What is Local Business Listing?

when you search for regional things. you have seem that google gives map result first then others that is local business listing.

Hello,

Local Business Listings (LBL) differ from what we used to know as business directories or even yellow pages in that they are more interactive at various levels. They started sometime around 2007. By 2008 they were part of the search results and today we find that they are the interactive yellow pages that show up in web searches, mobile searches and mobile applications.

LBL is tied to a map and therefore longitude and latitude information for an address.

LBL show up in search results with the major search engines.

LBL allow a business to put their marketing information in them for local customers to find. This includes coupons, offers, discounts, photos, images, video, events, keywords, categories, and more.

LBL allow a customer to post star ratings from 1 - 5 and subjective reviews, which businesses need to monitor and manage.

LBL gives a business analytics about the local business listing in order to make ongoing marketing decisions and changes to their LBL.

This is a quick summary to answer your question and I hope it is helpful.