Are 'Broad' search terms useless? So confused!
- SEO |
However, do some people actually use 'broad' search terms? I'm reading a WSO and the person suggest doing broad search terms. For example, lets say i found these terms
Proctor Silex Food Chopper 1000/searches per month
cheap silex food chooper 1000/mo
Proctor Silex chopper 1000/mo
My title for my article would then be something like....
Food Chopper SCAM! Don't BE Fooled by a Cheap Proctor Silex Chopper.
(this title is just an example)
O.k. so my title is now crafted to get the persons attention so they'll click.
As you can see, Every single word in the search terms is used in the title so whenever someone types in those 'broad' terms then my TITLE is optimized for the search engines and for the people. Therefore i get ranked with each of those search terms even though they're not exactly in that particular order in my title.
Well, in this WSO this is how the guy does keyword research. I'm not saying it's wrong. Other people have been successful with it but I just wanted to understand how to use 'BROAD' search terms a little better.
It's just that many people always tell you to go for 'exact' match. In particular when dealing with adsense sites. Am i making this more complicated than what it is or is this a good route to take?
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