Sponsored Post vs Editorial Link

by bv222
1 replies
  • SEO
  • |
I've recently been offered a promotional opportunity on a highly visited website in the same market as the website I'm running. I've been given two options. 1, a dedicated sponsored post (500+ words, images and links) about the company and the particular category of products/search terms I'm looking to promote. 2, a mention in one of their typical blog posts, including 1 image, text and 1 link. This article will include links to other websites. So a more natural page, I would assume. Both options offer dofollow links.

I've read about Google's rules on sponsored posts, dofollow links, etc. But many people also contradict this (as is typical with SEO). Any thoughts on this? A whole post about our products would obviously be better but not if it's at risk to our site. I'm obviously keen to obtain a few decent dofollow links at the moment and we are paying for this promotion. I'm also aware of stipulations regarding this too.

Thanks
#editorial #link #post #sponsored
  • Profile picture of the author nina789
    I would prefer editorial link over sponsored post. Editorial link looks more natural whereas sponsored article link is paid link.
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