SEOs/Wordpress Users - Page or Posts?

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I'm working on building out an authority site in the health niche. I've been batting back and forth between pages and posts. I figured that with a PAGE setup, I can have category pages which I optimize for keywords. Those category pages would like out to related articles in the category. So there ends up being a tiered structure.

A friend of mine recommended that I just use posts and put those into categories with wordpress. This seems like an easy way to set it up and just use related posts plugin so that related posts are linked, but then it doesnt really allow me to optimize the categories. I've heard from other people say that pages are better than posts too in terms of diluting link juice, but I didnt get the full explanation as to why.

SO...thought I would post here and see what other people recommend. For those of you doing well with authority sites, what kind of WP setup do you prefer and why?

PAGES or POSTS?

Thanks.

Steve
#page #posts #seos or wordpress #users
  • Profile picture of the author scott g
    both.

    shouldn't really matter. you can optimize them both just the same with plugins or manually. i use pages for my 'about' 'contact' 'disclaimer' type stuff and just post articles or whatever else by... well, posting them!

    i think of pages as more permanent for some reason. and no one will find them in a keyword or category search if i don't want them to!

    CHEERS!
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    scott g
    "Whatever the mind can conceive and believe, the mind can achieve."

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    • Profile picture of the author jhonsean
      Originally Posted by scott g View Post

      both.

      shouldn't really matter. you can optimize them both just the same with plugins or manually. i use pages for my 'about' 'contact' 'disclaimer' type stuff and just post articles or whatever else by... well, posting them!

      i think of pages as more permanent for some reason. and no one will find them in a keyword or category search if i don't want them to!

      CHEERS!
      Agreed. It doesn't matter also as long as your your site is well optimized and in high quality content your rankings will be stable.
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  • Profile picture of the author cma01
    I've done it both ways.

    What I've more recently is used a page for a target page and then a post category that was related.

    Then I have a custom page template where I can enter the category ID for the related post category and it will display a list of the 10 most recent posts . . . basically creating a silo with the page being the head.

    It really depends on the client's site.
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    "Wise men talk because they have something to say; fools, because they have to say something."
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  • Profile picture of the author Vincenzo Oliva
    It's easier to rank for 1 keyword phrase per PAGE than have a page with multiple posts and multiple keywords.
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  • Profile picture of the author jzmoore
    I set my sites up with this structure... Pages are my main keyword rich articles, my posts point back to my pages, my pages point to products. This helps tremendously for my internal link structure and helps rankings.
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    • Profile picture of the author TheGrooby
      Originally Posted by jzmoore View Post

      I set my sites up with this structure... Pages are my main keyword rich articles, my posts point back to my pages, my pages point to products. This helps tremendously for my internal link structure and helps rankings.
      Bingo. Love it.
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  • Profile picture of the author bgmacaw
    I prefer to use posts since using pages on a large scale tends to go against the grain of how WordPress works.

    For example, posts ping while pages don't. You can use a plugin to get them to do so but, it means adding yet another plugin and making sure it's configured right, doesn't conflict, etc.

    Also, if you use Platinum SEO it will automatically give posts the canonical tag which eliminates any potential problems with Google recognizing the wrong page (archives vs. index page vs. main post).
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  • Profile picture of the author Steve23
    Is there a way I can still use posts (which seem a bit easier to add/optimize/manage, etc) while still maintaining a tiered structure? I'm not visualizing what this would look like. Anyone care to share examples of how they are using wordpress with Silos/Categories/Tiers?
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  • Profile picture of the author shulink
    I use pages for my main keywords as I believe they rank better than post, and use post as sub keywords that are related to the main keywords.
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  • Profile picture of the author cma01
    Is there a way I can still use posts (which seem a bit easier to add/optimize/manage, etc) while still maintaining a tiered structure? I'm not visualizing what this would look like. Anyone care to share examples of how they are using wordpress with Silos/Categories/Tiers?
    This is an example of the custom page template we were talking about to use a page for the main target and listing all the related category posts at the bottom of the page.

    Keyword Page Template
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    "Wise men talk because they have something to say; fools, because they have to say something."
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