by Big A
1 replies
  • SEO
  • |
Hi All,

Sorry I posted in wrong section....I am New.
I have a question regarding PPC. How many clicks does it take to make a sale? I heard from the grapevine that it takes 100 clicks (PPC) to make a sale. Is this correct?


So if I have a product that sells for $150.00 and I get 600 clicks=6 sales=$900.00 minus $1.40 (PPC) cost times 600 clicks=$840 (my cost).
$900.00 minus $840.00 leaves me $60.00 net profit.
Is this correct? Please let me know if this is how PPC works.

Thank you very much. Really appreciate your help.
#ppc
  • Profile picture of the author dburk
    Hi Big A,

    Your conversion rate will vary based on many factors including:
    • Keyword relevance
    • Keyword commercial intentions
    • Ad copy relevance
    • Landing page relevance
    • Persuasiveness of sales copy
    • Perceived value of offer
    • Ease of payment checkout process

    And their are many other potential factors. You must setup and test and make adjustments where necessary. You may not start out profitable until you figure out how to optimize all these variables.
    {{ DiscussionBoard.errors[2472425].message }}

Trending Topics