A Question For SEO Experts
- SEO |
I have worked diligently over the past few months setting up my online store and just recently achieved the number #1 position in Google for the word keyword phrase I was targeting. Unfortunately, I have not seen the increase in traffic to my website that I was looking for.
To help you better understand my situation; let me give some more details on the matter. The website is beautyfragrances.net and the keyword phrase is women's fragrances. The website appears #1 in Google when I type women's fragrances, "women's fragrances", womens fragrances, and "womens fragrances".
When I use Google's Adwords: Keyword Tool, my two word keyword phrase delivers these results under the "Local Search Volume" Category:
Broad - 165,000
Phrase - 110,00
Exact - 90,000
Taking the Exact monthly number, I would expect to see roughly 90,000 / 30 days = 3,000 visitors a day. Assuming not everyone who searches for this term clicks on the #1 Google result, let's say only 50% do, so now I except to see approximately 1,500 visitors a day.
I use Host Gator, so going through my cpanel, I check my visits per day under the provided "Website Traffic" box and only see ~50 visits per day. That is a factor of ~30 less than what was calculated above.
What am I missing here? I have taken a look at the other website titles and descriptions that pop up along with my website during the Google search and they seem to be similar. In other words, I don't think I'm losing much traffic to my competition. Although I'm #1 in Google, there are Sponsored Links (3 of them) that appear before my site's listing. Do the majority of visitors go there and to the side Sponsored Links?
Any information or direction to resources would be beneficial. Once I establish a "good" amount of traffic to my site, I can then concentrate on creating a better converting website etc. Thank you for your time warriors.
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* Don Burk Advertising & Marketing - www.donburk.com