Give Me a Niche You Would Like to Try But Can't Figure Out How to Research

by TiffanyLambert 45 replies
Update! Go to message #14 to see the first example for you.

Hey Warriors!

A student of mine asked a good question:

"Let's say you have a niche like Elephant Hunting that you know nothing about! How would you go about researching it and deciding what to write about?"

Well since we know that's not a real (broad enough) niche, give me some ideas here on a niche YOU would possibly like to enter and I'll try to do a few examples to share on how to research for it for an eBook, etc.

Tiff
#search engine optimization #figure #give #niche #research
  • Profile picture of the author myob
    Elephant Hunting actually is a very profitable niche, and a perfect example of trying to focus on the obscure. I would have my people interview elephant hunters and suppliers, and also set up a blog. But I think this would be so fascinating so see how else it could be done.
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  • Profile picture of the author rhondaklewis
    How about golf. I think there is too much competition and all the most searched keywords are spoken for.
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    • Profile picture of the author Oxbloom
      Originally Posted by rhondaklewis View Post

      How about golf. I think there is too much competition and all the most searched keywords are spoken for.
      Would like to see your take on this one as well.
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      • Profile picture of the author merlincat
        How about self-improvement or personal development

        I've spent months thinking about this one and even own a domain, but can't get my head round it.

        I've spent today doing keyword research and it is incedibly competetive.
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  • Profile picture of the author rikkib51
    Hey Tiff,

    Try Cordless Phones

    Estimated Monthly Traffic: 36597

    High PPC Bid: $0.70


    Recky
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  • Profile picture of the author Zabrina
    Natural relief for serotonin disorders... without getting sued.
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    • Profile picture of the author Joe Mobley
      Originally Posted by Zabrina View Post

      Natural relief for serotonin disorders... without getting sued.
      5-HTP is a wonderful thing. Over the counter at Walmart, less than $9.00 US.

      I would highly recommend some study.

      Feel free to e-mail or PM.

      Joe Mobley
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      .

      Follow Me on Twitter: @daVinciJoe
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  • Profile picture of the author Ron Douglas
    Hey Tiff,

    I'm working on a project for my wife in the Career Advice market. I'd like to see what you come up with.
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  • Profile picture of the author Kevin_Hutto
    How would you do research on porn? Check out the competition first... :-)
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  • Profile picture of the author TiffanyLambert
    Just got back home - thanks for the ideas!

    I'm skipping porn (LOL) but I'm going to do examples for these four:

    Golf
    Self-improvement
    Natural relief for serotonin disorders
    Career Advice

    Will be back tonight or tomorrow with the video tutorials!
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    • Profile picture of the author johndee
      Originally Posted by TiffanyDow View Post

      Just got back home - thanks for the ideas!

      I'm skipping porn (LOL) but I'm going to do examples for these four:

      Golf
      Self-improvement
      Natural relief for serotonin disorders
      Career Advice

      Will be back tonight or tomorrow with the video tutorials!
      Hello TifannyDow,

      Can you add up "business marketing" , I think it has a very high competition.
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  • Profile picture of the author iw433
    How about cellulite?
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  • Profile picture of the author Randal Savage
    At home gunsmith, panning for gold, home brew vodka, carbeurater repair, telekenesis, affiliate marketing vending machines
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  • Profile picture of the author TiffanyLambert
    Thanks for your patience, Warriors – and for giving me some niche ideas you’d like to learn how to research! I’ve done a video (21:22) and txt for your convenience depending on if you prefer to watch or read.

    One thing I want to point out – when ghostwriting for someone else, if you don’t know a topic enough to be able to write it off the top of your head, factor the research time and resources into your quote. You should get faster at this as you write more.

    Back when I was only ghostwriting, I remember some of my guru clients offering $100-$500 extra for resources so then I realized I COULD include that! I’d tack that on and go to Barnes and Noble and buy about five $20 paperbacks – usually Dummies Guides and Idiots Guides – they’re PERFECT for topics you don’t know because they’re well laid out and thorough.

