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Exact Match and Broad Queries

by Terrence Taitt
8 replies
  • SEO
    • |
Can someone please tell me what an exact match query and a broad match query would like in google, just for me to get some prospective?
#broad #exact #match #queries
  • Profile picture of the author SamirSM
    Originally Posted by Terrence Taitt View Post

    Can someone please tell me what an exact match query and a broad match query would like in google, just for me to get some prospective?
    Here's for your perspective:

    1.Exact match means the query words are present in the same order in the search term.

    Mouse Tail

    White Mouse Tail

    Mouse Tail Ribbon

    In these "Mouse Tail" has 3 exact matches, and they are exact match queries for "Mouse Tail".

    Now,

    Buy Computer Mouse

    Sell Mouse Trap

    Repair Mouse Wheel

    These are 3 broad match queries for "Mouse".

    More experienced warriors please validate it or reject my explanation.


    Samir
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    • Profile picture of the author Terrence Taitt
      What would be examples of exact and broad match queries for the search phrase "cure for severe acne"?
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      • Profile picture of the author halfpoint
        Exact match;



        Broad;

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        • Profile picture of the author wsotoolz
          Keyword: cure for severe acne

          Broad Match - keywords can be in any order
          severe acne looking for a cure

          "Phrase Match" - keywords in exact order with more words before or after
          help me find a cure for severe acne

          [Exact Match] - keywords in exact order with no extra words
          cure for severe acne
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          • Profile picture of the author TBInternetMarketing
            Originally Posted by wordpress_seo View Post

            Keyword: cure for severe acne

            Broad Match - keywords can be in any order
            severe acne looking for a cure

            "Phrase Match" - keywords in exact order with more words before or after
            help me find a cure for severe acne

            [Exact Match] - keywords in exact order with no extra words
            cure for severe acne
            I think this covers it pretty well. I usually look for exact words when doing keyword research. It gives you a more realistic idea of what you can expect.
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  • Profile picture of the author Craig McPherson
    As an aside here for finding results.

    When you search for a term you should always do this.

    After getting the results and it says that there are 504,000 results, go down the bottom and click on Page 10, or the number 10, in the results.

    Now go down and click on the last number again, usually 19.

    More often than not you will find the results gets cut by thousands because initially google counts the pages from 1 website that has the term. For example, cure for severe acne could be on the sidebar of a blog that has 100 pages and google counts that.

    I just ran "cure for severe acne" and it showed 13,200 results. Doing what I have written above, it came down to 194. That means only 194 websites mention the term and 13,200 pages mention it.

    Try it. I have done this since day dot to find my true competition.
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    • Profile picture of the author wsotoolz
      Originally Posted by Craig McPherson View Post

      As an aside here for finding results.

      When you search for a term you should always do this.

      After getting the results and it says that there are 504,000 results, go down the bottom and click on Page 10, or the number 10, in the results.

      Now go down and click on the last number again, usually 19.

      More often than not you will find the results gets cut by thousands because initially google counts the pages from 1 website that has the term. For example, cure for severe acne could be on the sidebar of a blog that has 100 pages and google counts that.

      I just ran "cure for severe acne" and it showed 13,200 results. Doing what I have written above, it came down to 194. That means only 194 websites mention the term and 13,200 pages mention it.

      Try it. I have done this since day dot to find my true competition.
      Are you talking about this on the last page of results:?

      In order to show you the most relevant results, we have omitted some entries very similar to the 200 already displayed.

      Another warrior asked me to include this number in my All In Scraper program that I have just developed and is going to be released soon. I labeled it RC for "Real Competition". I gave him a review copy yesterday and he is thrilled. He got that number on for 100 keywords in just under 3 minutes. He said that my software saved him hours of work.

      I never knew about that number until he shared it with me. He told me under 300 is pretty easy to rank for. What is your take on the desired number?
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      • Profile picture of the author paulhamak
        Exact match and broad search: its been reavealing to read this thread. What i learnt is that results is not the same as no of websites targeting a keyword (competition). Tnks
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