17 replies
  • SEO
  • |
Dear warrior forumer,

It would be wonderful if somebody could share a tip on the selection of ad format and where to put.

Thanks.
#adsense #format
  • Profile picture of the author captivereef
    use a 336x280 above the fold above your content
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  • Profile picture of the author star007
    Hi,
    I also like using the 336X280 size and I find that I get a lot of clicks if I place it right after the title or heading. I don't wrap it there. But if I include it within the paragraph i do. Of course the best thing to do is try it and see which format works best for your particular audience--afterall, it doesn't cost anything to try different ones.
    star007
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  • Profile picture of the author LABuroker
    Any of the rectangles can be lucrative, especially if you wrap them into the content. Also blend the border (same color as the page background).

    Also keep your pages simple if your primary goal is to get people to notice your ads. Lots of graphics, menu items, etc. will distract the eye.
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    • Profile picture of the author jamie_g
      My two favorite ad formats are 160 x 600 and 125 x 125.

      160 x 160 is the most popular ad format because it fits snugly in most web site designs and offers a good ad rotation ratio. You can use it in your sidebar.

      125 x 125 Adsense format is the perfect choice for content placement. Its size makes it the ideal partner for middle content placement, wrapped around other site content to attract the users eye. With a poor ad rotation policy it is the best choice for established sites or publishers with a good eye for weeding out MFA sites using their competitive filter list.
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      • Profile picture of the author flashgordon
        I use the longer horizontal format (440?), one above the fold and another right below the content article. Works pretty good.
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  • Profile picture of the author star007
    lol! As you can see, ask 10 different people and u get 10 different replies. The best thing is to try several different formats for yourself with some type of adsense tracking code that will tell you how many clicks you're getting on each format. That's how I could tell which formats were working the best in my situation. Good luck.
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    • Profile picture of the author XFactor
      Originally Posted by star007 View Post

      lol! As you can see, ask 10 different people and u get 10 different replies.
      That's just it about anything that has anything to do with Adsense,
      it's all a personal choice.

      From ad placement to navigation, from content type to site set-up,
      from niche selection to marketing...

      There is no one-size fits all.

      Any advice I give people works for me, but it may not work for them.

      The reason being is that there is more than just steps 1,2,3.

      There is manifestation, faith in what you are doing, and just plain
      feeling good in the gut about your investment of time and work into
      content sites for adsense (which comes from years of trial and error).

      - John
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      • Profile picture of the author Shellaine
        I prefer the 336 x 280 but I heard those 250 x 250 are sometimes receiving more clicks

        Just my 2 cents
        Shellaine
        Signature
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      • Profile picture of the author dburk
        I think the bottom line is that different formats and layouts work differently for each site. So, the only way to find the best format is to test all the possiblities for yourself. You could be missing a killer layout option if you don't test.
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        • Profile picture of the author duitraya
          Wow.. loads of info. What I can summarize is more people suggesting to use big square and wrap it around the content rite?

          Anyhow, thanks for sharing.
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          • Profile picture of the author Jamie Boyle
            Yeah I agree with everyone. The 336 x 280 works the best just below the title or wrap your content around it. Just keep in mind the less adsense ads on your page can increase your earnings with higher paid ads being showed first therefore higher earnings per click. But the large rectangle will increase your CTR as they are considered the best performing one.
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  • Profile picture of the author marlondirk
    actually it depends where you gonna put your adsense. but mostly i try to use the 336 x 280
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    • Profile picture of the author jeenhao
      If your theme suit 336 x 280, use it.

      Actually, I am doing lots of research about how to increase PPC ad revenue. As what I discover, there are many facts which determine how much click you get.

      1. Do not put ads at the bottom. Try put put at place which visitors can see without scrolling.
      2. Use colour which suits your theme.
      3. Place ads between posts. Most of my click come from here :rolleyes:
      4. Try to make your ads look like a link. I always use white background (because my template is white bg too), black text and no bolder (white). This will makes my ads look like links and sometime people will not realize that's your ads because adsense display ads by tracking your keywords.

      Hope these help.
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