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Wordtracker

by Begbie
4 replies
  • SEO
    • |
I am in the 7-day free try on wordtracker. However, I am confused about the searches? Some of the searches are extremelly low compared to Google.

Assuming Wordtracker is a good tool to find the long tail keywords; how do you know which Keywords to go after when the searches are not accurate.
Thanks in Advance.
Jon
#wordtracker
  • Profile picture of the author mald
    Hi Begbie,

    I'm Mal and I work with Wordtracker Customer Support.

    This is a question that comes up from time to time, so you're not alone...

    Google's dataset and Wordtracker's dataset are very different beasts - they have different sources, and so the numbers will vary - also, looking at the figures, it's very likely that Google applies some sort of algorithm to them before you see the numbers - but no-one outside Google knows what that is, or whether it's consistent across all keywords.

    The best way to approach this is to look at the keywords and the numbers as relative to one another rather than as absolutes - this will give you a broader view of the big picture. I know that some SEOs don't even look at the search volume when doing keyword research - just at what keywords are more heavily searched. Obviously when using this method it's important to check the competition that exists on any given search term, but looking at the figures as relatives will probably be an easier way to assess a keyword's potential.

    I hope this helps, but if you have any other questions, please drop us a line (I can't post an address here, but it's support at wordtracker dot com), and we'll be happy to help.

    All the best,

    Mal
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    • Profile picture of the author Crew Chief
      Originally Posted by mald View Post

      Hi Begbie,

      I'm Mal and I work with Wordtracker Customer Support.

      This is a question that comes up from time to time, so you're not alone...

      Google's dataset and Wordtracker's dataset are very different beasts - they have different sources, and so the numbers will vary - also, looking at the figures, it's very likely that Google applies some sort of algorithm to them before you see the numbers - but no-one outside Google knows what that is, or whether it's consistent across all keywords.

      The best way to approach this is to look at the keywords and the numbers as relative to one another rather than as absolutes - this will give you a broader view of the big picture. I know that some SEOs don't even look at the search volume when doing keyword research - just at what keywords are more heavily searched. Obviously when using this method it's important to check the competition that exists on any given search term, but looking at the figures as relatives will probably be an easier way to assess a keyword's potential.

      I hope this helps, but if you have any other questions, please drop us a line (I can't post an address here, but it's support at wordtracker dot com), and we'll be happy to help.

      All the best,

      Mal
      Mal, at one point I did subscribe to Wordtracker; it's been about four years but with the advent of the various stand alone Keyword tools, where does WordTracker stand?

      Giles, the Crew Chief
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      • Profile picture of the author mald
        Originally Posted by Crew Chief View Post

        with the advent of the various stand alone Keyword tools, where does WordTracker stand?
        Hi Giles,

        sorry for not getting back to you sooner. I'm not completely sure I get the full meaning of your question, but Wordtracker's position currently is that we have a great keyword research tool (which will have changed markedly since your last subscription) with access to over half a billion searches. We have also released two new tools, one is the Linkbuilder and the other is called Strategizer - this takes organic search data from a Google Analytics account and presents it in an easily managable format so that you can see what's working for you and do it better. Strategizer also shows trend graphs so it's quick to see how you're doing in various keyword niches.

        We've also got four free tools that are available for anyone to use - the free keywords tool, GTrends, Keyword Questions (which will tell you what questions searchers are asking for any given keyword) and SEO Blogger, which is a Firefox plugin to enable you to do quick SEO on the fly for blog posts. I can't yet post links here, but a quick search for Wordtracker and the name of the tools will show you where they are.

        I hope this answers your question, but if not, do shout - I've got notifications turned on this time!

        All the best,

        Mal
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  • Profile picture of the author HorseStall
    I think what he is trying to say is that what matters more is the percentage of comparison in comparison to the number of searches for a specific word. Its really the ratio that matters the most.
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