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How do I improve .co.uk SERPS over .com

by Jryan774
6 replies
  • SEO
    • |
Hi Guys, how can I make sure my SEO efforts pay off well not only in google local .co.uk but also in the .com, do I need to make sure I am getting enough backlinks from local .co.uk sites as well as .com sites so that I rank well in SERPS? Thanks in advance.
#couk #improve #serps
  • Profile picture of the author ObsidianKnight
    One factor that I have noticed that may affect your local standing in serps is where you site is hosted.

    I had a site hosted on a UK server for the first year, which still gets tons of traffic from Europe, even though it is now hosted in the U.S.
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    • Profile picture of the author Jryan774
      Originally Posted by ObsidianKnight View Post

      One factor that I have noticed that may affect your local standing in serps is where you site is hosted.

      I had a site hosted on a UK server for the first year, which still gets tons of traffic from Europe, even though it is now hosted in the U.S.
      Thanks for this, but I'm looking more at what are the specific SEO factors that I can work on or improve etc
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      • Profile picture of the author ObsidianKnight
        Originally Posted by Jryan774 View Post

        Thanks for this, but I'm looking more at what are the specific SEO factors that I can work on or improve etc
        The point was that this site was never optimized for any SEO. Just happened to be hosted overseas, and 90% of its traffic came form outside the U.S.

        It was never geo targeted, it was a dot com, and I never specifically marketed it in any manner overseas.

        The simple fact of where the IP address resolved to helps Google to know where it should consider "local".

        With regards to tageting SEO for specific regions? Consider simply making content that deals with that region. Including related topics that are both relative to your market and your location would help serps associate you with that locale.

        For instance, instead of writing an article for "SEO Practices" try doing "Seo practices in Madrid". Dog training becomes "dog training in your local city".

        In other words, you have to optimize for people using search terms that become related to the location.

        I live in massachusetts, so I might search for "some keyword"+"massachusetts".
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    • Profile picture of the author ameerulislam10
      Originally Posted by ObsidianKnight View Post

      One factor that I have noticed that may affect your local standing in serps is where you site is hosted.

      I had a site hosted on a UK server for the first year, which still gets tons of traffic from Europe, even though it is now hosted in the U.S.
      I think this could be a factor, as Google recognizes local servers. As we find the option pages from (your country). (used to be there but I didn't find it today. Did they stop this feature?)
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  • Profile picture of the author thetruth23
    Have you setup your GEO-Targetting in webmaster tools to tell search engines your site is targetted for the UK?
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    • Profile picture of the author Jryan774
      Originally Posted by thetruth23 View Post

      Have you setup your GEO-Targetting in webmaster tools to tell search engines your site is targetted for the UK?
      Yeah that is done.
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