insight into these comments?
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