A newbie getting started in SEO - A Case Study
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I just thought it would be nice to do my current project as a case study. I appreciate any feedback!
Well, this is my first attempt at an SEO site, relying on search engines for traffic.. I have decided to make it a case study, and provide information about what I am doing step by step. I am trying to this with spending the minimum possible, mainly because I do not have much money to invest, and because I am not sure if this will work
Each day, I will track the activities I do, and how much time I spend doing them. I will try to reveal everything, except the site and keywords itself, mainly because I do not want competition, and I do not want to skew the results.
I have already picked a niche and keyword when I start this (a keyword that has a decent amount of traffic according to the Google Keyword tool, and not too much competition. The front page of Google shows some authority sites, although the ranked articles are not actually a good match for the search term (one of those things that is obvious to a human, but Google's algorithm has not picked up), as well as a forum thread (ironically enough it is a forum that I am already a member of, so it might be useful for backlinks, if the tread is still active).
In this, I am hoping to do more with the particular broader niche, so I will try to set this up into a more sustainable business.
You might notice that I do not spend much time on this per day. The main reason for that is that I work full time, and have a wife and three year old child. This is more a side project, that will hopefully provide some extra income.
For the same reason given above, the posts will be appearing with a bit of a delay. As I am writing this, I am actually already a week in... The posts might catch up, they might not.
So, without any more ado, here is what I did on day one
- Contacted a good potential company I want to affiliate with, to see if they support my country (5 min)
- Checked Google AdPlanner for the demographics on the former company site, since my demographics will be very similar. Find out that they are slightly older than I expected at first, a good sign, since it will make it easier to write for people my age. (5 min)
- Bought the domain and set it up on my host, I was lucky to get the first domain I tried for (10 min)
- Setup Wordpress an plugins, this took a bit longer, since I actually had to track them down. (50 min)
- Looked around for videos and graphics I can use later (10 min)
- Researched the LSI keyword to my target keyword, got a bit distracted when I saw a couple more keywords that it might be worth building separate sites around (35 min)
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