Surely I'm Doing Something Wrong?

17 replies
  • SEO
  • |
Hi all,

After nearly 9 months of solid SEO, i'm starting to think that i'm wasting my time.

As far as I can see, i've setup everything correctly ON-SITE and i'm also spending a lot of time working on my OFF-SITE link popularity.

Could you please take a look at my process and tell me if i'm doing anything fundamentally wrong?

Thanks
Martin

ON-SITE

* Focusing on Title Tags AND H1's (at least 1 keyword in here)
* Ensuring the meta description and keywords are populated
* Ensuring the Alt Tag & Image name contain at least 1 keyword
* Using strong and emphasis tag where appropriate (on keywords)
* Inter-linking pages with anchor text as keyword
* Making use of H2 tags where appropriate (with keywords)

Off-SITE

* Using Angela & Paul's backlinking service (PR 6-9) on 120 sites (240 Kws)
* Using Joe's blog commenting service with 5000 links pm
* Have a web 2.0 profile on pretty much all of the big sites.
* Requesting links from related websites
#dong #surely #wrong
  • Profile picture of the author TrafficMystic
    You don't mention anything about your initial keyword research?

    Your keyword research is the most important part of the game in my eyes.. if you pick an ultra competitive keyword and are competing against sites that are aged and have lots of links then it will take too much time and effort to rank for the terms in the search engines.

    You should be looking at search terms that have under 100k competition in phrase match and competition that is not huge in terms of the sites in the top 20 of the serps. You should always have a main phrase and some 2nd tier phrases (long tail) if possible.

    if you Pm me your main keywords I don't mind having a quick look for you.
    {{ DiscussionBoard.errors[1528542].message }}
    • Profile picture of the author Rysk
      That's 100,000 monthly search volume from Google AdWords tool?
      Global or country specific?
      Signature

      {{ DiscussionBoard.errors[1528664].message }}
  • Profile picture of the author James Foster
    I think he meant 100k competing pages.
    {{ DiscussionBoard.errors[1528741].message }}
  • Profile picture of the author Glassjaw009
    I Agree with Traffic Mystic. If you're going to for they keyword "debt" or something like that, you're going to have a hard time ranking. To answer your original question, it looks like you're doing pretty much everything right. You must be in an ultra competitive niche. Hope this helps.
    {{ DiscussionBoard.errors[1528821].message }}
  • Profile picture of the author Spatch Merlin
    Hi Martin,

    Whether you're doing something wrong or not depends on how you're trying to make money. If you're trying to sell either your own products or affiliate products, what you're doing wrong is chasing SE rankings in the first place. What you should be doing is building your list and marketing to it. If on the other hand you are providing online information and first class content as the search engines love you to do, for their own benefit and you are using all 'white hat' methods you're slow progress is a mystery. If they have found out that you're using the methods you mention in your post there's a chance that you've wound up in the sandbox!

    I wish I could be more positive and write nicer things but the truth is going to save you a lot of time and heart ache.

    Consider this:

    Few people buy on a first visit to an unknown site, we must build trust in the first instance and then people will buy from us and not before. When they know that we are to be trusted to give good value and know what we're talking about they will buy from us again and again.

    BUILD YOUR LIST, little else works or matters!
    {{ DiscussionBoard.errors[1528944].message }}
    • Profile picture of the author Rysk
      ''I think he meant 100k competing page''

      I'm a newbie, how do you accurately determine the no of competing sites for your chosen keyword.

      I guess its the keyword in the title tag, but how do you determine this?
      What operator do you use on Google?

      Thanks
      Signature

      {{ DiscussionBoard.errors[1532027].message }}
      • Profile picture of the author TrafficMystic
        Yes... it's the competing sites not the search volume.

        The most basic way is to goto google and put your search term/s in double quotes

        ie.. "nintendo wii games"

        If you do it broad match it would be without the quotes

        ie.. nintendo wii games

        regards

        Steve

        Originally Posted by Rysk View Post

        ''I think he meant 100k competing page''

        I'm a newbie, how do you accurately determine the no of competing sites for your chosen keyword.

        I guess its the keyword in the title tag, but how do you determine this?
        What operator do you use on Google?

        Thanks
        {{ DiscussionBoard.errors[1532075].message }}
        • Profile picture of the author Martin N Smith
          Originally Posted by TrafficMystic View Post

          Yes... it's the competing sites not the search volume.

          The most basic way is to goto google and put your search term/s in double quotes

          ie.. "nintendo wii games"

          If you do it broad match it would be without the quotes

          ie.. nintendo wii games

          regards

          Steve
          Steve,

          Why not use "allintitle: keyword" - Does this not give us a better idea of the number of competing sites?