    Then I’d have those resources for future projects, too. Okay so let’s do the first niche idea and later I’ll do the other three you guys suggested last night. Here’s the video and below is the text:


    Golf

    This is a very broad, but very profitable niche. It’s also a niche where problem-solution is dominant. EVERY golfer has a problem – even the pros. First, I know golf’s broad so I want to narrow it down a bit so that I can compete better in the marketplace.

    I use Market Samurai (but you can use Google’s free tool too) and search for 2 or more word phrases for the broad word “golf” using 100 searches per day minimum and 100k or under competing pages and the two that qualify are:

    Golf tips driving - no
    Golf driving tips - no

    Then I go back to MS and type in “golf driving” and get more options:

    Golf driving lessons – no domain available
    Golf driving practice – no domain available
    Golf driving technique – yes domain available
    Golf driving tips for beginners – yes domain available
    Golf instruction driving – yes domain available
    Hitting longer golf drives – yes domain available
    Longer golf drives – no domain available
    Tips on golf driving – yes domain available

    I take these and plug them into Google’s free keyword tool along with the basic “golf driving” phrase to get more options and then keep that list open so I can switch back and forth between Google’s tool and GoDaddy to see if the domain’s available. I listed the ones available above just in case anyone wants to go grab them. They’re all the dot coms.

    I would gather tons of keywords for a blog and use them daily, but always focus on the same keyword as my domain more than any other.

    Next I would start spying on competition and existing books to see what’s being sold already on this topic so that I would know what needs to go in there and make my eBook outline from that.

    Golf eBook Outline:

    I randomly list keywords I find in spying on the competition. I never cut and paste. Just pick out topics that are covered – like stretches, muscles, etc. After I gather them all (you can see me finding that in the video above), I organize into a logical sequence.

    Of course you’d stretch before playing, the backswing would come before the follow through, and so on. And you take each topic and research it as if it’s its very own eBook – drill down.

    So below I did an example of this for the muscles chapter. I quickly discover that shoulders, back, legs, and core are the main ones. So I add those to the outline, then drill down each one of those – take legs, and drill down into calves and thighs. For each one, explain what the muscle is, how it affects your golf drive, and then the solution – how to build it into a better performing muscle for golf.

    1.) Stretches
    2.) Muscles – better golfing and injury prevention
    -shoulders
    -back
    -legs
    *calves
    *thighs
    -core
    3.) Equipment – best driver (brand and models), training equipment – indoor mats
    4.) Backswing - Weight shift – shoulder rotation – backswing
    5.) Follow through
    6.) Drills (balance and power)
    7.) Accuracy/Aim – body alignment
    8.) Distance

    Once you flesh it out like this, you should have a very thorough product covering everything that needs to go into this niche topic.

    After analyzing your outline you could come up with a good title, like I have listed below the outline topics:

    8 Tips on Golf Driving for Better Distance and a Lower Handicap

    From this point, you do the writing! Remember – NEVER cut and paste and rewrite. EDUCATE yourself and write from scratch. If you need reminders, just jot down a few keywords and that should spur your mind.

    More to come later on:

    Self-improvement
    Natural relief for serotonin disorders
    Career Advice

    Tiff

    PS – If I’ve missed something or you have more questions, please ask here and I’ll cover it in the next example!
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    • Profile picture of the author JulieJ
      Originally Posted by TiffanyDow View Post

      Thanks for your patience, Warriors – and for giving me some niche ideas you’d like to learn how to research! I’ve done a video (21:22) and txt for your convenience depending on if you prefer to watch or read.

      One thing I want to point out – when ghostwriting for someone else, if you don’t know a topic enough to be able to write it off the top of your head, factor the research time and resources into your quote. You should get faster at this as you write more.

      Back when I was only ghostwriting, I remember some of my guru clients offering $100-$500 extra for resources so then I realized I COULD include that! I’d tack that on and go to Barnes and Noble and buy about five $20 paperbacks – usually Dummies Guides and Idiots Guides – they’re PERFECT for topics you don’t know because they’re well laid out and thorough.

