Link Structure - Confusion on Post ID

by Bill_Z
3 replies
  • SEO
  • |
Hey guys,

So in doing research about link structure I've read lots of different opinions. This is for my Wordpress blog. Most of the authority SEO sites say to use a standard link structure as it's better for SEO and Google crawling, Like this:

domain/page/category/title

But then I've read a bunch of other sites saying that it's better to have a unique identifier (like a number) for duplicate titles and a couple other reasons, like this:

domain/page/345/category/title

What do you guys think and what has been your experience? Thanks

Bill
#confusion #link #post #structure
  • Profile picture of the author ample
    It both url structures are not as important as having your keyword in your URL. In this case your keyword in your title.

    Having a long url do have disadvantage because the maximum lenght in url google can pickup is limited to about 160 characters (if I remember well).

    Having a long category and number in your url do takes up space which is meaningless and does not help you rank - just my 2 cents.
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  • Profile picture of the author Bill_Z
    Thanks ample. I've been doing some more research about this, and it seems that using %post_id% is preferred for performance reasons if you plan on having a few hundred posts. I just don't really like it because it looks ugly, and I prefer to have 'pretty' looking URLs. However I don't want to have performance issues a year from now after I have a few hundred posts on there.

    Also it seems that it's preferred to start with %post_id% for the permalink as well. But I think you are right as far as SEO is concerned as long as the keyword is in there, it's good to go. Anyway else have any thoughts?
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    • Profile picture of the author paulgl
      do your visitors know what the page is about by looking at the url?

      Do they know what the 345 means in domain/page/345/category/title?

      They would if it were standard date or similar. If not, you should not use them.
      Google knows how to index them, however, that's not a problem. But the
      visitor's experience over time could have a negative effect. Your content
      would still be there, but you rely on people and doing a little thing called viral.

      Paul
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      If you were disappointed in your results today, lower your standards tomorrow.

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