Breadcrumbs and interlinking

7 replies
  • SEO
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Hi guys,

I'm running the Genesis Framework and have enabled breadcrumbs on my pages. I want to make sure I'm interlinking my posts to create link juice within the site. Does google use the breadcrumbs for interlinking or are they more for user experience. Or should I put tags in the headers to interlink the pages? Sorry if this is a newbie question, I've tried researching this first, but didn't find much into this.
#breadcrumbs #interlinking
  • Profile picture of the author Vedmak
    Neither.

    You should be linking to other blog posts on your own site from within content of blog posts.
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    • Profile picture of the author Bigtymer
      Originally Posted by Vedmak View Post

      Neither.

      You should be linking to other blog posts on your own site from within content of blog posts.
      When I do this, should I be looking for high authority blog sites from within my niche?
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      • Profile picture of the author Vedmak
        Originally Posted by Bigtymer View Post

        When I do this, should I be looking for high authority blog sites from within my niche?
        No, no, you link from your own blog post to another blog post on your own site. For example you have blog post about Europe, and from with that post you can link out to more specialized articles about Germany, Italy, France.

        Think of how Wikipedia does it. We are talking about internal links.

        After you have that, then you can go create backlinks on other peoples websites as needed.
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  • Profile picture of the author michaelkoehler92
    Breadcrumbs and interlinking are two different things. Breadcrumbs are used for navigation purpose only while the latter helps us to interlink different posts together to make a silo structure and pass link juice properly.
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  • Profile picture of the author yukon
    Banned
    Originally Posted by Bigtymer View Post

    Hi guys,

    I'm running the Genesis Framework and have enabled breadcrumbs on my pages. I want to make sure I'm interlinking my posts to create link juice within the site. Does google use the breadcrumbs for interlinking or are they more for user experience. Or should I put tags in the headers to interlink the pages? Sorry if this is a newbie question, I've tried researching this first, but didn't find much into this.


    Yes Google uses breadcrumbs.

    Easy to prove considering the same breadcrumbs are on the SERPs between the title and description.
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    • Profile picture of the author Bigtymer
      Originally Posted by yukon View Post

      Yes Google uses breadcrumbs.

      Easy to prove considering the same breadcrumbs are on the SERPs between the title and description.
      On some of the websites that rank on the first page in google in my niche I notice they use anchor text(very small in the header) of their blog title article to interlink their blog posts back to the homepage. Its usually small anchor text in the upper right or left corner. So, even if I'm using breadcrumbs, should I still be doing this?
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  • Profile picture of the author webdevpro
    Breadcrumbs works for both, i.e. to enhance user experience as well as to make it easy for crawlers to find and drill down to the important contents. It works in a patronized way (themes or plugins can handle it ) and for interlinking you manually choose what or where to link.
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