SERPS GOOGLE DANCE?

It is not unusual for new sites to move around in the search engines it takes time and sustained backlinks to rank well. There is no "quick cure". If you are desperate for traffic you can "buy" it using things like AdWords, while your organic rankings shake out.

I agree, if you need traffic immediately then buying it is probably going to be your best bet.

SEO is a long term game which means that your results on any given day can vary. It is just the nature of the beast. Looking at your site, I doubt that it has been sandboxed. For a little while, it is just a waiting game until it starts to settle a little more in the SERPs. Just keep doing what was working in the first place and once the SERPs settle down you will likely be better off than when you started.

Well said guys Its great here in warrior there's so much to learn. google dance is very natural to the sites we must continue our quality link building and optimizations.

Probably the guys are right, but I would point out a couple (OK, more than a couple) of things I noticed:

1) Looking at the source code of your site (say, for the PS3 repair Norwich page) there is LOADS of unnecessary crap in your sidebar, like why are the <li> elements wrapping <div> elements and what's with the "dir" attributes on the divs as well? Maybe you're not into HTML etc. but I can say your site is VERY code-heavy and totally not in line with current CSS and HTML standards - all that stuff could be done in Wordpress really easily, or just plain HTML, with literally just a few lines of code.

2) The actual content of your page doesn't even START till halfway down through the source code - before that there is tons of the aforementioned sidebar stuff, javascript (which serves no useful purpose that I can see) and gawd knows what else. Also, the content itself is wrapped in too much HTML. I mean, looking at the source, the actual content of your site, the bit you really want Google to look at, is almost LOST!

3) You haven't specified META description and META keywords tags in your header. Although most people think keywords are no longer considered by Google, it doesn't cost you anything to add them and the description IS still used by Google, at least to show in your SERP listings, and probably to rank you as well.

4) You have no <h1> tag specified, you have an EMPTY <h2> tag, and your first header tag is actually an <h3>. Yet your main header, "PLAYSTATION 3 REPAIR IN NORWICH" is wrapped in <font> tags - which are a big no-no these days and have no semantic value to the search engines - instead of <h1> as it should be. So how is Google supposed to know what the page is even about?

I'm not saying this has ANYTHING to do with your current issue, nor that these factors necessarily damage your site's rankings, or that Google insists on your site being perfectly in line with current design practice. But at the same time, it's a miracle you were even on page one You are not helping Google rank you and REALLY slimming down your design and getting it in line with some standards would do the world of good. Your site would load faster too... My guess is that for a couple of hundred quid (absolute max) you can find someone round here who can reproduce your entire site in Wordpress in the space of an afternoon, preserving all the links and everything, but making it a WHOLE LOT SEO friendlier.

Don't want to bring your efforts down, it's just where I would start. Sucks to have your main earner drop off the front page, it's happened to me.

The other lesson is definitely find some other sources of traffic, don't just rely on Google. Find some relevant forums, keep posting useful info with your sig at the bottom (make sure the owner is fine with ads in your sig) and maybe even buy up some banner ads there - they can be dirt cheap yet send you lots of targeted customers.

Sure you'll be back in no time, in any case.