What URL's MUST you have on your site for Google to like it...

Privacy policy, disclaimer etc are more to do with if you are selling products or if you have adsense/affiliate links on your website then you must absolutely have these.

Think of it from a visitor perspective, take a look at your site overall and think to yourself how you would feel if you visited this site for the first time, would you want to see a contact page (I know I would), would you like to see an about us page or more info page.

Try to think less about what the search engines want and more about what you want to give your visitors.

Ben

Google say that you must have a privacy policy on your site if you carry AdSense ads. Their implication is that you won't get paid if you don't.

However, an odd thing happened to me recently.

A very old (2004) made-for-Adsense site that had long been de-indexed by Google suddenly woke up.

For reasons I can't fathom - because I have never touched the site since the day it was auto-created with some software I used to use back in the day - Google decided to list it again.

The site has no privacy policy or anything else of any value. In fact, it is about 200 pages of duplicated content with some now very old scraped Google results underneath (remember those sites?)

The only reason it still exists is because I had forgotten to set the domain to manual renewal, so it got renewed automatically.

For the last few months that ghastly site has been making me about $2 per day from AdSense income. Go figure!

I can only assume (dangerous, I know) that the age of the domain is more important to Google than what is on it.

Martin