can someone explain keywords to me?

There are a couple of things you can do to get some related keyword phrases for your site.

You can type your keyword into google and see what related phrases come up in the suggestion box and down at the bottom of the search results. Turn Instant off first, and you will make this easier on yourself.

You can look at the source code of the other websites in your market to see what their keyword phrases are in the meta tags.

You can use some of the related terms that come up in the adwords tool.

You could look up your topic on Ezine Articles and rad a few of the articles to see what other words those authors use in their writing.

Do not just keep repeating your keyword over and over again in your content, that does not work so well.

Just use the results you get, in your content writing in a natural way like you were telling somebody what your site is about. it is not a complex thing but sometimes people will try and convince you that it is.

Mentioning the keyword 3 times in the article is more than enough. Importantly in the first and last para of the article.

Look for related searches on google for a particular keyword and try to use the appropriately related keywords in the article.

- Once in the Title of the article (H1),
- two or three times in the body copy (in bold),
- once in the Alt or tittle (for wordpress template) for the Image (e.g. alt="xxx")
- and once in the URL for that specific article

is more than enough.......

Make sure you provide GREAT CONTENT (quality content for your article), so readers can bookmark it, send it to social bookmarking sites (delicious, digg, stumble, reddit). That will definitively increase your page rank.

once in H1
once in H2
once in H3
once in 1st sentence in article
once in last sentence in article
scatter some along the article but preferred not to be overwhelmed (once per paragraph is enough)
Overall, you need to have your keywords count per article= 1-4% of article words count...
That is called "onpage SEO optimization"
The more important factor to rank for a keyword is backlinks to this page "offpage SEO optimization" but this is another issue..
To know related keywords try google adwords keyword tool, it's the best and 100% free

Well done. That's just got you off to the best possible start.

That and related keywords, but not too much.

Have you heard of "keyword density"? It's the number of times in 100 words that your keyword is mentioned. (The "keyword" can be more than one word: it still works the same way).

1% keyword density is good. 2% is kind of acceptable. More than that is a bit OTT.

You gradually build them up, as you add more and more content to the site, so that eventually your site ranks both for the keyword in its name and for other related ones which people also search for under similar circumstances.

The easiest way is just to look on Google, down at the bottom of the page, when you do a search for your main keyword. They suggest other related searches, and those are things that people have recently been looking for.

Those same "related searches" (and their "related searches") can also be found using the Google "Wonder Wheel", which I find really useful, and it's very easy to learn to use.

Then, a whole level above that, there's the AdWords Keyword Research Tool, as mentioned above. And beyond that, there are software toys you can buy, and even some limited free ones, which can take it much further and analyse in more detail.

Hi there,

The guys here have given you excellent on-page optimization advise. Don't forget the meta tags though <meta>. It's also one of the many factors in ranking your site.

Regards,

Choose the keyword that fits your article. It must be SEO friendly.

Use it in the the first sentence. Choose your keyword and identify it in several headings.

Your site content should not be more than 2-3% keyword dense. Try to realease a PR for your site

2-3% is too much! I think making sure its looks natural is the key so 1% or under 1% would look more natural.