      Then I’d have those resources for future projects, too. Okay so let’s do the first niche idea and later I’ll do the other three you guys suggested last night. Here’s the video and below is the text:

      YouTube - How to Research a Niche You Know Nothing About

      Golf

      This is a very broad, but very profitable niche. It’s also a niche where problem-solution is dominant. EVERY golfer has a problem – even the pros. First, I know golf’s broad so I want to narrow it down a bit so that I can compete better in the marketplace.

      I use Market Samurai (but you can use Google’s free tool too) and search for 2 or more word phrases for the broad word “golf” using 100 searches per day minimum and 100k or under competing pages and the two that qualify are:

      Golf tips driving - no
      Golf driving tips - no

      Then I go back to MS and type in “golf driving” and get more options:

      Golf driving lessons – no domain available
      Golf driving practice – no domain available
      Golf driving technique – yes domain available
      Golf driving tips for beginners – yes domain available
      Golf instruction driving – yes domain available
      Hitting longer golf drives – yes domain available
      Longer golf drives – no domain available
      Tips on golf driving – yes domain available

      I take these and plug them into Google’s free keyword tool along with the basic “golf driving” phrase to get more options and then keep that list open so I can switch back and forth between Google’s tool and GoDaddy to see if the domain’s available. I listed the ones available above just in case anyone wants to go grab them. They’re all the dot coms.

      I would gather tons of keywords for a blog and use them daily, but always focus on the same keyword as my domain more than any other.

      Next I would start spying on competition and existing books to see what’s being sold already on this topic so that I would know what needs to go in there and make my eBook outline from that.

      Golf eBook Outline:

      I randomly list keywords I find in spying on the competition. I never cut and paste. Just pick out topics that are covered – like stretches, muscles, etc. After I gather them all (you can see me finding that in the video above), I organize into a logical sequence.

      Of course you’d stretch before playing, the backswing would come before the follow through, and so on. And you take each topic and research it as if it’s its very own eBook – drill down.

      So below I did an example of this for the muscles chapter. I quickly discover that shoulders, back, legs, and core are the main ones. So I add those to the outline, then drill down each one of those – take legs, and drill down into calves and thighs. For each one, explain what the muscle is, how it affects your golf drive, and then the solution – how to build it into a better performing muscle for golf.

      1.) Stretches
      2.) Muscles – better golfing and injury prevention
      -shoulders
      -back
      -legs
      *calves
      *thighs
      -core
      3.) Equipment – best driver (brand and models), training equipment – indoor mats
      4.) Backswing - Weight shift – shoulder rotation – backswing
      5.) Follow through
      6.) Drills (balance and power)
      7.) Accuracy/Aim – body alignment
      8.) Distance

      Once you flesh it out like this, you should have a very thorough product covering everything that needs to go into this niche topic.

      After analyzing your outline you could come up with a good title, like I have listed below the outline topics:

      8 Tips on Golf Driving for Better Distance and a Lower Handicap

      From this point, you do the writing! Remember – NEVER cut and paste and rewrite. EDUCATE yourself and write from scratch. If you need reminders, just jot down a few keywords and that should spur your mind.

      More to come later on:

      Self-improvement
      Natural relief for serotonin disorders
      Career Advice

      Tiff

      PS – If I’ve missed something or you have more questions, please ask here and I’ll cover it in the next example!
      Great info Tiffany - thank you so much
      How much time would you suggest a newbie spends on researching a new topic and how would you cost it? I'm a bit OCD when it comes to research and know I would get carried away and probably spend way longer than was necessary!
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      • Profile picture of the author TiffanyLambert
        Originally Posted by JulieJ View Post

        Great info Tiffany - thank you so much
        How much time would you suggest a newbie spends on researching a new topic and how would you cost it? I'm a bit OCD when it comes to research and know I would get carried away and probably spend way longer than was necessary!
        Hey Julie

        Everyone's different. Depends on how fast you read, etc. I personally don't even add research into project cost because I'm so fast. But I didn't start out that way - initially I'd spend 2 days minimum researching. LOL! Then I got adept at knowing what I needed to pick and choose.

