Keyword optimization- Is it important?

10 replies
  • SEO
  • |
Keyword optimization might not be something you want to do, because it can be a hassle to go through it. However, it is something you will eventually have to come to if you want to rank high on search engines.

Using keyword optimization strategies is not necessarily a hard thing to do, but for the average newbie, it can be quite confusing.

What is a keyword?

What we generalize under the term "keyword" is a "word" or a "phrase" that is SPECIFIC about a product.

For example, if you are selling 'cell phones' any words that would be specific to the cell phones you are selling such as "blackberry", or "i576" or "touchscreen" would be a keyword for you to use. Any group of words such as "latest touchscreen blackberry" would be a keyword phrase.

The more your keywords are specific, the better chance you will have to be found on the internet.

To keep stay within our example here; if you were to sell cell phones and use only the words "cell phones" as a keyword, this would be WAY to broad, and nobody would find you.

Nowadays, people who are looking for a product are very specific in their search. Not only they would include the band of the phone they are looking for, but they would probably include the type, model and every detail they may already know or looking for about the phone.

A detailed keyword search
will find a detailed keyword phrase. This is What we call a long tail keyword phrase, which is meant to reach specif customers who are pretty much ready to buy.

Tip:
when you write an article for article directories online, do not use your keywords ever other sentences. This would be considered "spam" by article directories. The rule of thumb is no more than 1 keyword (or keyword phrase) per every 100 words.

You may still be a bit confused about keywords, but that is all there is to it. Finding the best and most specific keywords possible for you product, to be found when people are looking for what you have.

Just remember to be "keyword conscious" for whatever site you are writing into.
#important #keyword #optimization
  • Profile picture of the author Joe Giannetti
    you could have used that for a article. very informative
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    • Profile picture of the author Sylviane
      Originally Posted by Joe Giannetti View Post

      you could have used that for a article. very informative
      Thank you, I know, you're right, but I decided to write this as a gift for the newbies on the forum here
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      I make over $2,000/week doing this...
      Come and follow my steps for FREE!
      Persuasive Article Marketing
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      • Profile picture of the author achivement84
        Keyword optimization is one of the most important things related to SEO, there`s some free tools over the net that can be used to maintain the keyword density such as the keyword density analyzer.

        I may share you another tips for keyword optimization as follow:-

        Determine your keyword phrases
        Sort by popularity
        Refine and combine keyword phrases
        Sorty by popularity again (repeat steps 2 and 3 as needed)
        Write a title using your top two to three phrases
        Write a description meta tag
        Write a keywords meta tag
        Add keywords into key tags and attributes, and mix well
        Submit to search engines
        Watch the hits roll in

        wish that can help.

        Regards...
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      • Profile picture of the author Troy_Phillips
        Originally Posted by Sylviane View Post

        Thank you, I know, you're right, but I decided to write this as a gift for the newbies on the forum here
        Copy and paste your title of this post into google and hit search

        Think this can be used ?
        Signature

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        • Profile picture of the author Sylviane
          Originally Posted by Troy_Phillips View Post

          Copy and paste your title of this post into google and hit search

          Think this can be used ?
          Yep! two hours later and second page of Google search... not bad
          Signature
          I make over $2,000/week doing this...
          Come and follow my steps for FREE!
          Persuasive Article Marketing
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  • Profile picture of the author Zeus66
    That's half the picture, but leaves out important off-page SEO factors. You can rank for lots of longtail keywords with just the on-page SEO you mention, but for any term that has even a little bit of competition, you need backlinks that are optimized with that same keyword as anchor text. Do both (your on-page advice + SEO backlinks) and you're all but assured of scoring lots of Top 10 rankings for longtails (and even some shorttails).

    John
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  • Profile picture of the author Zeus66
    Watch this....

    monkey foot jibber jabber spoon

    Check that phrase in Google in a few minutes/hours. It'll rank #1. It's easy to get any old phrase ranked. Whole 'nother kettle of fish to get a popular phrase ranked.

    John
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    • Profile picture of the author Zeus66
      Originally Posted by Zeus66 View Post

      Watch this....

      monkey foot jibber jabber spoon

      Check that phrase in Google in a few minutes/hours. It'll rank #1. It's easy to get any old phrase ranked. Whole 'nother kettle of fish to get a popular phrase ranked.

      John
      Sure enough, monkey foot jibber jabber spoon is now ranked #1 at Google - http://www.google.com/#hl=en&safe=of...15299a959dbb33

      I GOT A TOP RANKING! LOL See how it all depends on how popular the keyword is?
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  • Profile picture of the author ppcpimp
    so you are in the 1% keyword density camp? I have heard from 1-4%
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  • Profile picture of the author Zeus66
    On-page KW density is almost irrelevant nowadays. What matters a whole lot more is off-page KW anchor text in your backlinks. You can get a page ranked for a phrase that doesn't appear anywhere on the page or even in the title or meta tags with a good backlinking program.

    John
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