Google dance, Backlinks - ULTIMATE questions.

by disi
10 replies
  • SEO
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Guys,

I have read so many different opinions on this forum that I really want to make some things clear forever! I have few observations about backlinks and few question to experts.

1. How and when google dance occurs?


I have a website were I try to build links VERY SLOWLY. I do just 3 per month(although at one time). For my local area(not US) this is enough to move up gradually. I have noticed that google in my area dumps my website after backlinks were added in specific time frames. It looks like it occurs at the end of each month. Can you confirm it? Or maybe google makes page lower any time backlinks were added?

2. Should I do many of links in short period of time(10 per day) or rather add them in small amounts gradually(1 each day for month)?

Recently I added again only 3 backlinks and my website went much lower than it was during my previous backlinks edition. Why is that? Did I add link to 'wrong' website?

3. How long google dance lasts? From my calculation it looks like it lasts around 20 days to make website be back where it was before backlinks were added.(please remember that I add 3 per month, one day).

Thanks
#backlinks #dance #google #questions #ultimate
  • Profile picture of the author Smokey_Joe
    First of all, I'm not really sure what you meant to denote by "google dance" here. Google dance, as in "a google update when new data is pushed to the index" does not occur any more since data is integrated continuously and smoothly.

    I think you are drawing wrong conclusions here. Things that happen simultaneously or one after the other do not necessarily have to be related. You say your site drops in rankings after you add another three links, whereas in reality adding a link does not mean they are picked up and integrated by google that very moment. It takes time.

    Another thing is that three links a month is a tiny number. It can't cause anything, and I'm surprised that is enough to make the pages move up (although I naturally don't have any information on what kind of links those are).

    Just my HO.
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    • Profile picture of the author disi
      Originally Posted by Smokey_Joe View Post

      First of all, I'm not really sure what you meant to denote by "google dance" here. Google dance, as in "a google update when new data is pushed to the index" does not occur any more since data is integrated continuously and smoothly.

      I think you are drawing wrong conclusions here. Things that happen simultaneously or one after the other do not necessarily have to be related. You say your site drops in rankings after you add another three links, whereas in reality adding a link does not mean they are picked up and integrated by google that very moment. It takes time.
      That would explain few things for me.

      Another thing is that three links a month is a tiny number. It can't cause anything, and I'm surprised that is enough to make the pages move up (although I naturally don't have any information on what kind of links those are).
      Just my HO.
      This is enough for my niche. It is local google index not in English language. For my kewyword it is fine to see move with that.

      But what worries me is that after recent backlinks were added(on 18th of Sep) my site did not get back to previous position as it used to do before. So that 'period' of movement is longer now. Is there any reason for that? Should I worry?

      And is it better to add 10 links 3 times in months or 1 link each day?
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      • Profile picture of the author HCLee
        There is a phenomenon called 'The Google Dance'. This is from my own experience. Shortly after you do a lot of back linking work you will see your SERP movement in Google. Soon after this you may see your site go back and forth in SERP and may completely disappear like it got de-indexed. It didn't and it's quite normal. It's not a penalty and it's only temporary and you ought to get your site back in a couple of days.
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        • Profile picture of the author disi
          Originally Posted by HCLee View Post

          There is a phenomenon called 'The Google Dance'. This is from my own experience. Shortly after you do a lot of back linking work you will see your SERP movement in Google. Soon after this you may see your site go back and forth in SERP and may completely disappear like it got de-indexed. It didn't and it's quite normal. It's not a penalty and it's only temporary and you ought to get your site back in a couple of days.
          What if it happens longer? I added my back links for the last time on 18th of July and my site is not back yet where it was. That is 24 days now!
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  • Profile picture of the author bgmacaw
    Originally Posted by disi View Post

    1. How and when google dance occurs?
    Part of Google's algorithm is called QDF or "Query Deserves Freshness" where they try to show new content on a search term. Once this freshness expires, which can be hours or a few days, the page will sink back down to its natural level. People get often confused by this and think that they're being penalized when, actually, they're just having the freshness bonus removed.