          Thanks (again!)
          M
          {{ DiscussionBoard.errors[1543786].message }}
    • Profile picture of the author Martin N Smith
      [QUOTE=Spatch Merlin;1528944]Hi Martin,

      Whether you're doing something wrong or not depends on how you're trying to make money. If you're trying to sell either your own products or affiliate products, what you're doing wrong is chasing SE rankings in the first place. What you should be doing is building your list and marketing to it. If on the other hand you are providing online information and first class content as the search engines love you to do, for their own benefit and you are using all 'white hat' methods you're slow progress is a mystery. If they have found out that you're using the methods you mention in your post there's a chance that you've wound up in the sandbox!

      Thanks Spatch Merlin, this is great stuff. I am curious though, are you suggesting that some of my on-site activities are not entirely 'white hat'?

      Martin
      {{ DiscussionBoard.errors[1532223].message }}
      • Profile picture of the author Martin N Smith
        Thanks for all your input guys, it's much appreciated.

        In answer to your questions:-

        * I'm not selling ebooks, affiliate products etc. I have a site that produces news, features and blogs (we also have a forum). So I very much AM in the market for search traffic

        * I do have about 10 keywords i'm targeting and I HAVE done the keyword research. However (and this may be an issue), I have applied the following method of choosing my keywords:-

        1. Identify a keyword phase that may be worth going after (usually long tail).

        2. Find the number of EXACT local searches per month using the Google Adwords keyword tool.

        3. Find the number of local competing pages using the "allintitle: keyword" search in Google.

        4. Divide the total number of searches by the total number of 'competitors' to come up with what I call a 'simple ratio'.

        5. Once I have (say) 30 keywords, i'll then do a quick search on the Front page of google to see which sites are ranking highly for each keyword. If there are load of know authority sites on page one, I scrap the keyword and move on to the next..


        What do you reckon?

        Thanks again
        Martin
        {{ DiscussionBoard.errors[1532239].message }}
    • Profile picture of the author bgmacaw
      Originally Posted by Spatch Merlin View Post

      what you're doing wrong is chasing SE rankings in the first place. What you should be doing is building your list and marketing to it.
      List building is one type of online business but it isn't the only one. Some people just don't feel comfortable spamming the crap out of a list with the latest CPA or JV offers (which is what most list builders do and I have a junk email box filled to the brim that proves this) while others don't have a problem with it.
      {{ DiscussionBoard.errors[1532326].message }}
  • Profile picture of the author risahe
    if the competitiveness is too big, I think it is very hard to see the effect
    {{ DiscussionBoard.errors[1532053].message }}
  • Profile picture of the author chen
    what is back linking?
    {{ DiscussionBoard.errors[1532231].message }}
  • Profile picture of the author TrafficMystic
    Martin, I've looked at the keywords and send back some stats on them and screen shots... They arnt keywords i would target (competition to high and high rank auth domains with 10's of thousands of link backs). I've also send a list of possible keywords that you would want to look at and they will get you rankings and traffic using the strategies your currently using.
    {{ DiscussionBoard.errors[1534114].message }}
    • Profile picture of the author Martin N Smith
      Originally Posted by TrafficMystic View Post

      Martin, I've looked at the keywords and send back some stats on them and screen shots... They arnt keywords i would target (competition to high and high rank auth domains with 10's of thousands of link backs). I've also send a list of possible keywords that you would want to look at and they will get you rankings and traffic using the strategies your currently using.
      Hi Steve,

      Thanks for taking the time to look at my keywords. It's kind gesture and I'll really appreciate it.

      Like I said in my email, I am curious about the results your s/w was throwing out. In particular, the number of "Searches" column is widely different to the numbers from the Google Keyword Tool.

      FYI - i'm using the EXACT number of LOCAL searches for each KW I sent you.

      Also, what does SEO Traffic (SEOT) and Phase to Broad (PBR) mean?

      Thanks again
      Martin
      {{ DiscussionBoard.errors[1543758].message }}
  • Profile picture of the author HomeComputerGames
    Have you looked for any type of errors with your site?
    Several times in just the past couple of weeks when someone posted something like this it was found there was a faulty robots.txt file or robots meta blocking Google access.
    Boy did they feel foolish

    You have insured that all is ok on the home-front first?
    Signature

    yes, I am....

    {{ DiscussionBoard.errors[1534154].message }}
  • Profile picture of the author Beldin
    Along the lines of something site-specific that could cause an issue... if this is a Wordpress site (sorry if I missed that information), is the privacy set to allow the search engines in?

    Beldin
    {{ DiscussionBoard.errors[1534327].message }}

Trending Topics