        Just takes practice.

        Pricing - I'd do it by time. What's your hour worth?

        Tiff
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        • Profile picture of the author Barbara Brenner
          Tiffany, you are so incredible and down to earth - but more importantly, your info is shared quite freely and with clear, easy-to-follow instructions. I would love to have joined some of your programs/courses, but I am still in the red, having spent more $$ than I've taken in -- which is a paltry, laughable amount. And I have been unemployed since April 2009. Still, I'm studying all the time and determined to get it right. Thank you for contributing to my education.
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          • Profile picture of the author baker58
            Oooh-weee! You absolutely rock! Thanks Tiff ;-)
            Signature

            All the best,

            Regina Baker

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            • Profile picture of the author 1wisewoman
              Tiff,
              It's so helpful to take a peek behind the scenes of how a pro handles research, and transforms the research into a product.

              And your insights about charging for research/resources put me at ease.
              I got my first writing client a week ago and I was unsure about adding in costs
              for research time.


              Thanks for sharing!
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  • Profile picture of the author AndreaSchmitz
    Wow, this is great. Sorry I missed the opportunity to suggest a niche, but since my sister and her husband are busy building a golf academy, this might be an interesting niche to create a product around...

    Regardless, sure appreciate the break down.

    One question: How much time does it "cost" a newbie to pull together a list like this (I imagine you are way quicker on the fly for any topic tossed out there than I would be -- yet I also anticipate gaining momentum once I start).

    Plus, do you have any advice for people (like me) who are limited in the research dept.? I live in a non-English speaking country so grabbing a Dummies guide or three is kind of difficult (I can read it in non-English and understand, but then if the niche is very specific, I am struggling with the special words -- driver is an English golf term, no idea what that is called in my language here... or in the English language often the latin words for the muscles is common knowledge (gluts being the short form of glutemous maximus) -- in my language this is not the case, where the latin is avoided like the plague.) --> How heavily can I rely on online resources? What kinds of indicators let me know that I should order something from amazon.com?

    Don't know if you can answer that second question, but perhaps someone reading this thread can.

    Thanks again,

    Andrea
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    • Profile picture of the author TiffanyLambert
      Originally Posted by AndreaSchmitz View Post

      One question: How much time does it "cost" a newbie to pull together a list like this (I imagine you are way quicker on the fly for any topic tossed out there than I would be -- yet I also anticipate gaining momentum once I start).
      It will vary for each person. Some people take days while some a few minutes skimming. Everyone's going to have different absorption levels for information, varying degrees of comfort with a new topic, even different distractions in their environment.

      Originally Posted by AndreaSchmitz View Post

      Plus, do you have any advice for people (like me) who are limited in the research dept.? I live in a non-English speaking country so grabbing a Dummies guide or three is kind of difficult (I can read it in non-English and understand, but then if the niche is very specific, I am struggling with the special words -- driver is an English golf term, no idea what that is called in my language here... or in the English language often the latin words for the muscles is common knowledge (gluts being the short form of glutemous maximus) -- in my language this is not the case, where the latin is avoided like the plague.) --> How heavily can I rely on online resources? What kinds of indicators let me know that I should order something from amazon.com?
      Andrea
      You might be able to download resources online instead of buying tangible versions. As far as indicators, star rating on Amazon is a good factor for me. If people in that niche think the information is low quality, then YOU don't want to educate yourself from that resource, either.

      Originally Posted by Tiratore View Post

      Hi Tiffany,
      Can I hire you to do the research and niche site for me?
      Let me know through a PM please,
      Thanks,
      Tiratore
      No, sorry I don't do this for a living but there's a service idea for someone to run with!

      Originally Posted by flowers4love View Post

      I have several niches which are exceedingly interesting but difficult to collect reliable information on.

