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Two SEO questions for the group - Local Search and...

by djbventures
5 replies
  • SEO
    • |
OK, so there are two things stumping me in utilizing article marketing with keywords and on-page SEO for localized searches. I'll break them out and please excuse me if my explanation of the issues are rather...er....grungy...

Question 1 - Localized Search
If I, for example, am a photographer in Mississippi, and I am targeting these keywords:

Mississippi photographer
Mississippi photography
Mississippi wedding photography
Mississippi studio
Mississippi photography studio

How important is it that the word Mississippi be directly next to the word photographer? If I were to utilize the word Mississippi and photographer in the same sentence, yet not in close proximity to one another, does that affect the search substantially? My guess is yes, but I am trying to understand if in a broad search it would still help for SEO.

Question 2 - Article Writing/Article Marketing campaign

If I have located a keyword phrase and I break up that phrase with a comma in an article how, if at all, does that affect the keyword and/or the results.

keyword
bright red pencils

in article written as
bright, red pencils

or
bright and red pencils

perhaps it has no affect or maybe it makes all the difference. I looked around the boards, just wondering is someone has an answer on this. Even a link to some thread on it would be great.

Thanks in advance
#group #local #questions #search #sem #seo
  • Profile picture of the author webdango
    I'm not really sure what you're asking, but being ignorant has never stopped me before

    I think my best answer is to write for your audience, and if that includes commas, than that's ok.

    I thnk you are overanalysing your content. There needs to be synergy between content and inbound links, but there also has to be variety among the links to avoid leaving a detectable footprint.

    If every singel link has teh smae anchor text, I dont' see that as a good thing. So write naturally and then use your main keyword and close variations for your inbound links.
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    • Profile picture of the author djbventures
      Originally Posted by webdango View Post


      I thnk you are overanalysing your content.
      I wish it were me over-analyzing, unfortunately it is clients requesting the set up this way.

      I write for the reader not for the search engines but I have clients that insist on a certain structure and I am just trying to figure out the best way to answer them on this when they insist a strict structure which make the readability s***!

      Thanks for your help though.
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      • Profile picture of the author Peter Gregory
        Originally Posted by djbventures View Post

        I wish it were me over-analyzing, unfortunately it is clients requesting the set up this way.

        I write for the reader not for the search engines but I have clients that insist on a certain structure and I am just trying to figure out the best way to answer them on this when they insist a strict structure which make the readability s***!

        Thanks for your help though.
        Often times clients request things they think they need but are really shooting themselves in the foot. It is best to stick to your guns and (probably your gut on this one) and explain how much more important it will be to build the site and content for the users.

        When you are analyzing keyword density type issues than you are obviously not really looking at what you can provide a user and on top of that probably don't have the other things in place to rank for that term like other proper on-site SEO or a decent backlink strategy. Yes there are times a particular keyword when sprinkled in maybe a few more times here and there would help a web page rank better, but those are usually few and far between and are often when the keyword/phrase is actually not on the page at all.

        Good Luck
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  • Profile picture of the author Jordan Kovats
    I think for your first question, Mississippi is keyword one of a 2 keyword phrase. So, use anchor text for "mississippi photography" or "Mississippi ......."
    I agree with webdango in #2. If you anchor text for "blue Pencils", you could probaly pull up an article with "bright red pencils" or "bright, red pencils" without the mention of blue pencils at all in the article. I have successfully seo'd sites for keywords that don't have the keyword on the site at all. Don't worry about comma's and stuff.
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  • Profile picture of the author glassytaz
    I would try to use varying anchor texts with the word Mississippi. Try to use the most common variant search terms.

    Personally I would try not to use the , with keywords.

    Good luck.
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