SERP question - displaying different site descriptions based on the search phrase
- SEO |
So, the exact same destination page was ranking for two variations of a search phrase (same page, not two different pages), and based on which was searched the sites meta description that was shown to the potential visitor varied, allowing the site to tailor their description for potentially higher CTR.
Does anyone happen to know about doing this, or read the same post? I can't find it anywhere, and I am kicking myself that I didn't bookmark it because I really want to try it. I'm also starting to think I made this up
Thanks for any help on his.
David
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samual james -
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