      Here are the niches which interest me the most:
      1) The medicinal uses of the Mandrakes in different cultures.
      2) The cultural significance of the color red in Slav culture.
      3) The common features of Siberian Shamanism and Native American Shamanism
      Yeah sometimes information is hard to secure. I'll try to address one of the earlier ones but sometimes there just isn't enough info on it - which could mean it's not in demand OR could mean it's an untapped niche and in that case, if no resources or websites are available, then you'd need to contact experts in the field of study and ask for interviews, pick their bran, look in forums, etc.
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      • Profile picture of the author Reid Stevens
        Awesome!

        Nice Tiffany, that gave me some great research ideas on to breaking into new niches. I really like some of the ideas you gave where to go to find out more about the niche that was chosen.

        Thanks for taking the time to make the video.

        Take Care
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      • Profile picture of the author touchline
        Tiffany, this is great stuff. I've always struggled with writing coherently. Oh, I would eventually get my college writing assignments done, but at great cost to my sanity and that of those near me. The way you organize the information before you ever sit down to write is priceless! Thank you.
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  • Profile picture of the author Joanne D
    Thanks Tiffany, great video as always.
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    • Profile picture of the author Tiratore
      Hi Tiffany,
      Can I hire you to do the research and niche site for me?
      Let me know through a PM please,
      Thanks,
      Tiratore
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  • Profile picture of the author flowers4love
    I have several niches which are exceedingly interesting but difficult to collect reliable information on.

    Here are the niches which interest me the most:
    1) The medicinal uses of the Mandrakes in different cultures.
    2) The cultural significance of the color red in Slav culture.
    3) The common features of Siberian Shamanism and Native American Shamanism
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    You can use the coupon code "flowers4love" and receive a discount for any item from our 1000's items.
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  • Profile picture of the author cestrian
    hi tiffany i.m a plr atm student great content.is this the same as doing reseach for writing plr
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  • Profile picture of the author bollinger
    tag! I am looking forward to see how this thread turns out
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  • Tiffany if you are still looking for ideas how about Personal Training in Northern Virginia and Washington DC
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  • Profile picture of the author rhondaklewis
    Thanks Tiffany, I was trying for keywords like "golf "and "how to swing a golf club". I am glad you showed us how to get the right keywords.
    Do you by chance play golf or did you just do good research?
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    • Profile picture of the author TiffanyLambert
      Originally Posted by cestrian View Post

      hi tiffany i.m a plr atm student great content.is this the same as doing reseach for writing plr
      Yes it's the same for anything but specifically, I knew people had asked me about eBooks.

      Originally Posted by rhondaklewis View Post

      Thanks Tiffany, I was trying for keywords like "golf "and "how to swing a golf club". I am glad you showed us how to get the right keywords.
      Do you by chance play golf or did you just do good research?
      Oh yeah it's hard to start OUT dominating with a keyword like "golf" but the other one might not be too hard.

      I almost turned pro on the LPGA but got pregnant with my son and turned to Journalism which is why I wanted to do more than the golf example. LOL! I am going to do another in a sec..
      tiff
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      • Profile picture of the author 2ndopkate
        You are so 'spot on!' as the Brits say. I wanted to remind you that for an quick way to find domains use your Market Samurai domain module. Of course, I realize you need to do it the slow way if you don't have MS.

        This feature is really handy and a big time saver.
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        • Profile picture of the author robkat
          Thanks for this Tiffany. As always, a thorough and easy to follow lesson.

          A quick question, how much would you charge for this research and completed ebook.

          Kathy
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          • Profile picture of the author TiffanyLambert
            Originally Posted by robkat View Post

            Thanks for this Tiffany. As always, a thorough and easy to follow lesson.

            A quick question, how much would you charge for this research and completed ebook.

            Kathy
            I don't do this anymore but I charged $30 per page and it included the research since I can do it in about 2--30 minutes.

