anchor text questions

8 replies
  • SEO
  • |
what happen when you are #1 on a certain keyword "pizza pepperoni"


and then you start using another anchor text for backlinks, "cheese pizza"


do you lose the rankings for "pizza pepperoni" ??
#anchor #questions #text
  • Profile picture of the author steveweber
    Actually it is good to change up and have a few "odd ball" anchor texts out there. However, hopefully you are not trying to off-site optimize for that keyword also on the same page. If so, leave that page alone and optimize a new page for that term.
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  • Profile picture of the author riojisan
    oh thanks
    but, its the index home page the one that got #1 position
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  • Profile picture of the author riojisan
    mmm..... im getting biased opinions.....
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  • Profile picture of the author AvidAZ
    I think it can help with the new keyword. If you want to really build out a strong campaign for that keyword, then try building and linking to a new page with more content on that specific keyword
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  • Profile picture of the author lockwood77
    You don't want too many links all with the exact same anchor text, it looks spammy. My experience would suggest new links/anchor text (rather than changing existing ones) will have a beneficial effect for both the existing and new keywords.

    However, nothing is impossible, so you will need to monitor the results as I'm sure you will!
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  • Profile picture of the author SouthamptonAngel
    I would certainly vary your anchor text and an increasing number of links using a new keyword/phrase shouldn't impact on your current positioning.
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