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Keyword results

by css
3 replies
  • SEO
    • |
Maybe someone can help me out here. I am a little confused with the Google Keyword tool. Some say we want low competition, yet SpyFu says more is a good sign. And indicates activity in the keyword area. Just tell me about Google, do we want the competition bar to be green or no. How is half the bar? I see some good words with half a bar and good numbers. Can anyone explain how to read these bars a little better?

Also, are we looking at Global or Local results mainly?

-confused
#keyword #results #tactics
  • Profile picture of the author bigcat1967
    Put your cursor over the bar. there will be a tool tip (or texts) that pops up and shows if there is low competition, medium competition or high competition. It will actually tell you.
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  • Profile picture of the author Craig McPherson
    Hi CSS,

    As you know, the advertiser competition bar tells you how many ppl are advertising on adwords for that search term.
    If you are looking to advertise thru adwords, ideally, you want the bar to be near empty so you do not have to bid too high just to make the first page of Google.

    Spyfu will be saying that more is better in regards to setting up a site with Adsense on it. The more advertisers paying for ads, the more targeted your ads will be on your site.

    In your example, a phrase with high search numbers and half a bar can mean one of two things.
    1. Not many people have found this word to exploit it. (rare, but does happen)
    2. It is a niche that is not geared towards being financial so not many pple use adwords for it.
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  • Profile picture of the author css
    Good Craig, that is what I was thinking. I have already built the site and just trying to narrow down my keywords for the domain. This is a pretty big market yet I have identified many micro niche words in it. Some of them are really hitting the numbers high. Target date is roughly Feb 2010. I want to have EVERYTHING ready to go. I am learning a lot from the forum and look forward to seeing results for my campaign.
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