            I do KNOW someone who does it identical to me if you want her name and email - it's my Mom. She taught ME how to write and people can't tell our styles apart. Plus, she was a writer her whole life professionally, so she avoids plagiarism, does thorough research, etc.
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  • Profile picture of the author TiffanyLambert
    This one was a little harder. It’s a broad niche too – but one where people are often broke and seeking free advice. Watch the video (35:56) here and/or read how I do it below:


    Career Advice

    Okay with the career advice niche, you could be talking about how to GET a career or how to CHANGE a career or how to make the current career work better for you. Lots of options. So first I use Market Samurai and look for 2 or more word phrases using a base phrase “career advice” with at least 100 searches per day and 100k or under competing phrase match pages.

    I get these phrases back:

    cv example – 3,616 searches per day, >93,300 competing phrase pages
    career aptitude test – 2,433 searches per day, >59,600 competing phrase pages
    cv help – 325 searches per day, >29,600 competing phrase pages
    careers in finance – 266 searches per day, >79,200 competing phrase pages
    career websites – 217 searches per day, >61,100 competing phrase pages

    And I’m not happy with any of these. The career aptitude test is primarily for kids, college and high school students, etc. Finance is too specific, and career websites would sound like it’s intending to lead you elsewhere. So I go back to MS. I type in the word “career” by itself

    Now I get some good ideas back:

    career builders – 1,627 searches/day, >70,900 competing phrase pages
    what career is right for me – 730 searches/day, >20,300 competing phrase pages – dot net is available and it’s good – lots of searches and low competition pages!
    career websites – 217 searches/day, >61,100 competing phrase pages
    good careers – 325 searches/day, >68,900 competing phrase pages
    career personality test – 266 searches/day, >20,100 competing phrase pages

    Then I started creating my eBook outline and order it in a logical order and flesh the chapters out as I’ve done on the first two – keep drilling until it’s exhausted:

    What Career Is Right for Me (eBook Outline

    Which Stage of a Career Are You Seeking?
    -First career
    -Career change
    *why do you dislike current career – is it field, boss, pay, etc?
    *can you network yourself into a new job?
    *are you willing to step down the ladder to get on a new path?
    -College Graduates

    Factors That May Help Identify the Best Job for You
    -Men
    -Women – go to Google and type in Best Careers for Women and bookmark several websites like this: 25 best-paying jobs for women - CNN
    -Age – again, bookmark resources to help you educate yourself like this: 25 best-paying jobs for women - CNN
    -Ethnicity

    Passion (what’s missing?)
    Natural talent versus learned skills
    Stepping Stone àDream job
    Reason for transition – Money? Happiness? Health? Location?
    Commitment and requirements – time, skills, experience
    Researching a New Job - job growth? Money? Advancement?
    Types of jobs – social, artistic, enterprising, etc.
    Full versus part time versus Seasonal

    This is where the solution of the eBook is offered:

    Learning New Skills for a New Career
    Personality test
    Belief in yourself
    Hidden strengths – unlock potential
    -organization
    -time management – finding out - do you have it? If not, how to get it!
    -flexibility
    -initiative

    Bonus items?

    Resume/CV
    Interviews

    Tiff
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  • Profile picture of the author betdav
    Great information and tips Tiff! Thanks for your help.
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  • Profile picture of the author Doug Pretorius
    Awesome advice Tiffany! Could you do the next example as a blog instead of an ebook so we can see how you would get more keywords and break it down into daily posts?
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  • Profile picture of the author Alex Barboza
    This is a great thread. I would like to see the video on self improvement/personal development since I am myself in that niche
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  • Profile picture of the author Pipinscott
    Awesome thread. Your tips are golden. And you have gifted us with Google search tips as well.
    Please don't come to your senses and decide you could charge for this ;-)
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  • Profile picture of the author Carol Owens
    Thank you, Tiffany for the great tips and information. Very useful.
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  • Profile picture of the author BelindaMooney
    Super post! I love training like this and you can only find it free at a great place like the WF!

    Belinda
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    Professional Article Spinner - Your Results are GUARANTEED!

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  • Profile picture of the author smwordsmith
    Thanks, Tiffany, for the great video guide to researching niches. Excellent.
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    Sheila

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  • Profile picture of the author mllnsgrl
    I can always count on you Tiffany Thanks for the great info and making it look so easy and fast.

    Best,
    Liz
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