    For established sites, they can also experience QDF when they add new content. They can also be impacted by various algorithmic changes or the loss of incoming links. If the website is down a lot or slow loading, this can cause problems too.

    As for the rest of your post, adding as few links as you're adding makes no difference. It's like a moth worrying about being picked up on Air Force radar and being shot down.
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    • Profile picture of the author disi
      Originally Posted by bgmacaw View Post

      Part of Google's algorithm is called QDF or "Query Deserves Freshness" where they try to show new content on a search term. Once this freshness expires, which can be hours or a few days, the page will sink back down to its natural level. People get often confused by this and think that they're being penalized when, actually, they're just having the freshness bonus removed.

      For established sites, they can also experience QDF when they add new content. They can also be impacted by various algorithmic changes or the loss of incoming links. If the website is down a lot or slow loading, this can cause problems too.

      As for the rest of your post, adding as few links as you're adding makes no difference. It's like a moth worrying about being picked up on Air Force radar and being shot down.

      Thanks. I have not added new content for a long time as it is sales page. And I am talking about situation when my page goes down - not jumps up thanks to new content(or any other reason).

      So if I add those 3 backlinks it should not make 'worse difference' for me if I add 30 at a time? Will my page drop lower than usual thanks to it or not?

      I am not sure if does not make difference. Does not google check how many backlinks site has and how many new backlinks is added?

      Site A has 500 backlinks. We add 20 new at time.
      Site B has 20 backlinks. We add 20 new at time.

      Google realy 'doesn't see the difference' in those two examples? That would be stupid for Google not to calculate such different things in different way.
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      • Profile picture of the author bgmacaw
        Originally Posted by disi View Post

        Google realy 'doesn't see the difference' in those two examples? That would be stupid for Google not to calculate such different things in different way.
        Here's an example of a site that gotten over 100,000 links since it was started a few months ago: There, I Fixed It: Epic Kludges + Jury Rigs

        The problem you're having doesn't have anything to do with the number of links you're building, other than you probably aren't building enough of them. About the only way to have a problem with the speed of building incoming links is to do massive automation that would add 1000's and 1000's of low value links that left an obvious footprint that could be tied directly to you.
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        • Profile picture of the author kkchoon
          Originally Posted by bgmacaw View Post

          For established sites, they can also experience QDF when they add new content. They can also be impacted by various algorithmic changes or the loss of incoming links. If the website is down a lot or slow loading, this can cause problems too.

          As for the rest of your post, adding as few links as you're adding makes no difference. It's like a moth worrying about being picked up on Air Force radar and being shot down.
          BTW, QDF is not Google dance

          I experience Google dance when a sudden spike of links to my site, however, that only lasted for 2 or 3 days and my page back to normal, even raising in ranking...

          If you building links consistent, it will minimize the change of Google dance.

          Originally Posted by HCLee View Post

          There is a phenomenon called 'The Google Dance'. This is from my own experience. Shortly after you do a lot of back linking work you will see your SERP movement in Google. Soon after this you may see your site go back and forth in SERP and may completely disappear like it got de-indexed. It didn't and it's quite normal. It's not a penalty and it's only temporary and you ought to get your site back in a couple of days.
          Yes, same experience here...

          However, during the "de-indexed" period, don't do any on page optimization or your site will be filtered for real!

          - Kok Choon
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  • Profile picture of the author jeremynet
    However, during the "de-indexed" period, don't do any on page optimization or your site will be filtered for real!
    What if you add new fresh content to the website and will it proling the "dances"
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  • No one knows for sure when or how long each dance lasts. I've had them last for days, sometimes weeks, and even over a month.

    Personally I build links at a rate of no more than 10 per day. Remember though, that even when you build your links, that doesn't mean google will index them every let alone that day.
    If I'm using article submission software I am happy to blast out 800 articles all at once because I know that they won't all be found in one go. When I then run their links through my index tool, I will make sure only 7-10 are indexed per day.
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